Lynda Marketing | 7C989ACBAFA580E129C8D7B94784CF4F381FD564

Lynda Marketing

Name	Lynda - Marketing	DOWNLOAD Copy Link
Total Size	44.6 GB
Total Files	2969
Hash	7C989ACBAFA580E129C8D7B94784CF4F381FD564

/AdSense-tutorials_Up-Running-Google-AdSense_15836/
001 Welcome.mp4	7.1 MB
002 Using the handout file.mp4	658.3 KB
003 Using display advertising.mp4	3.6 MB
004 Discovering ad networks.mp4	3.3 MB
005 Using AdSense.mp4	2.4 MB
006 Understanding earning power.mp4	8.4 MB
007 Understanding AdSense limitations.mp4	3.2 MB
008 Overview of AdSense.mp4	8.8 MB
009 Creating a Google account.mp4	8.5 MB
010 Linking your Google account to AdSense.mp4	11.3 MB
011 Providing payment information.mp4	1.7 MB
012 Using primary navigation.mp4	4.6 MB
013 Understanding ad units.mp4	2.2 MB
014 Creating a new ad unit.mp4	10.2 MB
015 Placing ad-unit code in a website.mp4	12.2 MB
016 Top-performing ad units.mp4	2.8 MB
017 Configuring custom channels.mp4	6.6 MB
018 Configuring URL channels.mp4	5.5 MB
019 Setting up experiments.mp4	7.2 MB
020 Configuring AdSense for custom search engines.mp4	15.5 MB
021 Configuring different ad styles.mp4	4.6 MB
022 Using AdSense for games and video.mp4	2.8 MB
023 Optimizing AdSense configuration.mp4	3.8 MB
024 Using AdSense with multiple websites.mp4	3.8 MB
025 Blocking specific advertiser URLs.mp4	3.9 MB
026 Blocking specific ad categories.mp4	5.4 MB
027 Blocking specific ad networks.mp4	4.3 MB
028 Blocking specific types of ads.mp4	7.6 MB
029 Blocking individual ads.mp4	2.7 MB
030 Requiring a review of ads before they are displayed.mp4	2.7 MB
031 Understanding key ad-performance metrics.mp4	6.3 MB
032 Reviewing your AdSense dashboard.mp4	6.6 MB
033 Performance reports overview.mp4	14.5 MB
034 Filtering specific information in reports.mp4	5.6 MB
035 Adding notes to reports.mp4	3.6 MB
036 Creating custom reports.mp4	4.6 MB
037 Exporting reports.mp4	3.6 MB
038 Accessing messages.mp4	2.9 MB
039 Reviewing payment settings.mp4	5.0 MB
040 Configuring account settings.mp4	3.7 MB
041 Reviewing policy violations.mp4	1.6 MB
042 Finding additional help.mp4	1.8 MB
043 Next steps.mp4	6.5 MB
/Analytics-tutorials_Conversion-Rate-Optimization-Fundamentals_16678/
001 Welcome.mp4	10.6 MB
002 What you should know before watching this course.mp4	6.1 MB
003 Using the exercise files.mp4	3.5 MB
004 Understanding best practices vs. testing.mp4	21.6 MB
005 Debunking CRO myths.mp4	27.2 MB
006 Leveraging the three components of CRO.mp4	13.5 MB
007 Using a structured process.mp4	19.1 MB
008 Identifying goals.mp4	24.5 MB
009 Using micro conversions vs. macro conversions.mp4	16.2 MB
010 Ranking your goals.mp4	20.2 MB
011 Case study - Unique goals for the Tourism BC Thank You page.mp4	18.4 MB
012 Understanding your prospect's perception filters.mp4	18.7 MB
013 Using the top five research methods - Part one.mp4	22.9 MB
014 Using the top five research methods - Part two.mp4	19.0 MB
015 Understanding how qualitative and quantitative data work together.mp4	23.4 MB
016 Using segmentation to create relevance.mp4	16.1 MB
017 Understanding and prioritizing funnel stages.mp4	15.2 MB
018 Prioritizing high-potential pages.mp4	20.5 MB
019 Prioritizing high-importance pages.mp4	14.2 MB
020 Prioritizing high-ease pages.mp4	12.2 MB
021 Creating your PIE table.mp4	9.6 MB
022 Using the LIFT model.mp4	9.0 MB
023 Understanding the hypothesis structure.mp4	10.4 MB
024 Case study - Iron Mountain test.mp4	19.7 MB
025 Testing your value proposition - The PODs, POPs, and POIs framework.mp4	8.9 MB
026 Case study - Value proposition test wireframes.mp4	14.3 MB
027 Understanding testing technology.mp4	7.2 MB
028 Selecting your test type - A_B vs. MVT vs. split-path vs. site-wide tests.mp4	24.3 MB
029 Selecting a testing tool.mp4	18.7 MB
030 Creating test variations.mp4	10.7 MB
031 Combining CRO with SEO.mp4	13.2 MB
032 Understanding testing-tool statistics.mp4	14.0 MB
033 Gaining insights from tests.mp4	10.7 MB
034 Understanding losing tests.mp4	9.2 MB
035 Be a champion.mp4	22.0 MB
/Analytics-tutorials_Google-Analytics-Tips-Tricks-Tutorials_13536/
001 Welcome to the series.mp4	6.3 MB
002 Separating Branded Keywords in the Channels Report.mp4	9.5 MB
003 Combining data from multiple accounts into a dashboard.mp4	17.3 MB
004 Why you may have more users than sessions (Advanced).mp4	14.6 MB
005 Extracting Google Analytics data to spreadsheets the easy way.mp4	20.3 MB
006 Creating an industry vertical.mp4	11.9 MB
007 Part one - Why nearly everyone gets segmentation wrong.mp4	19.9 MB
008 Part two - Why nearly everyone gets segmentation wrong.mp4	12.6 MB
009 Part three - Why nearly everyone gets segmentation wrong.mp4	11.3 MB
010 R Programming and Google Analytics.mp4	18.9 MB
011 Query string parameters.mp4	14.6 MB
012 YouTube videos.mp4	21.6 MB
013 Local visitor time zones.mp4	17.5 MB
014 Importing data with Custom Data Import.mp4	21.1 MB
015 Five Time zone tips to save your data.mp4	10.2 MB
016 Creating a Custom Report in 30 seconds.mp4	11.3 MB
017 Migrating Custom Variables to Custom Dimensions.mp4	45.9 MB
018 Test driving the API in 5 minutes.mp4	14.6 MB
019 What is Google’s Universal Analytics.mp4	10.7 MB
020 Upgrading from Classic to Universal Analytics.mp4	17.7 MB
021 Finding my most valuable customers.mp4	14.9 MB
022 Making Adwords work smarter and more profitably.mp4	14.6 MB
023 Using an advanced filter to get accurate information on subdomains.mp4	16.8 MB
024 When to use a segment vs. a filter.mp4	13.5 MB
025 Cohort analysis now built into Google Analytics.mp4	16.4 MB
026 Permanent filters and removing internal traffic.mp4	15.2 MB
027 Filters everyone should use to get clean data.mp4	36.0 MB
028 Intro and built-in segments.mp4	40.8 MB
029 Custom segments via the Segment Builder.mp4	30.7 MB
030 User Segments - A huge improvement .mp4	11.4 MB
031 Advanced Topic - Sequenced Segments.mp4	10.9 MB
032 Demographics.mp4	17.5 MB
033 Interest categories.mp4	13.6 MB
034 Enabling Audience reports and understanding where the data comes from.mp4	38.7 MB
035 Installing Google Analytics on WordPress.mp4	21.8 MB
036 Google Analytics debugging and troubleshooting - The basics.mp4	17.6 MB
037 Google Analytics debugging and troubleshooting - With a tag management system (TMS).mp4	23.1 MB
038 How Google Analytics accounts, properties, and views are structured.mp4	10.2 MB
039 User management - 2013 update.mp4	11.6 MB
040 Best practices for user management.mp4	6.7 MB
/Analytics-tutorials_International-SEO-Fundamentals_37744/
001 Welcome.mp4	14.7 MB
002 What is international SEO.mp4	29.4 MB
003 Beyond Google - Overview of the top global search engines.mp4	39.2 MB
004 Optimizing for countries or languages.mp4	14.8 MB
005 Determining target markets and audiences.mp4	23.5 MB
006 Finding the best site and server architecture.mp4	27.5 MB
007 Leveraging local and regional detection.mp4	18.9 MB
008 Understanding server location and hosting considerations.mp4	27.4 MB
009 Ensuring that core functionality works around the world.mp4	12.6 MB
010 How major search engines currently handle multilingual content.mp4	33.7 MB
011 Specifying language - Hreflang annotations_XML.mp4	12.9 MB
012 Meta content-language country tag usage.mp4	13.4 MB
013 Using Google Webmaster Tools.mp4	9.5 MB
014 Putting together your international content strategy.mp4	25.1 MB
015 Handling localization and unique content.mp4	66.7 MB
016 Best practices for translating content.mp4	22.8 MB
017 On-page optimization tactics.mp4	104.8 MB
018 Performing international keyword research.mp4	25.3 MB
019 Understanding cultural considerations.mp4	31.7 MB
020 Evaluating local competition.mp4	12.8 MB
021 Increasing visibility for localized pages.mp4	28.0 MB
022 Link building for international SEO.mp4	26.1 MB
023 Impact of social networks and social sharing.mp4	23.1 MB
024 Measuring international SEO campaigns.mp4	21.6 MB
025 Segmenting your international data.mp4	7.7 MB
026 Monitoring international search visibility with tools.mp4	14.7 MB
027 Next steps.mp4	7.8 MB
/Analytics-tutorials_Online-Marketing-Fundamentals_18842/
001 Welcome.mp4	9.5 MB
002 What is online marketing.mp4	16.9 MB
003 The importance of defining three strategies.mp4	15.8 MB
004 Building a business strategy.mp4	14.3 MB
005 Building a brand strategy.mp4	29.6 MB
006 Building a marketing strategy.mp4	19.7 MB
007 Definitions and terminology.mp4	15.6 MB
008 Components of digital marketing.mp4	16.8 MB
009 The digital marketing landscape.mp4	22.0 MB
010 What makes a website effective.mp4	47.9 MB
011 Choosing a domain name.mp4	33.7 MB
012 Selecting a designer or developer.mp4	47.8 MB
013 Building a site yourself.mp4	27.5 MB
014 Making your website convert.mp4	33.4 MB
015 Creating engaging web copy.mp4	32.2 MB
016 Choosing responsive design.mp4	17.1 MB
017 Installing Google Tag Manager.mp4	17.9 MB
018 Introduction to measuring data.mp4	18.5 MB
019 How online analytics work.mp4	30.4 MB
020 Using goal and event tracking.mp4	20.4 MB
021 Looking at a conversion funnel.mp4	14.8 MB
022 Defining your key performance indicators (KPIs).mp4	21.4 MB
023 A look at attribution models.mp4	26.1 MB
024 How SEO works.mp4	18.8 MB
025 Essential optimization techniques.mp4	28.0 MB
026 Conducting keyword research.mp4	18.4 MB
027 Crafting a content strategy.mp4	14.1 MB
028 Leveraging local SEO.mp4	10.5 MB
029 Choosing to hire a professional.mp4	48.8 MB
030 Introduction to search and display.mp4	10.6 MB
031 Launch text search ads.mp4	23.8 MB
032 Launch display search ads.mp4	14.2 MB
033 Deciding to use remarketing.mp4	5.7 MB
034 Succeeding at search and display marketing.mp4	6.0 MB
035 Building a social media marketing plan.mp4	31.2 MB
036 Who's using social media.mp4	36.1 MB
037 Marketing with Facebook.mp4	12.1 MB
038 Marketing with Twitter.mp4	14.0 MB
039 Marketing with LinkedIn.mp4	7.2 MB
040 Marketing with Pinterest.mp4	13.0 MB
041 The impact of video marketing.mp4	30.0 MB
042 Getting started with video marketing.mp4	14.4 MB
043 Creating compelling content.mp4	21.0 MB
044 Promoting videos on YouTube.mp4	12.2 MB
045 Meaningful video marketing metrics.mp4	7.7 MB
046 Understanding email marketing.mp4	29.8 MB
047 Creating an email marketing plan.mp4	21.3 MB
048 Tools to launch successful campaigns.mp4	7.7 MB
049 Measuring the success of email.mp4	3.7 MB
050 What is content marketing.mp4	19.5 MB
051 Creating a content planning model.mp4	23.0 MB
052 Setting up a blog.mp4	8.2 MB
053 The mobile marketing landscape.mp4	21.5 MB
054 Mobile applications.mp4	23.9 MB
055 Running A_B marketing tests.mp4	3.9 MB
056 A look into affiliate marketing.mp4	3.4 MB
057 Next steps.mp4	8.9 MB
/Analytics-tutorials_Up-Running-Adobe-Reports-Analytics_16341/
001 Welcome.mp4	15.5 MB
002 Getting the most out of this course.mp4	29.9 MB
003 Why use analytics.mp4	36.0 MB
004 Knowing your business objectives and key performance indicators (KPIs).mp4	43.0 MB
005 Understanding the Adobe Marketing Cloud and how Adobe Analytics fits in.mp4	15.7 MB
006 Understanding where data comes from.mp4	33.1 MB
007 Using report suites.mp4	25.0 MB
008 Understanding your data.mp4	54.2 MB
009 Traffic variables, success events, and conversion variables.mp4	52.7 MB
010 Learning the user interface.mp4	23.6 MB
011 Using graph types.mp4	17.8 MB
012 Using Site Metrics reports.mp4	15.6 MB
013 Using Site Content reports.mp4	17.5 MB
014 Using dashboards.mp4	25.2 MB
015 Leveraging bookmarks.mp4	24.8 MB
016 Understanding reportlets.mp4	21.2 MB
017 Building and sharing dashboards.mp4	19.6 MB
018 Using custom segments.mp4	16.4 MB
019 Creating calculated metrics.mp4	19.0 MB
020 Setting targets, alerts, and calendar events.mp4	9.3 MB
021 Exporting data and scheduling reports.mp4	14.1 MB
022 Using breakdowns.mp4	8.9 MB
023 Using Mobile and Video reports.mp4	10.7 MB
024 Using Paths reports.mp4	22.5 MB
025 Using Traffic Sources reports.mp4	16.9 MB
026 Using Visitor Retention reports.mp4	10.7 MB
027 Using Visitor Profile and GeoSegmentation reports.mp4	16.0 MB
028 Using Custom Conversion and Custom Traffic reports.mp4	14.3 MB
029 Using ecommerce-related reports.mp4	15.0 MB
030 Using Real-Time reports.mp4	9.4 MB
031 Learning how campaign tracking works.mp4	40.4 MB
032 Using the Campaigns reports.mp4	11.3 MB
033 Understanding First Touch and Last Touch attribution.mp4	44.6 MB
034 Using Marketing Channels reports.mp4	13.1 MB
035 Understanding Report Builder.mp4	49.7 MB
036 Installing and logging into the Report Builder.mp4	23.8 MB
037 Using the Request Wizard.mp4	21.0 MB
038 Leveraging additional Report Builder features.mp4	9.8 MB
039 Next steps.mp4	12.2 MB
/Audio-Music-Business-tutorials_Blogging-Strategies-Musicians-Bands_13536/
001 Welcome.mp4	7.5 MB
002 The big blogging picture.mp4	4.3 MB
003 Blogging with the Blogger platform.mp4	14.7 MB
004 Blogging with the WordPress platform.mp4	11.2 MB
005 Blogging with the Typepad platform.mp4	2.5 MB
006 Blogging with the Tumblr platform.mp4	3.6 MB
007 Designing your blog.mp4	4.2 MB
008 Blog search engine optimization (SEO).mp4	4.6 MB
009 Tying your blog to your website.mp4	5.0 MB
010 What to write about.mp4	2.7 MB
011 What to do if you run out of things to write about.mp4	4.9 MB
012 The secrets to a successful blog.mp4	3.7 MB
013 Your RSS feed.mp4	3.7 MB
014 RSS feed management - FeedBurner.mp4	3.5 MB
015 RSS feed management - FeedBlitz.mp4	7.2 MB
016 Popular blog list sites.mp4	4.7 MB
017 Making money with your blog using AdSense.mp4	2.9 MB
018 Making money with your blog using affiliate programs.mp4	6.9 MB
019 Understanding why blogs fail.mp4	3.0 MB
020 Next steps.mp4	1.3 MB
/Audio-Music-Business-tutorials_Mailing-List-Management-Musicians-Bands_13538/
001 Welcome.mp4	9.4 MB
002 Four reasons why your mailing list is so important.mp4	3.8 MB
003 Using a mailing list service.mp4	4.2 MB
004 An overview of mailing list service providers.mp4	1.9 MB
005 Creating lists.mp4	2.2 MB
006 Importing email addresses.mp4	4.5 MB
007 Creating the sign-up form.mp4	12.3 MB
008 Sending the welcome email.mp4	2.3 MB
009 Subscription strategy.mp4	998.7 KB
010 Designing a successful artist email newsletter.mp4	1.5 MB
011 The elements of an artist newsletter.mp4	8.0 MB
012 Crafting your copy.mp4	5.3 MB
013 Email legal requirements.mp4	2.0 MB
014 Using service provider templates.mp4	11.5 MB
015 The best times to email.mp4	1.7 MB
016 Posting frequency strategy.mp4	1.9 MB
017 Tips for getting your fans to respond to your newsletter.mp4	5.0 MB
018 How to get fans to subscribe to your mailing list.mp4	1.9 MB
019 Next steps.mp4	1.5 MB
/Audio-Music-Documentaries-tutorials_Super-Fans-Future-Music-Industry_14092/
001 Preview.mp4	11.0 MB
002 Super fans.mp4	184.8 MB
/B2C-Marketing-tutorials_Adobe-Social-Essential-Training_43363/
001 Welcome.mp4	31.1 MB
002 What you should know.mp4	1.2 MB
003 Adobe Social and analytics integration.mp4	3.1 MB
004 Logging in to Adobe Social.mp4	4.4 MB
005 Updating your personal preferences.mp4	5.0 MB
006 Adding users and groups to Adobe Social.mp4	18.7 MB
007 Setting up report suites.mp4	1.6 MB
008 Setting up publishing workflows.mp4	8.2 MB
009 Adding social properties.mp4	12.3 MB
010 Adding campaigns.mp4	7.3 MB
011 Creating social tags and tag groups.mp4	6.9 MB
012 Setting up social listening rules.mp4	16.0 MB
013 Creating page groups.mp4	4.9 MB
014 Setting up Facebook audiences.mp4	6.4 MB
015 Setting up Facebook permissions.mp4	2.6 MB
016 Managing Google Circles.mp4	5.9 MB
017 Adding link shorteners.mp4	4.8 MB
018 Tracking competitor pages.mp4	4.0 MB
019 SAINT classifications.mp4	2.6 MB
020 Scheduling and publishing content.mp4	13.2 MB
021 Using the content calendar.mp4	8.6 MB
022 Viewing analytics for social campaigns.mp4	8.7 MB
023 Creating custom reports.mp4	11.7 MB
024 Viewing competitor analytics.mp4	5.9 MB
025 Viewing social listening reports.mp4	14.3 MB
026 Viewing analytics for social properties.mp4	9.3 MB
027 Viewing analytics for social posts.mp4	9.3 MB
028 Setting up moderation feeds.mp4	12.3 MB
029 Using moderation feeds.mp4	5.2 MB
030 Creating moderation rules.mp4	10.2 MB
031 Configuring escalation management.mp4	5.6 MB
032 Setting up moderation workflows.mp4	4.2 MB
033 Using dashboards.mp4	4.4 MB
034 Viewing the marketing overview dashboard.mp4	9.7 MB
035 Viewing the moderation overview dashboard.mp4	5.8 MB
036 Next steps.mp4	22.5 MB
/B2C-Marketing-tutorials_Growth-Hacking-Fundamentals_19149/
001 Welcome.mp4	20.7 MB
002 What is growth hacking.mp4	31.2 MB
003 What makes a great growth hacker.mp4	26.7 MB
004 The process of growth hacking.mp4	18.5 MB
005 Understanding the funnel.mp4	14.7 MB
006 Understanding your customer.mp4	26.7 MB
007 Understanding your product.mp4	34.8 MB
008 Identifying your core strengths.mp4	18.4 MB
009 Setting up your tracking and analytics.mp4	27.0 MB
010 Integrate remarketing.mp4	16.0 MB
011 Build an incredible experience.mp4	20.8 MB
012 Evaluate your fit.mp4	15.9 MB
013 Leverage your customers.mp4	29.0 MB
014 Retain your existing users.mp4	31.6 MB
015 What is A_B testing.mp4	19.4 MB
016 Data-driven growth hacks.mp4	38.3 MB
017 Handling failed experiments.mp4	40.2 MB
018 Finding your opportunity.mp4	35.5 MB
019 Staying focused.mp4	16.5 MB
020 Researching your competition.mp4	22.0 MB
021 Identify core influencers.mp4	20.5 MB
022 Unlock virality.mp4	25.1 MB
023 Taking a less-direct approach.mp4	21.3 MB
024 A look at research tools.mp4	9.7 MB
025 Creating an incentive strategy.mp4	44.5 MB
026 Exclusivity as an incentive.mp4	32.9 MB
027 Social-currency incentives.mp4	15.3 MB
028 Creating partnerships.mp4	23.4 MB
029 Consider walking the gray line.mp4	30.2 MB
030 API integrations.mp4	19.3 MB
031 Introducing the case studies.mp4	7.2 MB
032 Airbnb.mp4	21.2 MB
033 Tinder.mp4	8.5 MB
034 Square.mp4	6.6 MB
035 JetBlue.mp4	5.0 MB
036 Uber.mp4	2.9 MB
037 Wrapping up.mp4	13.2 MB
/Bing-Ads-tutorials_Bing-Ads-Essential-Training_17285/
001 Welcome.mp4	10.2 MB
002 Interface changes.mp4	714.5 KB
003 Valuing the benefits of Bing Ads.mp4	3.3 MB
004 Comparing Bing and Google.mp4	4.3 MB
005 Understanding the relationship between Bing and Yahoo!.mp4	2.5 MB
006 Creating your account.mp4	6.8 MB
007 Learning the interface.mp4	4.5 MB
008 Setting up billing.mp4	2.3 MB
009 Downloading Bing Ads Editor.mp4	4.0 MB
010 Understanding the search and search partner networks.mp4	4.7 MB
011 Understanding the Bing Content Network.mp4	9.1 MB
012 Exploring Bing Ads account structure.mp4	3.3 MB
013 Understanding keyword match types.mp4	5.8 MB
014 Organizing campaigns and ad groups.mp4	4.7 MB
015 Creating a new campaign in the web interface.mp4	4.5 MB
016 Creating a new campaign in Bing Ads Editor.mp4	3.4 MB
017 Targeting the right locations and languages.mp4	7.6 MB
018 Choosing campaign settings.mp4	8.5 MB
019 Choosing ad group settings.mp4	4.6 MB
020 Setting your campaign budgets.mp4	3.1 MB
021 Utilizing ad extensions.mp4	7.2 MB
022 Using single-keyword ad groups.mp4	4.1 MB
023 Setting your keyword bids.mp4	4.8 MB
024 Using the Bing Keyword Research tool.mp4	4.1 MB
025 Writing effective text ads.mp4	6.9 MB
026 Launching ad-testing variants.mp4	7.1 MB
027 Adding negative keywords.mp4	6.8 MB
028 Importing Google campaigns into Bing.mp4	5.0 MB
029 Troubleshooting campaign imports.mp4	1.9 MB
030 Creating conversion tracking.mp4	4.7 MB
031 Tagging your URLs for Google Analytics.mp4	2.9 MB
032 Understanding Bing data in Google Analytics.mp4	6.7 MB
033 Understanding Bing Ads Quality Score.mp4	4.4 MB
034 Comparing Bing and AdWords Quality Score.mp4	2.8 MB
035 Pulling Quality Score reports.mp4	6.6 MB
036 Identifying and fixing Quality Score issues.mp4	4.4 MB
037 Running reports.mp4	12.9 MB
038 Get the most out of the Opportunities tab.mp4	6.6 MB
039 Review the Top Mover report.mp4	6.5 MB
040 Next steps.mp4	6.9 MB
/Blogger-tutorials_Blogging-Your-Business_12247/
001 Welcome.mp4	18.2 MB
002 Using the exercise files.mp4	6.5 MB
003 What is a blog.mp4	14.3 MB
004 Why blog for business.mp4	10.5 MB
005 Business blogging in five stages.mp4	9.1 MB
006 Finding a purpose.mp4	14.0 MB
007 Defining goals.mp4	9.9 MB
008 Creating a one-year plan.mp4	20.6 MB
009 Where does the blog live.mp4	10.2 MB
010 Who 'owns' the blog.mp4	11.2 MB
011 Creating editorial guidelines.mp4	10.4 MB
012 Understanding the web.mp4	9.2 MB
013 Picking a platform.mp4	8.9 MB
014 Social media decisions.mp4	7.7 MB
015 Getting wired in.mp4	7.1 MB
016 SEO and sharing.mp4	26.6 MB
017 Creating a content strategy.mp4	14.4 MB
018 Content formats and types.mp4	13.1 MB
019 Recruiting contributors.mp4	9.4 MB
020 Creating content.mp4	18.8 MB
021 Using images.mp4	12.9 MB
022 Using video.mp4	13.3 MB
023 Designing the blog.mp4	14.0 MB
024 Preparing to publish the blog.mp4	12.3 MB
025 Creating a blogging schedule.mp4	12.1 MB
026 Social interaction.mp4	13.6 MB
027 Going live and beyond.mp4	5.9 MB
/Business-Advertising-tutorials_Ideas-Resonate_16105/
001 Welcome.mp4	15.1 MB
002 Getting the most out of this course.mp4	9.0 MB
003 Analyzing a shift in buying behavior.mp4	32.4 MB
004 The social media influence.mp4	30.7 MB
005 Creating brand evangelists.mp4	34.0 MB
006 The seven characteristics of compelling brand content.mp4	41.5 MB
007 Is your idea emotional.mp4	28.6 MB
008 Is your idea entertaining.mp4	31.9 MB
009 Is your idea experiential.mp4	30.2 MB
010 Is your idea novel.mp4	28.5 MB
011 Is your idea authentic.mp4	29.7 MB
012 Is your idea story-based.mp4	42.3 MB
013 Is your idea risky.mp4	32.8 MB
014 Final thoughts.mp4	16.6 MB
/Business-Communication-tutorials_Creating-Customer-Value_36120/
001 Welcome.mp4	12.0 MB
002 The challenges of the search-and-switch marketplace.mp4	15.1 MB
003 Why value matters.mp4	23.3 MB
004 Eliminate switching by creating difference.mp4	24.9 MB
005 Know your customers' NBA (next best alternative).mp4	26.1 MB
006 Know why customers value you.mp4	25.4 MB
007 Make price part of your value story.mp4	19.8 MB
008 Pay big attention to what people do.mp4	31.2 MB
009 Build value around things that will not change.mp4	25.0 MB
010 Tell your value story.mp4	21.9 MB
011 Creating your 10-day value plan.mp4	17.6 MB
/Business-Content-Marketing-tutorials_Creating-Better-Blog-Content_17812/
001 Welcome.mp4	8.2 MB
002 Who this course is for.mp4	4.7 MB
003 What's the status of your blog now.mp4	21.0 MB
004 Revisit your blog's goals.mp4	16.1 MB
005 Clean up to avoid Google penalties.mp4	15.8 MB
006 Manage the blog effort.mp4	27.6 MB
007 Integrate social media.mp4	29.3 MB
008 Generate ideas using Google Alerts.mp4	5.6 MB
009 Generate ideas using other tools.mp4	11.3 MB
010 Inspire action.mp4	10.5 MB
011 Participate outside your blog.mp4	13.6 MB
012 Integrate surveys.mp4	19.8 MB
013 Run a contest.mp4	19.9 MB
014 Interview someone.mp4	24.0 MB
015 Add visual interest.mp4	14.6 MB
016 Add digital media.mp4	17.2 MB
017 Buddy up with other bloggers.mp4	12.3 MB
018 Link, interlink, and create a link post.mp4	17.1 MB
019 Next steps.mp4	9.9 MB
/Business-Data-Analysis-tutorials_Web-Analytics-Fundamentals_12356/
001 Welcome.mp4	13.9 MB
002 The fear of analytics.mp4	12.3 MB
003 Why is analytics so difficult.mp4	24.9 MB
004 Terminology - Visitor and visitor sessions.mp4	21.2 MB
005 Terminology - Referrals.mp4	16.2 MB
006 Terminology - Bounce and exit rates.mp4	17.5 MB
007 Terminology - Conversion rate.mp4	15.1 MB
008 Caveman analytics.mp4	15.0 MB
009 Numbers without context.mp4	15.1 MB
010 Goals.mp4	21.6 MB
011 Context.mp4	21.3 MB
012 Segments.mp4	19.4 MB
013 Acquisition segments.mp4	16.2 MB
014 Source determines behavior.mp4	24.8 MB
015 Search determines intent.mp4	19.0 MB
016 Action determines engagement.mp4	25.9 MB
017 What is value.mp4	19.0 MB
018 How do you track value.mp4	17.3 MB
019 What's the value of a lead.mp4	22.7 MB
020 Finding value in your marketing.mp4	28.0 MB
021 The value of content.mp4	18.6 MB
022 The value of the entry page.mp4	14.7 MB
023 The value of SEO.mp4	25.6 MB
024 The value of words.mp4	21.7 MB
025 The value of social media.mp4	16.6 MB
026 The value of email.mp4	34.3 MB
027 Replacing ranking reports.mp4	23.1 MB
028 CEO reports.mp4	21.4 MB
029 Manager reports.mp4	26.1 MB
030 Action reports.mp4	25.2 MB
/Business-Documentaries-tutorials_CC-Chapman-Content-Marketing-Art-Storytelling_15677/
001 Preview.mp4	21.2 MB
002 C.C. Chapman - Content Marketing and the Art of Storytelling.mp4	203.2 MB
/Business-Educational-Technology-tutorials_Webinar-Fundamentals_14983/
001 Welcome.mp4	4.2 MB
002 Using the exercise files.mp4	342.4 KB
003 What is a webinar.mp4	4.2 MB
004 Understanding how businesses use webinars.mp4	3.0 MB
005 Attracting new customers with webinars.mp4	5.6 MB
006 Building client relationships with webinars.mp4	4.2 MB
007 Making webinars engaging.mp4	5.2 MB
008 Researching important features.mp4	6.1 MB
009 Assessing your needs.mp4	7.4 MB
010 Comparing software products.mp4	4.6 MB
011 A closer look at Adobe Connect.mp4	16.2 MB
012 A closer look at GoToWebinar.mp4	8.2 MB
013 A closer look at WebEx Event Center.mp4	11.6 MB
014 A closer look at Google Hangouts On Air.mp4	15.1 MB
015 A closer look at AnyMeeting.mp4	16.8 MB
016 Defining your purpose.mp4	2.8 MB
017 Selecting a webinar topic.mp4	2.6 MB
018 Selecting webinar presenters.mp4	3.3 MB
019 Filling production team roles.mp4	2.9 MB
020 Creating a webinar agenda.mp4	2.8 MB
021 Orienting the audience.mp4	4.5 MB
022 Building the presentation.mp4	3.9 MB
023 Planning audience interactivity.mp4	4.6 MB
024 Scheduling your webinar.mp4	3.3 MB
025 Marketing your webinar.mp4	4.8 MB
026 Rehearsing your webinar.mp4	3.6 MB
027 Using audio and video.mp4	4.8 MB
028 Preparing your environment.mp4	2.8 MB
029 Setting attendee and presenter permissions.mp4	3.7 MB
030 Recording the webinar.mp4	3.2 MB
031 Opening the webinar event.mp4	3.7 MB
032 Introducing the webinar.mp4	3.6 MB
033 Handling audience Q&A.mp4	5.9 MB
034 Polling the audience.mp4	5.4 MB
035 Using interactive whiteboards.mp4	4.7 MB
036 Concluding the webinar.mp4	4.5 MB
037 Following up with attendees.mp4	4.2 MB
038 Helpful resources.mp4	763.7 KB
/Business-Enterprise-Marketing-tutorials_Value-Based-Pricing_19582/
001 Welcome.mp4	15.8 MB
002 What is value-based pricing.mp4	6.0 MB
003 Comparing cost-based pricing and value-based pricing.mp4	14.5 MB
004 How do companies move to value-based pricing.mp4	17.7 MB
005 The four capabilities of value-based pricing.mp4	15.5 MB
006 Superior customer insights.mp4	13.1 MB
007 Pricing economics.mp4	15.0 MB
008 Price management.mp4	14.6 MB
009 Pricing psychology.mp4	48.9 MB
010 Resolving competing objectives.mp4	14.2 MB
011 Understanding customer segmentation.mp4	31.5 MB
012 Using pricing as pain management.mp4	17.2 MB
013 Why is price elasticity overestimated by executives.mp4	47.2 MB
014 Understanding price negotiation and fear.mp4	38.0 MB
015 Wrap up.mp4	7.3 MB
/Business-Online-Marketing-SEO-tutorials_Creating-an-HTML-Email-Newsletter_9462/
001 Welcome.mp4	3.7 MB
002 Using the exercise files.mp4	1.4 MB
003 What you need to know.mp4	1.6 MB
004 Showcasing the finished project.mp4	4.2 MB
005 Getting your dimensions and color palette.mp4	24.8 MB
006 Creating your tables for the email.mp4	21.5 MB
007 Adding your images to the code.mp4	27.8 MB
008 Placing your copy in the code.mp4	32.2 MB
009 Adjusting the margins and padding.mp4	14.1 MB
010 Formatting the headers and footers.mp4	14.0 MB
011 Testing the email in BrowserLab.mp4	22.1 MB
012 Designing and coding a text email.mp4	13.8 MB
013 Sending the final email out .mp4	9.0 MB
014 Next steps.mp4	5.0 MB
/Business-Online-Marketing-SEO-tutorials_Effective-HTML-Email-and-Newsletters_769/
Adding content-85823.mp4	17.2 MB
Adding content-85828.mp4	21.4 MB
Adding content-85833.mp4	12.3 MB
Adding images-85834.mp4	3.6 MB
Adding inline CSS-85824.mp4	37.2 MB
Adding inline CSS-85829.mp4	23.7 MB
Adding inline CSS-85835.mp4	26.4 MB
Adding video to email-85863.mp4	4.5 MB
Automating HTML email by category-85841.mp4	2.6 MB
Automating HTML email creation-85840.mp4	5.9 MB
Automating HTML email with ExpressionEngine-85843.mp4	15.2 MB
Automating HTML email with FeedBlitz from an RSS feed-85845.mp4	12.3 MB
Automating HTML email with FeedBurner from an RSS feed-85844.mp4	15.4 MB
Automating HTML email with WordPress-85842.mp4	22.6 MB
Building email address lists-85814.mp4	7.2 MB
Choosing tools for coding HTML email-85816.mp4	3.0 MB
Coding HTML tables-85822.mp4	17.8 MB
Coding HTML tables-85827.mp4	10.7 MB
Coding HTML tables-85832.mp4	8.1 MB
Coding email versus coding web pages-85817.mp4	2.0 MB
Creating content for email campaigns-85811.mp4	4.5 MB
Deciding when and how to test email-85847.mp4	14.2 MB
Defining spam-85808.mp4	31.1 MB
Designing a plain text email from an HTML email-85838.mp4	14.0 MB
Designing a plain text email-85837.mp4	20.3 MB
Designing effective HTML email-85813.mp4	7.0 MB
Examining legal issues with permission-based email-85809.mp4	5.9 MB
Exploring the future of HTML email-85806.mp4	8.1 MB
Finding Acid tests and compatibility checklists-85804.mp4	10.8 MB
Next steps-85865.mp4	10.2 MB
Outsourcing your email campaign-85850.mp4	1.4 MB
Planning email campaigns-85810.mp4	2.4 MB
Planning-85821.mp4	2.6 MB
Planning-85826.mp4	2.0 MB
Planning-85831.mp4	2.6 MB
Preventing problems with email coding-85818.mp4	4.5 MB
Seeing how HTML email displays in different email programs-85803.mp4	20.9 MB
Sending email with Campaign Monitor-85852.mp4	6.0 MB
Sending email with Constant Contact-85853.mp4	8.4 MB
Sending email with MailChimp-85851.mp4	8.8 MB
Sending email with VerticalResponse-85855.mp4	7.6 MB
Sending email with canned templates-85856.mp4	6.7 MB
Sending email with iContact-85854.mp4	7.1 MB
Solving Gmail display problems-85860.mp4	6.9 MB
Solving Lotus Notes display problems-85861.mp4	5.6 MB
Solving Outlook 2007_2010 display problems-85862.mp4	9.1 MB
Solving image problems-85859.mp4	9.4 MB
Solving layout and spacing problems-85858.mp4	7.6 MB
Understanding MIME types - HTML vs plain text-85805.mp4	18.9 MB
Understanding design constraints of HTML email-85812.mp4	6.9 MB
Understanding differences between HTML email and web pages-85802.mp4	9.9 MB
Understanding the ideal coding process-85819.mp4	5.0 MB
Using testing services-85848.mp4	14.5 MB
Using the exercise files-85800.mp4	2.7 MB
Welcome-85799.mp4	7.2 MB
/Business-Online-Marketing-SEO-tutorials_Email-Marketing-Basics_8452/
001 Welcome.mp4	7.9 MB
002 Using email in your marketing mix.mp4	22.7 MB
003 Getting the job done.mp4	21.5 MB
004 Becoming an appreciated email sender.mp4	28.2 MB
005 Asking for permission.mp4	39.7 MB
006 Collecting information.mp4	32.4 MB
007 Offering incentives to increase signups.mp4	20.8 MB
008 Deciding on a format .mp4	38.1 MB
009 Branding consistently.mp4	18.8 MB
010 Creating a layout.mp4	29.7 MB
011 Including links.mp4	35.3 MB
012 Creating valuable information.mp4	25.9 MB
013 Sending valuable offers.mp4	29.1 MB
014 Writing an effective call to action.mp4	28.1 MB
015 Setting up the 'From' address.mp4	14.7 MB
016 Writing effective subject lines.mp4	28.9 MB
017 Adding social features.mp4	14.2 MB
018 Creating a mobile-friendly design.mp4	33.5 MB
019 Including a mobile call to action.mp4	24.0 MB
020 Managing bounced and blocked email.mp4	25.3 MB
021 Avoiding getting caught by filters.mp4	31.2 MB
022 Evaluating click-through data.mp4	32.7 MB
023 Tracking non-click responses.mp4	20.5 MB
024 Automating your email marketing.mp4	29.2 MB
025 Goodbye.mp4	4.5 MB
/Business-Online-Marketing-tutorials_Building-Integrated-Online-Marketing-Plan_12605/
001 Welcome.mp4	35.4 MB
002 An integrated approach.mp4	11.5 MB
003 Evaluating the experts.mp4	10.9 MB
004 Assessing your resources.mp4	13.3 MB
005 Considering the channels.mp4	11.8 MB
006 Introducing the four-step plan.mp4	7.4 MB
007 What is a narrative.mp4	8.0 MB
008 Developing your narrative.mp4	10.8 MB
009 Seeing how the medium affects the message.mp4	10.4 MB
010 Avoid mixing mediums.mp4	17.7 MB
011 First-tier channels - Search.mp4	16.1 MB
012 First-tier channels - Email.mp4	9.9 MB
013 First-tier channels - Blogs.mp4	15.8 MB
014 First-tier channels - Video.mp4	11.3 MB
015 Second-tier channels - Facebook.mp4	17.8 MB
016 Second-tier channels - Twitter.mp4	13.9 MB
017 Second-tier channels - Discussion forums.mp4	11.7 MB
018 Second-tier channels - LinkedIn.mp4	12.0 MB
019 Third-tier channels - Pinterest.mp4	11.6 MB
020 Planning for changing channels.mp4	10.4 MB
021 Stating your measurement goals.mp4	12.8 MB
022 Researching the market - What do people want.mp4	11.6 MB
023 Researching the market - When do people want it.mp4	11.1 MB
024 Addressing annual content.mp4	6.5 MB
025 Seizing daily opportunities.mp4	6.8 MB
026 Thinking like a publisher.mp4	10.2 MB
027 Developing your content.mp4	12.1 MB
028 Knowing when to close your content.mp4	11.0 MB
029 Measuring goals and value.mp4	11.3 MB
030 Reviewing your success.mp4	11.6 MB
/Business-Online-Marketing-tutorials_Building-Online-Community_15164/
001 Introduction.mp4	9.4 MB
002 Finding your audience.mp4	17.5 MB
003 Designing for the social web.mp4	38.8 MB
004 Engaging your audience.mp4	43.1 MB
005 Putting it all together.mp4	24.1 MB
/Business-Online-Marketing-tutorials_Internet-Marketing-Basics_14282/
001 Making your marketing weird, useful, and significant.mp4	75.8 MB
002 Providing value in your marketing.mp4	28.0 MB
003 Responding, converting, and measuring your marketing.mp4	23.4 MB
004 Conclusion.mp4	9.3 MB
/Business-Online-Marketing-tutorials_Mobile-Marketing-Fundamentals_16525/
001 Welcome.mp4	8.1 MB
002 Introduction to mobile marketing.mp4	53.2 MB
003 Experiencing mobile marketing.mp4	8.4 MB
004 The mobile marketing purchase funnel.mp4	7.1 MB
005 Understanding the customer journey.mp4	9.3 MB
006 Reviewing the mobile marketing landscape.mp4	64.1 MB
007 Auditing your mobile readiness.mp4	5.3 MB
008 Reviewing yourself and your company.mp4	6.9 MB
009 Testing your email and web performance.mp4	8.0 MB
010 Establishing a mobile-first strategy.mp4	2.4 MB
011 Setting objectives.mp4	2.9 MB
012 Evaluating your resources.mp4	6.4 MB
013 Identifying dependencies and roadblocks.mp4	4.5 MB
014 Creating a strategy for the future.mp4	3.4 MB
015 Establishing a basic mobile web presence.mp4	14.3 MB
016 Optimizing your email for mobile.mp4	12.6 MB
017 Optimizing your website for mobile.mp4	10.2 MB
018 Mobile optimizing example.mp4	14.6 MB
019 Getting local.mp4	6.3 MB
020 Measuring your website performance.mp4	8.2 MB
021 Setting up a QR code program.mp4	20.4 MB
022 The value of messaging.mp4	3.8 MB
023 Key terms for messaging campaigns.mp4	6.3 MB
024 Illustration of an alert message campaign.mp4	2.3 MB
025 Setting up a messaging campaign.mp4	11.7 MB
026 Best practices for building a phone number database.mp4	3.8 MB
027 Building your mobile phone number database.mp4	7.8 MB
028 Measuring messaging results.mp4	6.7 MB
029 Introducing mobile applications.mp4	52.4 MB
030 Planning your mobile app development.mp4	4.0 MB
031 App type considerations.mp4	6.4 MB
032 Device type considerations.mp4	5.0 MB
033 Platform and development tool considerations.mp4	2.1 MB
034 Promoting and marketing your mobile app.mp4	5.2 MB
035 Mobile app development example.mp4	29.9 MB
036 Integrating advanced app features.mp4	14.2 MB
037 Introducing mobile advertising.mp4	40.3 MB
038 Executing a mobile display ad campaign.mp4	7.2 MB
039 Setting up a mobile display ad campaign.mp4	18.6 MB
040 What is tracking and measurement.mp4	2.8 MB
041 Mobile advertising metrics by the numbers.mp4	5.0 MB
042 Mobile advertising metrics by the objective.mp4	5.9 MB
043 Integrating mobile commerce.mp4	14.5 MB
044 Creating a mobile coupon.mp4	18.4 MB
045 Understanding mobile guidelines and standards.mp4	8.5 MB
046 Understanding government regulations.mp4	8.9 MB
047 Embracing leading resources and tools.mp4	8.2 MB
048 Mobile marketing partners.mp4	7.5 MB
049 Partnership considerations.mp4	6.7 MB
050 Sourcing and working with partners.mp4	5.6 MB
051 Understanding mobile around the world.mp4	59.8 MB
052 Preparing for the future.mp4	38.1 MB
/Business-Online-Marketing-tutorials_Pay-Per-Click-Fundamentals_15238/
001 Welcome.mp4	10.5 MB
002 What is pay-per-click (PPC) marketing.mp4	3.5 MB
003 Understanding PPC's role in your marketing mix.mp4	5.3 MB
004 Pros and cons of PPC.mp4	4.1 MB
005 Things to know before you get started.mp4	5.1 MB
006 Creating a Google AdWords account.mp4	13.4 MB
007 Creating a Bing Ads account.mp4	14.6 MB
008 Setting up your account structure.mp4	3.2 MB
009 Setting up campaigns in your new account.mp4	15.2 MB
010 Choosing geographic targets and location-based settings.mp4	10.3 MB
011 Setting daily and monthly campaign budgets.mp4	6.1 MB
012 Creating ad groups without going overboard.mp4	6.7 MB
013 Researching keywords.mp4	10.0 MB
014 Selecting keywords.mp4	13.0 MB
015 Selecting the match types for your keywords.mp4	8.5 MB
016 Selecting negative keywords.mp4	5.6 MB
017 Understanding what makes a good ad.mp4	11.7 MB
018 Writing compelling ad copy.mp4	9.0 MB
019 Testing your ad copy.mp4	4.2 MB
020 Using dynamic keyword insertion in ad copy.mp4	6.5 MB
021 What is quality score.mp4	6.7 MB
022 Using and improving your Google AdWords quality score.mp4	7.1 MB
023 Using and improving your Bing Ads quality score.mp4	5.1 MB
024 Using Google's Display Network.mp4	16.7 MB
025 Understanding the Google and Bing search partner networks and how they work.mp4	7.0 MB
026 Using the Bing Ads content network.mp4	10.3 MB
027 Reviewing your metrics.mp4	9.2 MB
028 Interpreting results.mp4	9.5 MB
029 Installing conversion tracking.mp4	17.3 MB
030 Troubleshooting common performance problems.mp4	13.0 MB
031 Using the AdWords desktop editor.mp4	4.8 MB
032 Using the Bing Ads desktop editor.mp4	5.6 MB
033 Tips and tools for using offline editors.mp4	11.9 MB
034 Next steps.mp4	1.8 MB
/Business-Online-Marketing-tutorials_SEO-Keyword-Strategy-Depth_14703/
001 Welcome.mp4	15.6 MB
002 What are keywords.mp4	9.5 MB
003 The implications of keywords.mp4	17.0 MB
004 How can we use keywords.mp4	12.4 MB
005 Find keyword research resources.mp4	7.2 MB
006 View the keyword universe.mp4	7.7 MB
007 Read keyword data effectively.mp4	7.3 MB
008 Creating a keyword spreadsheet.mp4	7.7 MB
009 Find initial keywords.mp4	9.1 MB
010 Utilize the long tail.mp4	7.4 MB
011 Find phrase patterns.mp4	6.6 MB
012 Organize by prefix and suffix.mp4	9.4 MB
013 Search for synonyms.mp4	7.5 MB
014 Plan for plurals.mp4	17.9 MB
015 Develop your keyword spreadsheet.mp4	8.3 MB
016 Find searcher intent.mp4	19.2 MB
017 Measure brand impact.mp4	4.1 MB
018 Research demand patterns.mp4	7.4 MB
019 Assess the right searcher.mp4	9.4 MB
020 Assess competitive data.mp4	7.7 MB
021 Measure keyword competitiveness.mp4	6.0 MB
022 Measure the competitive environment.mp4	5.7 MB
023 Intersect keyword demand and keyword trends.mp4	4.1 MB
024 Apply tools for finding keyword search trends.mp4	10.2 MB
025 Compare keyword trends.mp4	8.4 MB
026 Asking why.mp4	6.3 MB
027 Articulating strategy.mp4	27.5 MB
028 Organizing keyword data with your additional data.mp4	5.2 MB
029 Introduction to keyword research software and options.mp4	20.3 MB
030 Raven tools.mp4	7.3 MB
031 Moz.mp4	10.8 MB
032 SEMrush.mp4	7.2 MB
033 Keyword Discovery.mp4	9.9 MB
034 Familiarize yourself with the page title.mp4	4.1 MB
035 See how the page title is used.mp4	7.0 MB
036 Evaluate your page title options.mp4	13.7 MB
037 Understand page structure.mp4	5.6 MB
038 How to utilize page structures to your advantage.mp4	12.5 MB
039 Keep the attention of your reader with better page structure.mp4	8.7 MB
040 Converge strategies of structure, scanning, and spiders.mp4	6.0 MB
041 Implement keywords throughout your content.mp4	12.0 MB
042 Integrate keywords within your website.mp4	12.0 MB
043 Consider alt attributes and title attributes.mp4	11.1 MB
044 Review your navigation for keywords.mp4	6.6 MB
045 Test your navigation for usefulness and understandability.mp4	9.0 MB
046 Create effective ads.mp4	8.6 MB
047 Learn keyword-based bidding strategies.mp4	6.9 MB
048 Balance keywords and quality score.mp4	14.2 MB
049 Avoid costly mistakes.mp4	9.2 MB
050 Focus on negative keywords.mp4	6.0 MB
051 Add dimensions of location, timing, and word structures.mp4	15.7 MB
052 Continually improve your campaign.mp4	8.4 MB
053 Do not be fooled by rankings.mp4	40.4 MB
054 Measure the right outcomes.mp4	12.5 MB
055 Establish value.mp4	8.1 MB
056 Develop keyword segments in your analytics.mp4	9.7 MB
057 Evaluate landing pages for value.mp4	10.1 MB
058 Troubleshoot landing page bounce rate.mp4	11.1 MB
059 Prioritize your marketing efforts.mp4	9.9 MB
060 Next steps.mp4	14.7 MB
/Business-Online-Marketing-tutorials_SEO-Link-Building-Depth_9525/
001 Welcome.mp4	16.2 MB
002 How the search engine killed the web directory.mp4	16.3 MB
003 How link analysis revolutionized web search.mp4	10.6 MB
004 Exploring the anatomy of a link.mp4	14.7 MB
005 Not just PageRank - Understanding what links do for your site.mp4	10.1 MB
006 Explaining Google PageRank.mp4	17.3 MB
007 Looking at PageRank in practice.mp4	12.3 MB
008 Exploring keywords and Google bombs.mp4	27.8 MB
009 The perfect link.mp4	21.8 MB
010 Dealing with problem links.mp4	16.1 MB
011 Analyzing links.mp4	36.1 MB
012 Exploring the two types of links.mp4	23.2 MB
013 Grabbing low-hanging fruit.mp4	10.3 MB
014 Fostering a 'think links' mentality.mp4	11.2 MB
015 Working with 'local' pages and directory links.mp4	22.5 MB
016 Reciprocal linking - Is it worth the trouble.mp4	16.8 MB
017 Creating press releases.mp4	18.3 MB
018 Working with article syndication.mp4	19.8 MB
019 Working with bloggers.mp4	20.6 MB
020 Creating link bait.mp4	22.7 MB
021 Examining social networking links.mp4	35.1 MB
022 Getting more links.mp4	24.5 MB
023 Working with linking software.mp4	10.3 MB
024 Exploring Penguin.mp4	31.2 MB
025 Buying links - Pros and cons.mp4	17.8 MB
026 When is paying for links buying links.mp4	22.7 MB
027 Finding link services.mp4	26.4 MB
028 Understanding linking jargon.mp4	26.7 MB
029 Questions to ask.mp4	8.6 MB
030 Next steps for linking.mp4	18.6 MB
/Business-Online-Marketing-tutorials_Top-5-Money-Saving-AdWords-Tips_16245/
001 Top 5 Money-Saving AdWords Tips.mp4	19.8 MB
/Business-Online-Marketing-tutorials_Writing-Marketing-Copy_14925/
001 Welcome.mp4	8.4 MB
002 Using the exercise files.mp4	6.2 MB
003 What you should know before watching this course.mp4	17.2 MB
004 What is copywriting.mp4	33.5 MB
005 Types of marketing copywriting.mp4	59.2 MB
006 Preparing yourself to write copy.mp4	20.5 MB
007 Overview of the project for this course.mp4	14.9 MB
008 Assembling your tools.mp4	25.6 MB
009 Creating the plan.mp4	24.2 MB
010 Free writing to get ideas down.mp4	27.0 MB
011 Writing the first draft.mp4	18.1 MB
012 Observing general rules.mp4	22.1 MB
013 Polishing the draft.mp4	40.6 MB
014 Writing a headline.mp4	39.3 MB
015 Testing your headlines.mp4	12.0 MB
016 Selling the page.mp4	16.5 MB
017 Structuring for print.mp4	23.4 MB
018 Structuring for online.mp4	16.2 MB
019 Using typography effectively.mp4	28.2 MB
020 Rewriting existing copy.mp4	33.2 MB
021 Rewriting copy for a webpage.mp4	33.2 MB
022 Rewriting copy for a product description.mp4	30.7 MB
023 Rewriting copy for social media.mp4	32.5 MB
024 Managing a copywriting team.mp4	38.9 MB
025 Setting an editorial calendar.mp4	18.0 MB
026 Managing brand voice.mp4	35.7 MB
027 Next steps.mp4	20.0 MB
/Business-Online-Marketing-tutorials_Writing-Press-Releases_15238/
001 Welcome.mp4	12.6 MB
002 Exercise files.mp4	5.6 MB
003 What are press releases.mp4	25.9 MB
004 Picking a topic.mp4	44.0 MB
005 Defining your 'who'.mp4	11.1 MB
006 Defining your 'what'.mp4	9.6 MB
007 Defining your 'when'.mp4	25.8 MB
008 Defining your 'where'.mp4	15.0 MB
009 Defining your 'why'.mp4	30.4 MB
010 Defining your 'how'.mp4	24.8 MB
011 Defining your 'who cares'.mp4	22.8 MB
012 Writing a title.mp4	33.7 MB
013 Writing a subhead.mp4	25.6 MB
014 Writing a quote.mp4	41.8 MB
015 Writing the body.mp4	26.5 MB
016 Adding the boilerplate.mp4	33.8 MB
017 Editing the release.mp4	29.6 MB
018 Distributing the release.mp4	60.0 MB
019 Final thoughts.mp4	20.7 MB
/Business-Skills-tutorials_Advertising-Fundamentals_38256/
001 Introduction.mp4	12.5 MB
002 The ad cycle.mp4	34.2 MB
003 Defining your audience.mp4	26.2 MB
004 Setting objectives.mp4	20.7 MB
005 Creating your strategy.mp4	18.6 MB
006 Crafting your message.mp4	32.2 MB
007 Producing your ad.mp4	35.7 MB
008 Placing your ad.mp4	35.6 MB
009 Writing your brief.mp4	27.9 MB
010 Be where your customers are.mp4	38.6 MB
011 Basic digital presence.mp4	43.2 MB
012 Basic advertising presence.mp4	27.4 MB
013 Mapping competitors.mp4	20.0 MB
014 Basics of PR.mp4	32.2 MB
015 Content strategy.mp4	21.8 MB
016 The landscape of marketing providers.mp4	34.0 MB
017 Research and strategy partners.mp4	25.0 MB
018 Design, creative, and content partners.mp4	34.2 MB
019 Production and digital development partners.mp4	26.4 MB
020 Analytics amd optimization partners.mp4	21.9 MB
021 Switching into advertising.mp4	31.1 MB
022 Working with an agency.mp4	23.9 MB
023 Resources for ongoing learning.mp4	18.1 MB
/Business-Skills-tutorials_Building-Your-Brand_10195/
001 Welcome.mp4	14.8 MB
002 Using the exercise files.mp4	2.2 MB
003 Understanding branding.mp4	6.3 MB
004 Exploring the gallery of brands.mp4	9.5 MB
005 Positioning your brand.mp4	6.3 MB
006 Using images and style to support messaging.mp4	4.9 MB
007 Developing a story.mp4	9.7 MB
008 Developing a creative brief.mp4	11.3 MB
009 Developing a logo.mp4	8.9 MB
010 Developing a style guide.mp4	6.3 MB
011 Creating consistent communication and collateral pieces.mp4	7.0 MB
012 Trademarking a brand.mp4	7.8 MB
013 Planning for success.mp4	6.4 MB
014 Being consistent.mp4	4.7 MB
015 Integrating the power of the web in branding.mp4	5.3 MB
016 Final thoughts.mp4	5.0 MB
/Business-Skills-tutorials_Business-Storytelling-CC-Chapman_14876/
001 Welcome.mp4	9.0 MB
002 Why use stories in business.mp4	9.7 MB
003 Clearly define your goals.mp4	21.2 MB
004 Profile your ideal audience.mp4	12.6 MB
005 The creative brainstorm.mp4	12.5 MB
006 Nail down the details.mp4	11.5 MB
007 Plan the strategy.mp4	15.7 MB
008 Review and evaluate.mp4	10.7 MB
009 Good examples and resources.mp4	8.7 MB
/Business-Skills-tutorials_Customer-Segmentation_37941/
001 Welcome.mp4	31.0 MB
002 What you should know before watching this course.mp4	13.0 MB
003 Geographic segmentation.mp4	29.8 MB
004 Demographic segmentation.mp4	35.6 MB
005 Cultural segmentation.mp4	40.6 MB
006 Where to find data for geographic and demographic segementation.mp4	33.9 MB
007 Behavioral segmentation.mp4	29.4 MB
008 Segmenting customers by usage.mp4	27.7 MB
009 Creating a clearer picture of customers.mp4	36.1 MB
010 How consumers see themselves and their world.mp4	29.1 MB
011 Researching psychographic profiles.mp4	47.7 MB
012 Developing profiles of your customers and targets.mp4	32.0 MB
013 Why do people buy your product.mp4	35.4 MB
014 Opportunities to reach new markets.mp4	36.0 MB
015 Communicating customer personas within your organization.mp4	40.3 MB
016 Using customer personas in your marketing messaging.mp4	38.9 MB
017 Next steps.mp4	12.7 MB
/Business-Skills-tutorials_Innovative-Customer-Service-Techniques_19134/
001 Welcome.mp4	6.9 MB
002 What you should know before watching this course.mp4	8.1 MB
003 Understanding why customer service is hard.mp4	16.6 MB
004 Identifying the most important need.mp4	22.1 MB
005 Winning the moments of truth.mp4	26.3 MB
006 Making wait time more bearable.mp4	23.4 MB
007 Getting customers to know your name.mp4	16.3 MB
008 Improving your powers of observation.mp4	23.2 MB
009 Overcoming the illusion of speed.mp4	23.2 MB
010 Understanding the consequences of multitasking.mp4	27.5 MB
011 Avoiding directed attention fatigue.mp4	25.1 MB
012 Identifying the secrets of employee motivation.mp4	22.9 MB
013 Increasing teamwork between departments.mp4	27.8 MB
014 Creating positive social pressure.mp4	27.7 MB
015 Next steps.mp4	8.3 MB
/Business-Skills-tutorials_Insights-from-Content-Marketer_10813/
001 What is content marketing.mp4	36.1 MB
002 Finding success as a content marketer.mp4	20.0 MB
003 Getting started with a small budget.mp4	10.2 MB
004 Building a community.mp4	20.7 MB
005 Finding your 'human' voice.mp4	13.9 MB
006 Doing something unexpected.mp4	11.6 MB
007 Publishing content.mp4	11.0 MB
008 Dealing with negative feedback.mp4	11.4 MB
009 Measuring success and maintaining relationships.mp4	14.5 MB
/Business-Skills-tutorials_Insights-from-Online-Marketer_10532/
001 What is online marketing.mp4	69.5 MB
002 Making a personal connection.mp4	15.6 MB
003 Improving your online marketing.mp4	31.1 MB
004 Finding new customers.mp4	20.6 MB
005 Getting others to talk about your business.mp4	38.8 MB
006 Advice for when your company says 'make a viral video'.mp4	21.2 MB
007 Story selling.mp4	11.9 MB
008 Branding yourself.mp4	48.6 MB
009 Working with a small budget.mp4	15.0 MB
010 Investing rather than spending.mp4	28.4 MB
011 Understanding the importance of social media.mp4	26.1 MB
012 Experiencing success through blogging.mp4	34.0 MB
013 Hiring an online marketer.mp4	17.4 MB
014 Keeping up with the latest trends.mp4	12.1 MB
015 Starting a career in online marketing.mp4	35.3 MB
016 The future of online marketing.mp4	35.1 MB
/Business-Skills-tutorials_Marketing-Fundamentals_16833/
001 Welcome.mp4	10.2 MB
002 Using the exercise files.mp4	2.7 MB
003 Marketing in an organization.mp4	20.6 MB
004 Understanding the planning process.mp4	22.8 MB
005 Assembling the team.mp4	18.2 MB
006 Creating the marketing plan.mp4	16.0 MB
007 Understanding B2B vs. B2C marketing.mp4	19.4 MB
008 Focusing on your core business.mp4	12.1 MB
009 Determining your marketing plan's scope.mp4	23.4 MB
010 Researching the competition.mp4	17.2 MB
011 Analyzing your products.mp4	22.7 MB
012 Analyzing your customers.mp4	16.8 MB
013 Analyzing the buying process.mp4	32.5 MB
014 Analyzing your market.mp4	22.8 MB
015 Segmenting your customers.mp4	25.5 MB
016 Targeting your customers.mp4	21.6 MB
017 Positioning your message.mp4	29.3 MB
018 Setting goals.mp4	18.7 MB
019 Understanding the 4Ps model.mp4	13.7 MB
020 Creating the right products and services.mp4	24.8 MB
021 Setting prices.mp4	21.2 MB
022 Communicating price.mp4	17.1 MB
023 Setting promotional objectives.mp4	19.4 MB
024 Sending your promotional message.mp4	16.6 MB
025 Using social media to promote your products.mp4	20.6 MB
026 Understanding distribution channels.mp4	21.2 MB
027 Designing distribution channels.mp4	16.5 MB
028 Integrating all four Ps.mp4	27.3 MB
029 Presenting to leadership teams.mp4	16.7 MB
030 Educating the sales team.mp4	16.9 MB
031 Guiding vendors and agencies.mp4	18.5 MB
032 Budgeting.mp4	21.5 MB
033 Measuring key performance indicators (KPIs).mp4	14.6 MB
034 Calculating break-even points.mp4	16.3 MB
035 Calculating customer lifetime value.mp4	16.3 MB
036 Addressing organizational challenges.mp4	18.0 MB
037 Mastering marketing thinking.mp4	19.1 MB
038 Next steps.mp4	22.4 MB
/Business-Skills-tutorials_Marketing-Research-Fundamentals_19371/
001 Welcome.mp4	17.9 MB
002 Understanding market research.mp4	23.5 MB
003 Role of market research in an organization.mp4	18.9 MB
004 Initiating a research project.mp4	17.5 MB
005 Formulating the problem.mp4	24.2 MB
006 Determining the research approach.mp4	13.8 MB
007 Determining data collection methods.mp4	20.6 MB
008 Secondary data research.mp4	24.2 MB
009 Qualitative research methods.mp4	19.2 MB
010 Quantitative research methods.mp4	19.6 MB
011 Observation.mp4	25.1 MB
012 Designing the sample.mp4	21.3 MB
013 Developing the questions.mp4	18.3 MB
014 Creating the survey.mp4	23.5 MB
015 Collecting the data.mp4	15.1 MB
016 Analyzing and interpreting the data.mp4	21.2 MB
017 Preparing the market research report.mp4	21.8 MB
018 Sampling errors.mp4	22.4 MB
019 Response errors.mp4	16.8 MB
020 Project scope.mp4	13.8 MB
021 Ethical considerations.mp4	15.4 MB
022 Next steps.mp4	6.6 MB
/Business-Skills-tutorials_Media-Training_37172/
001 Welcome.mp4	30.3 MB
002 Selecting your media spokesperson.mp4	35.6 MB
003 Five tips to fine-tune your messaging for media interviews.mp4	24.6 MB
004 Enhance your interviews with stories, stats, and solid sound bites.mp4	35.0 MB
005 Questions that you don't want asked.mp4	44.8 MB
006 Moving the conversation to more comfortable territory.mp4	30.9 MB
007 Knowing your journalist.mp4	36.5 MB
008 In-person interviews - Tips from outer appearance to inner confidence.mp4	42.6 MB
009 Six tips to better body language.mp4	38.2 MB
010 Five ways to prepare for the interview hot seat.mp4	39.1 MB
011 Preparing for interviews across print_online_blog.mp4	35.8 MB
012 Preparing for interviews across broadcast_podcasts.mp4	37.8 MB
013 Interviewing on Skype and social media.mp4	28.2 MB
014 Is anything really off the record.mp4	37.7 MB
015 Mock interview - Good_bad.mp4	56.8 MB
016 Mock interview - Review.mp4	51.8 MB
017 Goodbye.mp4	21.9 MB
/Business-Skills-tutorials_Personal-Branding-Basics_12661/
001 Welcome.mp4	12.8 MB
002 Using the exercise files.mp4	2.3 MB
003 Our personal brand for this course.mp4	9.6 MB
004 Understanding personal branding.mp4	15.3 MB
005 Three keys to a personal brand.mp4	24.5 MB
006 Determining your branding goals.mp4	33.5 MB
007 Developing a voice of authority.mp4	25.4 MB
008 Building an online identity.mp4	15.0 MB
009 Developing personal style.mp4	24.3 MB
010 Developing consistency across your brand.mp4	15.4 MB
011 Defining your niche.mp4	26.3 MB
012 Creating content.mp4	32.6 MB
013 Connecting in the community.mp4	20.2 MB
014 Measuring your success.mp4	24.1 MB
015 Next steps.mp4	19.6 MB
/Business-Skills-tutorials_Sales-Fundamentals_19370/
001 Welcome.mp4	28.9 MB
002 It's all in your head.mp4	32.3 MB
003 The mind of the buyer.mp4	35.4 MB
004 Identifying potential customers.mp4	31.4 MB
005 Understanding your customer's issues.mp4	35.7 MB
006 The buying motivators of customers.mp4	32.6 MB
007 The barriers to change.mp4	35.2 MB
008 Product vs. 'solution'.mp4	29.4 MB
009 Breaking down the 'DNA' of your solution.mp4	28.4 MB
010 The proof of your solution.mp4	32.6 MB
011 The ability to implement.mp4	31.3 MB
012 The value of an effective sales process.mp4	38.5 MB
013 The elements of an effective sales process.mp4	34.6 MB
014 How to develop your own sales process.mp4	30.8 MB
015 Next steps.mp4	12.5 MB
/Business-Skills-tutorials_Sales-Secrets-Small-Business_37378/
001 Welcome.mp4	19.4 MB
002 What you should know before watching.mp4	6.1 MB
003 Customizing approach for small businesses.mp4	16.1 MB
004 Foundations of small business sales.mp4	20.2 MB
005 Overview of three steps.mp4	10.9 MB
006 System step one - Explore.mp4	22.0 MB
007 Demonstration - Exploring with a new customer.mp4	76.2 MB
008 System step two - Present.mp4	22.8 MB
009 Demonstration - Presenting to a customer.mp4	25.5 MB
010 System step three - Act.mp4	28.8 MB
011 Demonstration - Encouraging action.mp4	26.0 MB
012 Keep following up.mp4	21.1 MB
013 Understanding the question-based script.mp4	13.7 MB
014 Demonstration - The script in action with three-step sales.mp4	17.5 MB
015 Building a question script for three-step sales.mp4	18.4 MB
016 Responding to objections with questions.mp4	10.3 MB
017 Demonstration - Responding to objections with questions.mp4	16.4 MB
018 The power of repetition.mp4	17.9 MB
019 Demonstration - Giving and receiving feedback.mp4	17.3 MB
020 Measuring your progress.mp4	19.4 MB
021 Next steps.mp4	6.6 MB
/Business-Skills-tutorials_Science-Sales_19371/
001 Welcome.mp4	24.6 MB
002 Transactional vs. relational selling.mp4	33.0 MB
003 The trust continuum.mp4	30.7 MB
004 The trust matrix.mp4	36.5 MB
005 The brain chemistry of trust.mp4	46.1 MB
006 The trust disconnectors.mp4	41.1 MB
007 The three-layered brain.mp4	46.7 MB
008 The five neuro-elements.mp4	51.1 MB
009 Create connection - The 'my why' story.mp4	46.2 MB
010 Consultative qualifying - The four I's.mp4	40.4 MB
011 Establishing credibility - The company story.mp4	38.2 MB
012 Solving the problem.mp4	38.4 MB
013 Handling any objection.mp4	44.6 MB
014 Trusted advisors don't close.mp4	32.7 MB
015 Next steps.mp4	15.1 MB
/Business-Skills-tutorials_Viral-Marketing-Crafting-Shareable-Content_15730/
001 Welcome.mp4	11.6 MB
002 Word-of-mouth marketing.mp4	55.0 MB
003 Having both an online and an offline marketing strategy.mp4	66.2 MB
004 Six STEPPS to getting people to share.mp4	42.1 MB
005 Making people look good.mp4	82.5 MB
006 Making people feel like insiders.mp4	68.5 MB
007 Showing your inner remarkability.mp4	93.1 MB
008 Reminding people with triggers.mp4	84.4 MB
009 Finding your peanut butter.mp4	81.5 MB
010 Getting people to care with emotion.mp4	84.3 MB
011 Focusing on high-arousal feelings.mp4	72.2 MB
012 Making things easier to see and imitate.mp4	70.0 MB
013 Making the private public.mp4	62.7 MB
014 Crafting useful and helpful content.mp4	67.7 MB
015 Using the Rule of 100.mp4	55.8 MB
016 Telling stories that carry your message.mp4	57.1 MB
017 Building the narrative.mp4	69.8 MB
018 Combining the six STEPPS.mp4	49.4 MB
/Business-Web-Video-tutorials_Video-SEO-Basics_11821/
001 Welcome.mp4	3.9 MB
002 Understanding video SEO.mp4	7.4 MB
003 Exploring video ranking.mp4	11.7 MB
004 Debunking video-ranking myths.mp4	3.9 MB
005 Picking a video hosting service.mp4	7.2 MB
006 Selecting your video's topic.mp4	4.2 MB
007 Picking phrases and concepts to highlight.mp4	9.7 MB
008 Researching tags.mp4	6.9 MB
009 Learning more about video views.mp4	6.4 MB
010 Choosing the right titles and descriptions.mp4	6.5 MB
011 Choosing full versus partial views.mp4	4.6 MB
012 Facilitating viewer comments and ratings.mp4	6.9 MB
013 Developing transcriptions and captions.mp4	8.7 MB
014 Embedding video.mp4	7.8 MB
015 Using social media to announce your video.mp4	6.8 MB
016 Creating a video XML site map.mp4	6.1 MB
017 Creating an optimized playlist.mp4	5.3 MB
018 Creating an optimized channel.mp4	8.7 MB
019 Analyzing your success with YouTube statistics.mp4	6.9 MB
020 Next steps.mp4	1.3 MB
/Business-tutorials_Top-5-Tips-Search-Friendly-Press-Releases_16341/
001 Welcome.mp4	6.5 MB
002 Focus on a phrase.mp4	16.0 MB
003 Focusing on your phrase early and often.mp4	26.3 MB
004 Including links.mp4	26.2 MB
005 Uploading your press release.mp4	26.8 MB
006 Employing the power of social media.mp4	39.3 MB
/Buzzstream-tutorials_SEO-Tools-Fundamentals_36891/
001 Welcome.mp4	8.5 MB
002 SEO goals.mp4	6.8 MB
003 SEO tool goals.mp4	10.6 MB
004 Signing up for Google Search Console.mp4	9.0 MB
005 Configuring Search Console.mp4	12.2 MB
006 Reviewing search appearance.mp4	21.4 MB
007 Overview of search traffic.mp4	18.5 MB
008 Evaluating the Google index.mp4	13.5 MB
009 Understanding crawl factors.mp4	22.7 MB
010 Using PageSpeed Insights.mp4	11.8 MB
011 Interpreting the results.mp4	11.7 MB
012 What is Screaming Frog.mp4	13.3 MB
013 Configuring your first crawl.mp4	20.4 MB
014 Reviewing results and exporting.mp4	11.9 MB
015 Leveraging reports.mp4	12.3 MB
016 Generating a site map.mp4	5.2 MB
017 Getting started with Keyword Planner.mp4	14.5 MB
018 Multiplying keyword lists.mp4	6.0 MB
019 A primer on structured data.mp4	17.2 MB
020 Using the testing tool.mp4	8.5 MB
021 What is SEMrush.mp4	9.0 MB
022 An overview on reports.mp4	14.7 MB
023 Conducting keyword research.mp4	10.5 MB
024 Reviewing your Open Site Explorer.mp4	11.7 MB
025 Reviewing your duplicate content issues.mp4	9.8 MB
026 Goodbye.mp4	4.2 MB
/CSS-tutorials_HTML5-Projects-Creating-Surveys_11895/
001 Welcome.mp4	7.5 MB
002 About the exercise files.mp4	1.5 MB
003 Course and browser requirements.mp4	2.4 MB
004 What we're going to build.mp4	6.2 MB
005 Highlighted HTML5, CSS3, and JavaScript technologies.mp4	7.2 MB
006 Understanding the HTML layout.mp4	7.4 MB
007 Creating the form.mp4	7.6 MB
008 Crafting the initial questions.mp4	22.3 MB
009 Incorporating a slider.mp4	27.1 MB
010 Setting up the CSS transitions.mp4	14.1 MB
011 Building the cube.mp4	14.3 MB
012 Completing the CSS.mp4	12.1 MB
013 Adding navigation.mp4	31.1 MB
014 Saving with local storage.mp4	10.9 MB
015 Returning multiple checkbox values.mp4	12.9 MB
016 Displaying survey results with local storage.mp4	11.3 MB
017 Next steps.mp4	437.1 KB
/Commission-Junction-tutorials_Affiliate-Marketing-Fundamentals_16498/
001 Welcome.mp4	14.3 MB
002 Introduction to affiliate marketing.mp4	27.4 MB
003 Using the exercise files.mp4	632.0 KB
004 Affiliate-advertiser relationships.mp4	6.9 MB
005 How much do affiliates earn.mp4	19.7 MB
006 Startup costs of becoming an affiliate.mp4	5.7 MB
007 Understanding payment models.mp4	20.7 MB
008 Understanding core concepts.mp4	14.0 MB
009 Types of affiliates.mp4	30.0 MB
010 Tracking and reporting.mp4	17.5 MB
011 Freedoms and limitations.mp4	19.5 MB
012 Understanding affiliate agreements.mp4	23.5 MB
013 Considerations before building a website.mp4	15.0 MB
014 Affiliate disclosures.mp4	29.7 MB
015 Opening affiliate account(s).mp4	19.4 MB
016 Selecting affiliate programs.mp4	30.0 MB
017 Enemies of future earnings.mp4	12.7 MB
018 Ensuring you are adding value.mp4	32.7 MB
019 Applying to affiliate programs.mp4	9.4 MB
020 Monetizing blogs with affiliate marketing.mp4	26.0 MB
021 Using affiliate data feeds.mp4	20.1 MB
022 Using affiliate coupons and deals.mp4	19.0 MB
023 Leveraging mobile and social.mp4	19.8 MB
024 Adding email to the mix.mp4	12.3 MB
025 Advanced affiliate creatives.mp4	21.4 MB
026 Pay-per-call marketing.mp4	10.9 MB
027 Next steps, additional resources, and conclusion.mp4	19.3 MB
/Constant-Contact-tutorials_Up-Running-Constant-Contact_14701/
001 Welcome.mp4	5.7 MB
002 What you should know before watching this course.mp4	962.5 KB
003 Using the exercise files.mp4	2.5 MB
004 Creating a Constant Contact account.mp4	10.6 MB
005 Verifying email addresses.mp4	3.9 MB
006 Setting up - Image library.mp4	3.1 MB
007 Setting up - Organization Information.mp4	4.1 MB
008 Setting up - Signature Information.mp4	2.5 MB
009 Entering email message settings.mp4	1.3 MB
010 Creating contact settings and custom fields.mp4	3.0 MB
011 Setting footer options.mp4	3.3 MB
012 Setting up authentication and opt-in.mp4	5.6 MB
013 Choosing additional email features.mp4	7.1 MB
014 Adding and updating lists.mp4	3.9 MB
015 Adding contacts from other applications.mp4	2.5 MB
016 Adding contacts manually.mp4	2.3 MB
017 Copying and pasting contacts.mp4	1.9 MB
018 Adding contacts from a file.mp4	3.6 MB
019 Viewing, exporting, and updating contacts.mp4	6.2 MB
020 Selecting an email template.mp4	7.8 MB
021 Adding your own design elements.mp4	25.2 MB
022 Adding, removing, and moving content blocks.mp4	5.7 MB
023 Adding images to an email.mp4	12.4 MB
024 Adding text to an email.mp4	12.5 MB
025 Adding links to an email.mp4	14.3 MB
026 Previewing your email.mp4	3.5 MB
027 Scheduling and sending emails.mp4	5.8 MB
028 Changing and canceling scheduled emails.mp4	3.4 MB
029 Next steps.mp4	2.2 MB
/Content-Marketing-tutorials_Content-Marketing-Photos_38570/
001 Welcome.mp4	6.5 MB
002 Why photos are important to content marketing.mp4	5.1 MB
003 Where to get photos.mp4	16.2 MB
004 Shooting your own photos.mp4	11.6 MB
005 When you have nothing to take photos of.mp4	10.5 MB
006 Photos are not just for blog posts.mp4	4.9 MB
007 A quick introduction to tagging.mp4	7.5 MB
008 Pictures vs. photographs.mp4	5.7 MB
/Content-Marketing-tutorials_Content-Marketing-Podcasts-Audio_38569/
001 Welcome.mp4	5.3 MB
002 What is a podcast.mp4	5.4 MB
003 Choosing a microphone.mp4	6.7 MB
004 Editing podcasts with Audacity.mp4	11.3 MB
005 Mobile recording.mp4	3.9 MB
006 Publishing your podcast.mp4	12.0 MB
007 Choosing what to record.mp4	6.2 MB
008 Best practices for success.mp4	5.4 MB
/Content-Marketing-tutorials_Content-Marketing-Slides_38355/
001 Welcome.mp4	22.3 MB
002 Understanding your audience.mp4	9.4 MB
003 Outlining your presentation.mp4	5.2 MB
004 Creating copy for slides.mp4	13.0 MB
005 Slide layout best practices.mp4	7.1 MB
006 Using images to tell a story.mp4	20.4 MB
007 Creating your slides in PowerPoint.mp4	15.8 MB
008 Promoting your slides.mp4	9.1 MB
009 Goodbye.mp4	13.4 MB
/Content-Marketing-tutorials_International-Marketing-Fundamentals_19245/
001 Welcome.mp4	25.9 MB
002 What you should know before watching this course.mp4	13.4 MB
003 The growing global economy.mp4	26.0 MB
004 The impact of protectionism on international marketing.mp4	33.5 MB
005 The rise of the global consumer.mp4	29.8 MB
006 The shifting global marketplace.mp4	22.4 MB
007 The importance of your company's culture and values.mp4	23.6 MB
008 Thinking of foreign markets like portfolio options.mp4	17.9 MB
009 Learning about customers in foreign markets.mp4	24.0 MB
010 Options for global expansion.mp4	31.3 MB
011 The PESTCL framework - P is for 'political'.mp4	22.1 MB
012 E is for 'economic'.mp4	17.0 MB
013 S is for 'social'.mp4	28.1 MB
014 T is for 'technological'.mp4	18.3 MB
015 C is for 'competitive'.mp4	20.1 MB
016 L is for 'legal'.mp4	18.9 MB
017 Product adaptation and development.mp4	24.0 MB
018 Market development.mp4	21.4 MB
019 Diversification.mp4	23.1 MB
020 Balancing risk and expense vs. control and reward.mp4	28.3 MB
021 Exporting.mp4	20.1 MB
022 Licensing or franchising.mp4	36.1 MB
023 Joint ventures.mp4	34.8 MB
024 Direct investment.mp4	32.2 MB
025 Timing considerations . . . do you need to be first.mp4	26.4 MB
026 US Government departments and divisions.mp4	22.5 MB
027 World Bank and CIA.gov websites.mp4	18.5 MB
028 Industry trade groups.mp4	29.2 MB
029 Rating systems to help with decision making.mp4	26.6 MB
030 The 4Ps of marketing.mp4	34.9 MB
031 Product modifications . . . don't forget the packaging.mp4	30.1 MB
032 Pricing considerations . . . the impact of currency fluctuations.mp4	29.9 MB
033 Distribution issues.mp4	29.3 MB
034 Promotional methods.mp4	35.6 MB
035 Translation and back translation.mp4	23.1 MB
036 Wrapping up.mp4	13.9 MB
/Content-Marketing-tutorials_Introduction-Content-Marketing_13535/
001 Welcome.mp4	12.9 MB
002 What this course covers.mp4	11.7 MB
003 Defining goals and measuring success.mp4	15.4 MB
004 Knowing your company's culture.mp4	13.1 MB
005 Integrating with already established programs.mp4	12.4 MB
006 Leadership support.mp4	15.6 MB
007 Thinking like a publisher.mp4	16.4 MB
008 Small wins are a great start.mp4	13.4 MB
009 Establishing your online footprint.mp4	14.3 MB
010 Start with a blog.mp4	19.0 MB
011 Setting up guidelines and training.mp4	22.2 MB
012 Getting better by doing more.mp4	15.6 MB
013 Thinking about content marketing as a campfire.mp4	18.3 MB
014 The importance of having an editor.mp4	4.5 MB
015 Community managers.mp4	22.1 MB
016 Content creators.mp4	22.2 MB
017 Don't forget to listen.mp4	29.3 MB
018 Using an editorial calendar.mp4	29.3 MB
019 Playing to your strengths.mp4	14.0 MB
020 Writing for the web.mp4	21.7 MB
021 The importance of images.mp4	29.1 MB
022 Video and audio.mp4	25.4 MB
023 Tailoring content to each platform.mp4	34.9 MB
024 Succeeding with content marketing.mp4	18.1 MB
/Content-Marketing-tutorials_Marketing-Tips_15154/
001 How to calculate customer lifetime value.mp4	8.4 MB
002 Welcome - Handoff.mp4	6.5 MB
003 Create better audience targets for PPC marketing.mp4	16.1 MB
004 Advertising on Instagram.mp4	19.1 MB
005 Networking with LinkedIn Groups.mp4	11.4 MB
006 Create infinite Gmail addresses.mp4	9.3 MB
007 Understanding browser reports in Google Analytics to improve your website.mp4	24.6 MB
008 Using Google Tag Assistant to track events on your website.mp4	22.9 MB
009 Exploring Facebook’s new lead ads.mp4	22.7 MB
010 Exploring Bitly.mp4	7.6 MB
011 Getting started with the Google Tag Manager debug tool.mp4	15.6 MB
012 Debugging and validating Google Analytics setup.mp4	31.1 MB
013 Searching for free images to use with marketing materials.mp4	16.0 MB
014 Sharing animated GIFs on Twitter.mp4	19.2 MB
015 Leveraging Twitter chats to grow your business or personal brand.mp4	17.5 MB
016 Demystifying bounce rate.mp4	9.3 MB
017 Updates to Facebook's CPC measurement.mp4	6.3 MB
018 Using LinkedIn's Social Selling Index (SSI).mp4	17.2 MB
019 Using Facebook messaging for Pages to connect with customers.mp4	8.3 MB
020 The 17 minute SEO.mp4	55.9 MB
021 Summer marketing considerations.mp4	9.4 MB
022 How to present pricing.mp4	14.7 MB
023 MozCon recap.mp4	18.0 MB
024 Showing your birthday on Twitter.mp4	9.6 MB
025 Using the Facebook Pages to Watch feature.mp4	9.6 MB
026 Using Twitter's audience insights.mp4	16.0 MB
027 Using Google's new Search Console.mp4	15.2 MB
028 Expanding your marketing reach through Pinterest.mp4	12.7 MB
029 Using Twitter's Quick Promote feature.mp4	14.3 MB
030 Changes to URLs in Google mobile search results.mp4	12.4 MB
031 Using Buzzsumo for content marketing.mp4	17.7 MB
032 Getting started with text message marketing.mp4	22.3 MB
033 Meerkat and Periscope.mp4	19.8 MB
034 Hosting promotional giveaways through Amazon Giveaway.mp4	12.2 MB
035 Creating a call-only ad in Google AdWords.mp4	15.3 MB
036 Using IFTTT's new mobile app - Do Camera.mp4	9.5 MB
037 Using the Facebook Ads Manager app.mp4	11.7 MB
038 Google analytics spreadsheet add-on.mp4	17.1 MB
039 Setting up automated campaigns in mailchimp.mp4	15.8 MB
040 Starting your first remarketing campaign.mp4	19.3 MB
041 Setting up Google Webmaster Tools.mp4	38.3 MB
042 Using Facebook offers.mp4	11.3 MB
043 Google's mobile-friendly search label.mp4	7.5 MB
044 Creating a pop-up offer with WordPress.mp4	12.2 MB
045 Using Unbounce to build and A_B test landing pages.mp4	16.8 MB
046 Using Peek to provide usability testing.mp4	4.8 MB
047 Prequalifying traffic when running pay-per click ads.mp4	4.6 MB
048 Marketing the cost of your service with customers.mp4	6.6 MB
049 Using surveys to guide business decisions.mp4	9.2 MB
050 Handing off the series to Brad.mp4	1.5 MB
051 Welcome to the series.mp4	6.5 MB
052 Tracking your Twitter analytics.mp4	9.8 MB
053 How to properly reply to someone on Twitter.mp4	4.6 MB
054 Using the new Pinterest messaging system.mp4	4.1 MB
055 How to create Rich Pins on Pinterest.mp4	9.4 MB
056 Five ways to improve your WordPress blog.mp4	17.7 MB
057 Growing your email list with a WordPress blog.mp4	13.3 MB
058 How to get your tweets noticed.mp4	14.5 MB
059 Adding Twitter card functionality to your blog.mp4	14.7 MB
060 How to create a more engaging Instagram profile.mp4	6.7 MB
061 The do’s and don’ts of Instagram marketing.mp4	17.9 MB
062 Exploring the redesigned Facebook Page layout.mp4	5.8 MB
063 Exploring the new Facebook Save feature.mp4	12.6 MB
064 Customizing your profiles 101.mp4	11.3 MB
065 Exploring the benefits of premium accounts.mp4	12.8 MB
066 How to create custom audiences on Facebook.mp4	13.1 MB
067 How to improve your reach without using ads.mp4	19.0 MB
068 How to use hashtags in Twitter search.mp4	7.5 MB
069 How to make a refined search on Twitter.mp4	8.4 MB
070 What is CASL.mp4	11.2 MB
071 Five Ways to prepare your business for CASL.mp4	8.9 MB
072 Creating content for LinkedIn.mp4	8.4 MB
073 Using the LinkedIn publishing platform.mp4	17.2 MB
074 Using Snapchat to engage customers.mp4	5.1 MB
075 Six second story telling with Vine.mp4	16.6 MB
076 Five ways to deal with negative comments.mp4	3.5 MB
077 Creating a community around caring.mp4	6.0 MB
078 Five Apps for social media management.mp4	13.2 MB
079 How to reach your audience on mobile.mp4	7.7 MB
080 Using Hootsuite to cross post your content.mp4	7.4 MB
081 Scheduling posts with Hootsuite.mp4	5.6 MB
082 5 Ways to use Instagram for business.mp4	8.4 MB
083 How to run a contest using Instagram.mp4	7.1 MB
084 Creating a URL shortener with Bitly Pro.mp4	9.9 MB
085 Five Ways to track your social media efforts.mp4	16.7 MB
086 How to setup your Vine profile URL.mp4	5.2 MB
087 Tips & tricks for better Vine videos.mp4	11.3 MB
088 How to write better blog posts.mp4	20.0 MB
089 Ten ideas for your next blog post.mp4	6.9 MB
090 How to set your YouTube Channel URL.mp4	4.6 MB
091 How to use tags effectively on YouTube.mp4	10.5 MB
092 How to create a Pinterest business account.mp4	10.6 MB
093 Five ways to use Pinterest for your business.mp4	13.2 MB
094 How to run a contest on Facebook.mp4	10.6 MB
095 How to use your Facebook Insights data effectively.mp4	21.1 MB
096 How to claim your Google+ vanity URL.mp4	4.0 MB
097 How to use hashtags on Facebook, Twitter, and Google+.mp4	6.7 MB
098 How to grow your email list with Twitter.mp4	14.1 MB
099 How to run a contest on Twitter.mp4	12.9 MB
/Content-Marketing-tutorials_Online-Marketing-Basics_8911/
001 Welcome.mp4	14.3 MB
002 Who is this course for.mp4	7.8 MB
003 Using the exercise files.mp4	7.2 MB
004 Online marketing defined.mp4	22.6 MB
005 How online marketing works.mp4	8.7 MB
006 Distinctions of online marketing.mp4	10.8 MB
007 Components of online marketing.mp4	13.7 MB
008 Online marketing planning and success.mp4	33.7 MB
009 Defining your target market.mp4	10.7 MB
010 Online marketing measurement.mp4	17.6 MB
011 Site map.mp4	17.2 MB
012 Site components.mp4	7.8 MB
013 Wireframing.mp4	14.3 MB
014 Elements of a successful site.mp4	21.8 MB
015 Home page best practices.mp4	12.0 MB
016 Privacy policy.mp4	4.2 MB
017 DIY or hire help.mp4	23.0 MB
018 Web site platforms.mp4	14.7 MB
019 Domain names.mp4	28.8 MB
020 Choosing a hosting company.mp4	11.7 MB
021 Web site maintenance and management.mp4	14.8 MB
022 Mobile sites.mp4	5.3 MB
023 Authority marketing.mp4	11.5 MB
024 Article marketing.mp4	33.5 MB
025 Social media content.mp4	33.4 MB
026 Online PR.mp4	28.7 MB
027 Web site and email content.mp4	13.4 MB
028 Overview of search engine marketing (SEM).mp4	8.1 MB
029 Search engine optimization (SEO).mp4	84.0 MB
030 Paid search.mp4	19.9 MB
031 Local search.mp4	7.8 MB
032 Social media, social networking, and social media marketing defined.mp4	11.3 MB
033 Blogging and microblogging.mp4	23.9 MB
034 Social networking .mp4	26.4 MB
035 Video sharing.mp4	25.0 MB
036 Social shopping and opinions.mp4	11.3 MB
037 Social news and social bookmarking.mp4	14.8 MB
038 Social events.mp4	15.7 MB
039 Wikis.mp4	20.0 MB
040 Social media strategy.mp4	23.1 MB
041 To blog or not to blog.mp4	11.9 MB
042 Blogging success.mp4	35.3 MB
043 Blog content creation ideas.mp4	37.0 MB
044 Search ads.mp4	15.3 MB
045 Display ads.mp4	31.6 MB
046 Affiliate marketing.mp4	12.8 MB
047 Social media advertising.mp4	12.0 MB
048 Local advertising.mp4	14.6 MB
049 Email advertising.mp4	20.2 MB
050 Collecting email addresses.mp4	25.3 MB
051 Using a third-party management company.mp4	12.7 MB
052 Email messages.mp4	30.5 MB
053 Online marketing strategy.mp4	14.6 MB
054 Goodbye.mp4	10.0 MB
/Content-Marketing-tutorials_Top-5-Tips-Marketing-Your-Product-Internationally_36728/
001 Learn about the new market.mp4	34.0 MB
002 Use available information.mp4	15.3 MB
003 Widen your options.mp4	13.8 MB
004 Convert your unknowns.mp4	13.8 MB
005 Consider components of the marketing mix.mp4	14.5 MB
/Design-Advertising-tutorials_Print-Production-Essentials-Direct-Mail_16677/
001 Welcome.mp4	10.1 MB
002 Using the exercise files.mp4	2.9 MB
003 Choosing the right format.mp4	17.0 MB
004 Guidelines for cards and postcards.mp4	5.5 MB
005 Guidelines for letter mail.mp4	10.1 MB
006 Guidelines for folded self-mailers (FSM).mp4	21.1 MB
007 Guidelines for booklets.mp4	10.3 MB
008 Guidelines for flats.mp4	8.4 MB
009 Guidelines for machinable parcels.mp4	8.1 MB
010 Classes of mail.mp4	19.6 MB
011 Splurge or save.mp4	13.4 MB
012 Timing.mp4	26.2 MB
013 Postage.mp4	14.6 MB
014 The address.mp4	18.4 MB
015 Paper choice.mp4	9.9 MB
016 Printing method.mp4	9.0 MB
017 Aspect ratio.mp4	15.8 MB
018 Understanding ZIP codes.mp4	15.6 MB
019 International mail.mp4	13.1 MB
020 Common costly mistakes.mp4	23.4 MB
021 The components of a mailpiece.mp4	22.9 MB
022 The mailing panel.mp4	4.6 MB
023 The mailing indicia.mp4	16.2 MB
024 Ancillary endorsements.mp4	25.1 MB
025 Designing envelope mail.mp4	7.2 MB
026 Designing reply mail.mp4	21.6 MB
027 Designing postcards.mp4	3.8 MB
028 Designing folded mail.mp4	13.3 MB
029 The Intelligent Mail barcode.mp4	9.4 MB
030 Envelope styles.mp4	9.0 MB
031 Enclosure size and insertion.mp4	5.9 MB
032 Envelope materials.mp4	21.6 MB
033 Window envelopes.mp4	6.2 MB
034 Creative envelope ideas.mp4	13.8 MB
035 Match mail and mail merge.mp4	12.1 MB
036 Tabs and glue.mp4	15.1 MB
037 Mail-sorting basics.mp4	23.1 MB
038 Postal optimization strategy.mp4	21.6 MB
039 Next steps.mp4	13.0 MB
/Email-Marketing-tutorials_Content-Marketing-Newsletters_38570/
001 Welcome.mp4	3.7 MB
002 Isn't email dead.mp4	5.1 MB
003 Live and die by your database.mp4	4.5 MB
004 What to include in your emails.mp4	8.1 MB
005 Customizing the look and feel of your emails.mp4	7.7 MB
006 The importance of consistency.mp4	5.1 MB
007 Including calls to action.mp4	4.1 MB
008 Making emails easy to read on the go.mp4	3.8 MB
/Enterprise-Marketing-tutorials_Branding-Fundamentals_17105/
001 Welcome.mp4	28.5 MB
002 What you should know before watching this course.mp4	16.2 MB
003 What is a brand.mp4	26.5 MB
004 Understanding why brands are important.mp4	15.3 MB
005 Understanding the branding process.mp4	24.6 MB
006 Identifying your core values and purpose.mp4	31.8 MB
007 Creating brand drivers.mp4	32.2 MB
008 Deciding on what to brand.mp4	34.3 MB
009 Designing your brand architecture.mp4	28.7 MB
010 Identifying the brand personality.mp4	32.7 MB
011 Identifying your customers.mp4	21.8 MB
012 Understanding your customers' beliefs.mp4	24.0 MB
013 Developing your brand promise - The value proposition.mp4	28.5 MB
014 Developing the brand's name.mp4	33.2 MB
015 Creating the brand's look and feel.mp4	29.9 MB
016 Creating the brand-promise touchpoints.mp4	22.2 MB
017 Identifying the internal channels.mp4	34.0 MB
018 Creating the brand book.mp4	16.8 MB
019 Linking the brand to product and service design.mp4	27.8 MB
020 Identifying the external channels.mp4	25.7 MB
021 Expressing the brand in digital and social channels.mp4	29.7 MB
022 Expressing the brand through packaging.mp4	21.5 MB
023 Creating branded spaces and environments.mp4	29.8 MB
024 Understanding brand performance.mp4	25.2 MB
025 Managing brand equity.mp4	23.2 MB
026 Next steps.mp4	25.5 MB
/Enterprise-Marketing-tutorials_Top-10-Social-Media-Management-Tools_18820/
001 Welcome.mp4	5.6 MB
002 Buffer.mp4	13.8 MB
003 IFTTT.mp4	14.1 MB
004 Hootsuite.mp4	18.4 MB
005 SproutSocial.mp4	12.7 MB
006 Pagemodo.mp4	9.1 MB
007 TweetDeck.mp4	5.1 MB
008 Raven.mp4	9.3 MB
009 SocialBro.mp4	11.6 MB
010 Everypost.mp4	4.2 MB
011 BuzzSumo.mp4	8.8 MB
012 Next steps.mp4	3.3 MB
/Enterprise-Marketing-tutorials_Top-5-Tips-Naming-Your-Brand_36745/
001 Choosing a name.mp4	52.4 MB
002 Naming for distinction.mp4	18.2 MB
003 Making it web-friendly.mp4	15.2 MB
004 Using verbs.mp4	20.4 MB
005 Keeping it simple.mp4	14.7 MB
/Excel-tutorials_Using-Office-2013-Themes-Templates-Branding_18172/
001 Welcome.mp4	8.2 MB
002 What you'll need for this course.mp4	3.3 MB
003 Using the exercise files.mp4	4.5 MB
004 Turning off Compatibility mode.mp4	4.8 MB
005 What is a brand.mp4	3.0 MB
006 Leveraging Office to communicate your brand.mp4	5.5 MB
007 Branding in newer versions of Office.mp4	7.8 MB
008 What is a theme.mp4	5.0 MB
009 Accessing theme elements.mp4	18.7 MB
010 Creating a color palette.mp4	5.6 MB
011 Editing and deleting color sets.mp4	2.1 MB
012 Creating a font set.mp4	4.3 MB
013 Using your brand's custom colors.mp4	21.5 MB
014 Embedding fonts in Word and PowerPoint.mp4	15.2 MB
015 Selecting effects.mp4	10.5 MB
016 Saving your theme.mp4	4.7 MB
017 Applying a theme from an existing document.mp4	11.4 MB
018 Viewing slide masters and slide layouts.mp4	26.4 MB
019 Creating or modifying a slide layout.mp4	19.2 MB
020 Removing a slide layout.mp4	8.1 MB
021 Adding text and text placeholders.mp4	9.0 MB
022 Adding images and media placeholders.mp4	9.6 MB
023 Adding instructions and finalizing the template.mp4	8.7 MB
024 Saving the branded PowerPoint template.mp4	5.6 MB
025 Choosing a theme.mp4	7.8 MB
026 Setting spacing options.mp4	9.8 MB
027 Choosing and setting default fonts.mp4	7.8 MB
028 Saving a Word template.mp4	7.1 MB
029 Applying styles.mp4	18.0 MB
030 Creating and modifying styles.mp4	14.6 MB
031 Locking down styles, document formatting, and themes.mp4	13.0 MB
032 Using tables to lay out elements.mp4	17.1 MB
033 Creating a custom header, footer, or Quick Part.mp4	21.3 MB
034 Saving building blocks in a template.mp4	14.0 MB
035 Creating a custom cover page.mp4	9.7 MB
036 Restricting editing.mp4	11.7 MB
037 Creating templates in Excel.mp4	14.6 MB
038 Branding workbook printing elements.mp4	11.7 MB
039 Adding instructions and protection.mp4	23.4 MB
040 Saving the branded Excel template.mp4	6.7 MB
041 Sharing themes, colors, and fonts.mp4	14.8 MB
042 Sharing templates and building blocks.mp4	2.9 MB
043 Setting workgroup template options.mp4	8.3 MB
044 Branding in Outlook.mp4	2.9 MB
045 Setting default fonts.mp4	3.2 MB
046 Applying a theme.mp4	1.9 MB
047 Changing style sets.mp4	5.2 MB
048 Setting stationery background.mp4	15.5 MB
049 Setting default stationery.mp4	4.6 MB
050 Sharing stationery.mp4	2.6 MB
051 Creating and sharing signatures.mp4	17.2 MB
052 Next steps.mp4	3.0 MB
/Facebook-Ads-Manager-tutorials_Facebook-Advertising-Fundamentals_37254/
001 Welcome.mp4	17.9 MB
002 Introducing Facebook ads.mp4	15.9 MB
003 Understanding ad types.mp4	13.4 MB
004 Targeting on Facebook.mp4	18.6 MB
005 Basic advertising terminology.mp4	10.9 MB
006 Setting up an advertising account.mp4	7.5 MB
007 Understanding ad structure.mp4	7.5 MB
008 Using the Ads Create tool to define your advertising objective.mp4	9.7 MB
009 Identifying your primary audience.mp4	21.5 MB
010 Refining your audience with interest targeting.mp4	12.2 MB
011 Refining your audience with behavior targeting.mp4	13.3 MB
012 Deciding on a budget.mp4	18.8 MB
013 Choosing your creative.mp4	14.8 MB
014 Writing your content.mp4	17.0 MB
015 Managing placements.mp4	9.6 MB
016 Finalizing the campaign.mp4	4.0 MB
017 Promoting your Facebook page.mp4	8.0 MB
018 Boosting your page posts.mp4	10.1 MB
019 Managing and editing ads and campaigns.mp4	17.7 MB
020 Editing an active ad.mp4	13.8 MB
021 Creating a similar ad.mp4	5.8 MB
022 Accessing advertising reports.mp4	12.2 MB
023 Scheduling advertising reports.mp4	6.6 MB
024 Understanding success metrics.mp4	8.4 MB
025 Viewing your billing summary.mp4	3.2 MB
026 Tips for writing a great ad.mp4	15.8 MB
027 Choosing an effective image for your ad.mp4	22.0 MB
028 Improving the performance of your ads.mp4	18.0 MB
029 Key Facebook policies.mp4	16.9 MB
030 Wrap-up.mp4	9.2 MB
/Facebook-tutorials_Advanced-Facebook-Advertising_16651/
001 Welcome.mp4	9.3 MB
002 Understanding the Power Editor.mp4	21.6 MB
003 Navigating the Power Editor.mp4	11.0 MB
004 The structure of advertisements.mp4	13.9 MB
005 Creating ads and campaigns.mp4	13.2 MB
006 Managing ads and campaigns in bulk.mp4	8.8 MB
007 Using Excel to manage campaigns in bulk.mp4	16.2 MB
008 Bulk uploading ad images.mp4	10.4 MB
009 Organizing campaigns.mp4	2.9 MB
010 Understanding bid nuances.mp4	4.5 MB
011 Using published and unpublished page posts.mp4	8.7 MB
012 Creating a custom audience in Ads Manager.mp4	17.8 MB
013 Creating a custom audience based on web traffic.mp4	12.9 MB
014 Creating a lookalike audience.mp4	7.9 MB
015 Using custom audiences in ads.mp4	3.3 MB
016 Creating duplicate ads with different targeting.mp4	9.7 MB
017 Create duplicate ads with different images.mp4	3.9 MB
018 Move ads between accounts.mp4	6.3 MB
019 Creating a conversion pixel.mp4	14.7 MB
020 Modifying conversion pixel parameters.mp4	7.6 MB
021 Installing a pixel with Google Tag Manager.mp4	3.8 MB
022 Optimizing for conversions.mp4	4.0 MB
023 Setting up your business on Facebook.mp4	6.4 MB
024 Navigating the interface.mp4	7.3 MB
025 Understanding roles and setting permissions.mp4	5.5 MB
026 Understanding Facebook retargeting.mp4	15.7 MB
027 Using a third-party retargeting platform.mp4	19.6 MB
028 Overview of third-party providers.mp4	10.9 MB
029 A_B testing on Facebook.mp4	8.0 MB
030 Lead generation techniques.mp4	7.1 MB
031 Conclusion.mp4	6.2 MB
/Facebook-tutorials_Facebook-Advertising-Fundamentals_16650/
001 Welcome.mp4	8.9 MB
002 Introducing Facebook ads.mp4	16.2 MB
003 Understanding ad types.mp4	14.1 MB
004 Targeting on Facebook.mp4	24.0 MB
005 Basic advertising terminology.mp4	12.1 MB
006 Setting up an advertising account.mp4	4.8 MB
007 Understanding ad structure.mp4	4.6 MB
008 Using the Ads Create tool to define your advertising objective.mp4	3.5 MB
009 Choosing your creative.mp4	9.8 MB
010 Writing your content.mp4	8.3 MB
011 Managing placements.mp4	5.7 MB
012 Identifying your primary audience.mp4	10.8 MB
013 Refining your audience with interest targeting.mp4	5.4 MB
014 Refining your audience with behavior targeting.mp4	5.5 MB
015 Deciding on a budget.mp4	9.8 MB
016 Finalizing the campaign.mp4	2.4 MB
017 Promoting your page.mp4	5.9 MB
018 Boosting your page posts.mp4	7.1 MB
019 Managing and editing ads and campaigns.mp4	10.0 MB
020 Editing an active ad.mp4	8.5 MB
021 Creating a similar ad.mp4	4.2 MB
022 Accessing advertising reports.mp4	9.8 MB
023 Scheduling advertising reports.mp4	5.2 MB
024 Understanding success metrics.mp4	6.5 MB
025 Viewing your billing summary.mp4	2.3 MB
026 Tips for writing a great ad.mp4	18.7 MB
027 Choosing an effective image for your ad.mp4	26.7 MB
028 Improving the performance of your ads.mp4	21.3 MB
029 Key Facebook ad policies.mp4	20.4 MB
030 Wrapping up.mp4	10.4 MB
/Facebook-tutorials_Facebook-Business_37254/
001 Welcome.mp4	8.1 MB
002 Deciding to put your business on Facebook.mp4	16.8 MB
003 The core elements of Facebook.mp4	7.3 MB
004 How people interact with businesses.mp4	11.4 MB
005 What is a Facebook page.mp4	5.8 MB
006 Setting up your first page.mp4	17.4 MB
007 Adding your business information.mp4	7.0 MB
008 Adding a logo and cover image.mp4	11.9 MB
009 Adding a call to action to your page.mp4	7.7 MB
010 Exploring your page settings.mp4	16.5 MB
011 Choosing a user name for your page.mp4	10.5 MB
012 Unpublishing your Facebook page.mp4	3.3 MB
013 Inviting friends to like your page.mp4	12.2 MB
014 Importing contacts to invite.mp4	5.7 MB
015 Sharing your page on the web.mp4	10.8 MB
016 Paying to promote your page.mp4	10.3 MB
017 The types of Facebook posts.mp4	11.8 MB
018 Creating a basic post.mp4	7.3 MB
019 Adding photos and videos to your posts.mp4	9.1 MB
020 Adding photos and videos to your page.mp4	9.5 MB
021 Pinning and embedding posts.mp4	9.7 MB
022 Scheduling and targeting posts.mp4	11.0 MB
023 Editing or deleting posts.mp4	7.6 MB
024 Best practices for posts.mp4	8.9 MB
025 Creating a Facebook event.mp4	14.1 MB
026 Creating a milestone.mp4	7.6 MB
027 Ratings and reviews.mp4	11.3 MB
028 Looking at how comments work.mp4	6.2 MB
029 Responding directly to customers.mp4	11.2 MB
030 Moderating comments.mp4	4.5 MB
031 Moderating users.mp4	4.8 MB
032 Exploring paid promotion options.mp4	5.7 MB
033 Adding a payment method to Facebook.mp4	5.3 MB
034 Creating a boosted post.mp4	11.3 MB
035 Creating a local awareness advertisement.mp4	20.9 MB
036 Creating an event advertisement.mp4	21.6 MB
037 Managing active advertisements.mp4	13.3 MB
038 What are Facebook Insights.mp4	6.9 MB
039 Reviewing the basics.mp4	7.4 MB
040 Tracking your likes.mp4	12.8 MB
041 Tracking the reach of your posts.mp4	13.7 MB
042 Tracking Facebook page visits.mp4	8.2 MB
043 Understanding individual post metrics.mp4	8.7 MB
044 Understanding your audience through insights.mp4	11.2 MB
045 Exporting your insights data.mp4	4.5 MB
046 Adding page administrators.mp4	7.5 MB
047 Sending and receiving messages from your page.mp4	7.2 MB
048 Reviewing your activity log.mp4	6.2 MB
049 Merging two Facebook pages.mp4	9.0 MB
050 Exploring the Facebook Pages Manager app.mp4	11.7 MB
051 Linking your Twitter account with Facebook.mp4	8.0 MB
052 Next steps.mp4	5.5 MB
/Facebook-tutorials_Managing-Online-Communities_42963/
001 Welcome.mp4	5.0 MB
002 What is online community building.mp4	6.9 MB
003 Examples of online communities.mp4	10.5 MB
004 Build a community organically.mp4	7.4 MB
005 Online tools for building community.mp4	11.2 MB
006 How to build your online platform.mp4	8.5 MB
007 Use social media to build community.mp4	9.6 MB
008 Best practices for community building.mp4	13.1 MB
009 Importance of consistency and scheduling.mp4	6.2 MB
010 Use content to grow your community.mp4	6.8 MB
011 How to create engagement online.mp4	21.8 MB
012 Find your brand advocates.mp4	12.5 MB
013 Create buzz around your community.mp4	7.7 MB
014 Paid vs. unpaid tactics for growth.mp4	11.1 MB
015 How to scale your community.mp4	8.5 MB
016 How to measure your community's growth.mp4	8.6 MB
017 Next steps.mp4	1.7 MB
/Facebook-tutorials_Social-Media-Marketing-Facebook-Twitter_19149/
001 Welcome.mp4	16.6 MB
002 What is social media marketing.mp4	6.1 MB
003 Understanding the value of social media marketing.mp4	5.0 MB
004 Comparing Facebook and Twitter.mp4	6.6 MB
005 Before you start marketing.mp4	5.4 MB
006 The big picture of Twitter.mp4	14.2 MB
007 Creating a brand presence.mp4	15.3 MB
008 Exploring the interface.mp4	7.2 MB
009 Defining your objective.mp4	4.0 MB
010 Developing communication guidelines.mp4	11.8 MB
011 Writing high-quality tweets.mp4	5.4 MB
012 Evaluating tweet frequency.mp4	4.0 MB
013 Using retweets.mp4	11.4 MB
014 Understanding hashtags.mp4	10.4 MB
015 Rich media in tweets.mp4	8.6 MB
016 Attracting followers.mp4	7.3 MB
017 Choosing who to follow.mp4	5.4 MB
018 Finding relevant topics and conversations.mp4	10.1 MB
019 Tools for Twitter.mp4	10.6 MB
020 Customer service considerations.mp4	7.7 MB
021 The controversy of buying followers.mp4	5.9 MB
022 Creating a brand presence.mp4	8.3 MB
023 Exploring the interface.mp4	7.4 MB
024 Defining your objective.mp4	4.3 MB
025 Writing high-quality posts.mp4	5.1 MB
026 Evaluating post frequency.mp4	6.7 MB
027 Rich media in posts.mp4	9.0 MB
028 Increasing your fan count.mp4	14.0 MB
029 Adding page tabs and apps.mp4	9.2 MB
030 Engaging with your fans.mp4	6.0 MB
031 Reviewing Facebook analytics.mp4	5.3 MB
032 Reviewing Twitter analytics.mp4	5.4 MB
033 Next steps.mp4	3.7 MB
/Facebook-tutorials_Social-Media-Nonprofits_42676/
001 Welcome.mp4	26.6 MB
002 Using the exercise files.mp4	5.6 MB
003 What you should know before watching this course.mp4	19.0 MB
004 Principles for using social media in a nonprofit organization.mp4	55.5 MB
005 Importance of feedback and responding.mp4	63.9 MB
006 Brainstorming sheet.mp4	16.7 MB
007 Creating your social media strategy.mp4	89.2 MB
008 Social media reference guide.mp4	32.5 MB
009 Pros and cons.mp4	6.1 MB
010 Blogging content types.mp4	8.9 MB
011 Free and paid tactics.mp4	7.6 MB
012 Pros and cons.mp4	5.4 MB
013 Facebook content types and best practices.mp4	17.9 MB
014 Facebook's donate button.mp4	6.9 MB
015 Paid tactics.mp4	4.2 MB
016 Pros and cons.mp4	10.3 MB
017 Twitter content types.mp4	8.8 MB
018 Free tactics.mp4	19.6 MB
019 Paid tactics.mp4	6.2 MB
020 Google+ recent changes.mp4	5.6 MB
021 Pros and cons.mp4	5.8 MB
022 Google+ content types and free tactics.mp4	10.8 MB
023 Pros and cons.mp4	8.1 MB
024 Free and paid tactics.mp4	6.6 MB
025 Pros and cons.mp4	4.0 MB
026 LinkedIn content types and free tactics.mp4	7.8 MB
027 Paid tactics.mp4	4.9 MB
028 Pros and cons.mp4	4.4 MB
029 Free tactics and tools.mp4	3.1 MB
030 Paid tactics.mp4	3.1 MB
031 Next steps.mp4	19.6 MB
/Flash-Professional-CS5-tutorials_Best-Practices-for-Flash-based-Banner-Ads_7941/
001 Welcome.mp4	6.6 MB
002 Understanding the prerequisites.mp4	1.1 MB
003 Using the exercise files and setting file permissions.mp4	7.4 MB
004 Surveying current standards - Simple ads.mp4	6.6 MB
005 Surveying current standards - Expandable ads.mp4	7.9 MB
006 Surveying current standards - Takeover ads.mp4	6.5 MB
007 Surveying current standards - Creative ads.mp4	16.1 MB
008 Top 10 best practices for technical design and development .mp4	56.2 MB
009 Top 10 best practices for video .mp4	44.7 MB
010 Overview of terminology and business considerations.mp4	9.3 MB
011 What to ask for from the client.mp4	4.1 MB
012 What to ask for from the publisher.mp4	33.6 MB
013 What's expected of you.mp4	1.7 MB
014 Comparing Flash with HTML5 for advertising.mp4	8.8 MB
015 Previewing the finished project.mp4	8.9 MB
016 Creating a basic setup and using guide layers.mp4	9.6 MB
017 Adding clickability.mp4	13.6 MB
018 Using ActionScript options for click capture and tracking.mp4	17.3 MB
019 Creating optimized images.mp4	18.0 MB
020 Adding and further optimizing images.mp4	17.5 MB
021 Adding and optimizing text.mp4	38.7 MB
022 Finalizing motion.mp4	25.3 MB
023 Publishing final files and images.mp4	6.4 MB
024 Using ActionScript motion and motion from templates.mp4	18.0 MB
025 Previewing the finished project.mp4	7.2 MB
026 Creating input text fields.mp4	15.5 MB
027 Preparing the input data.mp4	24.7 MB
028 Checking for errors and providing user feedback.mp4	9.7 MB
029 Preparing content to print.mp4	16.6 MB
030 Handling printing errors.mp4	8.1 MB
031 Finding and using prebuilt ad pieces.mp4	20.2 MB
032 Previewing the finished banner.mp4	9.6 MB
033 Setting up the collapsed state.mp4	21.9 MB
034 Tweening between the collapsed and expanded states.mp4	22.5 MB
035 Adding timeline control.mp4	10.0 MB
036 Completing the expanded state.mp4	16.3 MB
037 Pre-populating social media links and final ActionScript.mp4	26.4 MB
038 Integrating Flash, HTML, and JavaScript.mp4	36.4 MB
039 Previewing the finished multi-panel banner.mp4	13.3 MB
040 Looking at general setup and the collapsed state.mp4	11.3 MB
041 Tweening from the collapsed state to the expanded state.mp4	16.4 MB
042 Completing the expanded state.mp4	19.8 MB
043 Exploring panel 1 and panel 2.mp4	21.8 MB
044 Integrating Flash, HTML, and JavaScript.mp4	33.8 MB
045 Understanding malware and Flash banner ads.mp4	4.1 MB
046 Next steps.mp4	4.9 MB
/Google-AdWords-tutorials_Advanced-Google-AdWords-Tips-Tricks_16702/
001 Welcome.mp4	7.1 MB
002 Saving time and confusion with labels.mp4	8.1 MB
003 Focusing on what's important with automated rules.mp4	9.6 MB
004 Using filters to focus on what matters most.mp4	6.0 MB
005 Using shared budgets.mp4	7.3 MB
006 Using the My Client Center (MCC).mp4	6.8 MB
007 Using AdWords scripts.mp4	10.8 MB
008 Getting started with the AdWords Editor.mp4	4.4 MB
009 Saving yourself with account backups.mp4	5.2 MB
010 Addressing duplicate keywords.mp4	5.4 MB
011 Building new campaigns and ad groups at lightning speed.mp4	11.9 MB
012 Saving time with bulk edits.mp4	12.4 MB
013 Knowing where you stand with Auction insights.mp4	8.6 MB
014 Measuring AdWords with Google Analytics.mp4	23.9 MB
015 Identifying the real impact of AdWords with the Multi-Channel Funnels reports and attribution models.mp4	11.8 MB
016 Wrapping up.mp4	1.1 MB
/Google-Analytics-tutorials_Content-Marketing-Staying-Relevant_38355/
001 Welcome.mp4	18.3 MB
002 Defining relevance and understanding why it is important.mp4	8.3 MB
003 Creating buyer personas.mp4	11.0 MB
004 Staying relevant based on demographics and firmographics.mp4	5.4 MB
005 Staying relevant based on behaviors.mp4	6.7 MB
006 Creating personalized content and experiences.mp4	7.4 MB
007 Goodbye.mp4	8.2 MB
/Google-Analytics-tutorials_Google-Analytics-Essential-Training_19752/
001 Welcome.mp4	5.1 MB
002 What is Google Analytics.mp4	7.7 MB
003 How does Google Analytics work.mp4	6.9 MB
004 Key definitions.mp4	15.3 MB
005 An overview of accounts.mp4	6.1 MB
006 Creating your account.mp4	16.2 MB
007 Installing your tracking tag.mp4	12.3 MB
008 Setting account properties.mp4	21.3 MB
009 Understanding reports.mp4	9.6 MB
010 A look at sources.mp4	8.2 MB
011 Metrics and dimensions.mp4	13.6 MB
012 Exploring the interface.mp4	14.2 MB
013 Configuring a date range.mp4	10.5 MB
014 Using annotations.mp4	6.2 MB
015 Interacting with graphs.mp4	13.0 MB
016 Using the data table.mp4	21.8 MB
017 What is segmentation.mp4	17.5 MB
018 Setting up basic filters.mp4	16.1 MB
019 Setting up OR vs. AND filters.mp4	9.2 MB
020 What are audience reports.mp4	16.1 MB
021 Looking at your audience overview.mp4	12.5 MB
022 Audience demographics and interests.mp4	10.7 MB
023 Geographical data.mp4	14.6 MB
024 Using the behavior report to see engagement.mp4	11.8 MB
025 Using the technology report to see devices used on-site.mp4	14.1 MB
026 What are Acquisition reports.mp4	11.5 MB
027 Acquisition Overview report.mp4	13.7 MB
028 Viewing the All Traffic report by channels.mp4	24.4 MB
029 Viewing the All Traffic report by source and medium.mp4	26.2 MB
030 Exploring referral traffic within the All Traffic report.mp4	14.2 MB
031 Social reports overview.mp4	12.2 MB
032 Network referrals.mp4	6.1 MB
033 Tracking shared content with the Landing Pages report.mp4	6.2 MB
034 Measuring the value of social with the Conversions report.mp4	8.2 MB
035 Overview on SEO reports.mp4	13.5 MB
036 Reviewing queries or keywords.mp4	7.2 MB
037 Reviewing landing pages.mp4	6.2 MB
038 Behavior reports at a glance.mp4	12.6 MB
039 Using Site Content reports.mp4	12.7 MB
040 Review site speed.mp4	15.0 MB
041 A closer look at event tracking.mp4	5.1 MB
042 Reviewing event reports.mp4	4.9 MB
043 Configuring goals.mp4	18.6 MB
044 Exploring goal reports.mp4	10.8 MB
045 Emailing reports.mp4	4.4 MB
046 Real-time data.mp4	7.8 MB
047 Adding custom campaign tracking.mp4	14.9 MB
048 Creating and customizing dashboards.mp4	12.2 MB
049 Audit analytics with tag assistant.mp4	26.5 MB
050 Next steps.mp4	3.4 MB
/Google-Analytics-tutorials_SEO-Ecommerce_38688/
001 Welcome.mp4	6.7 MB
002 What you should know before watching this course.mp4	5.2 MB
003 What is SEO for ecommerce.mp4	5.6 MB
004 Understanding on-page vs. off-page SEO.mp4	5.7 MB
005 The importance of usability.mp4	9.0 MB
006 Exploring how SEO affects the buying process.mp4	6.5 MB
007 Setting expectations and establishing realistic goals for your SEO results.mp4	6.2 MB
008 Understanding exactly who your customer is.mp4	6.8 MB
009 Creating buyer personas.mp4	6.5 MB
010 Using simple and long tail keyword searches.mp4	5.8 MB
011 Getting the most out of keyword research.mp4	12.5 MB
012 Carrying out competitor research.mp4	10.3 MB
013 Harnessing page titles and meta information.mp4	15.8 MB
014 Exploring page structure - Headings, copy, and images.mp4	12.3 MB
015 Crafting internal links to help search engines explore your site.mp4	12.1 MB
016 Earning inbound links to raise your ranking.mp4	13.4 MB
017 Creating page URLs that are easy to understand and share.mp4	10.7 MB
018 Eliminating duplicate content so your site doesn't get penalized.mp4	10.4 MB
019 Retaining search rankings despite the deletion of pages.mp4	12.4 MB
020 Avoiding unnatural keyword usage.mp4	18.2 MB
021 Using rich media to promote your SEO results.mp4	17.3 MB
022 Minimizing your website loading speeds.mp4	16.3 MB
023 Correlating your SEO efforts to sales or other quantitative measures.mp4	12.1 MB
024 Aligning your domain name with your target audience.mp4	10.2 MB
025 Designing your landing page to drive deeper engagement.mp4	11.3 MB
026 Optimizing your product pages via breadcrumbs, pages titles, and social links.mp4	11.8 MB
027 Using blogging for SEO.mp4	8.4 MB
028 Implementing customer reviews to boost SEO scores.mp4	11.0 MB
029 Understanding how mobile usability affects SEO.mp4	10.1 MB
030 Using Optimizely for A_B testing.mp4	16.4 MB
031 Harnessing Google Analytics to better understand site visitors.mp4	12.1 MB
032 Employing heatmapping tools to measure and monitor page usage.mp4	19.0 MB
033 Using mouse tracking tools to identify sticking points.mp4	20.4 MB
034 Applying Moz for larger scale sites.mp4	16.6 MB
035 Next steps.mp4	5.4 MB
/Google-Analytics-tutorials_Up-Running-Google-Analytics-Premium_43728/
001 Welcome.mp4	24.5 MB
002 Before watching this course.mp4	8.0 MB
003 What is Google Analytics.mp4	11.2 MB
004 Google Analytics Premium and standard.mp4	11.9 MB
005 Universal and classic analytics.mp4	13.8 MB
006 Increased data collection and processing.mp4	42.2 MB
007 Data sampling issues.mp4	27.1 MB
008 Custom dimensions and metrics.mp4	25.3 MB
009 Enrich your data with Data Import.mp4	23.5 MB
010 Data-driven attribution models.mp4	22.2 MB
011 Take advantage of roll-up reporting.mp4	16.3 MB
012 Create and use custom funnels.mp4	20.8 MB
013 Integrate with DoubleClick data.mp4	21.8 MB
014 Integrate with BigQuery.mp4	26.7 MB
015 Google Tag Manager.mp4	20.8 MB
016 Services packages.mp4	36.0 MB
017 Direct and reseller channels.mp4	19.4 MB
018 Integration with other Google products.mp4	20.9 MB
019 Wrap Up.mp4	5.9 MB
/Google-Maps-tutorials_SEO-Local-Visibility_17813/
001 Welcome.mp4	10.2 MB
002 What is local SEO.mp4	16.1 MB
003 How does local SEO work.mp4	13.0 MB
004 Reviewing local search results.mp4	12.6 MB
005 Understanding ranking factors.mp4	25.7 MB
006 Setting realistic expectations.mp4	19.2 MB
007 Researching your business category.mp4	19.9 MB
008 Identifying your top keywords.mp4	13.9 MB
009 Researching local keyword modifiers.mp4	8.1 MB
010 Reviewing your competition.mp4	27.7 MB
011 Turning keyword research into an SEO strategy.mp4	21.2 MB
012 Optimizing your site structure.mp4	21.9 MB
013 Leveraging schema.org and rich media snippets.mp4	13.1 MB
014 Integrating with social media.mp4	14.7 MB
015 Creating localized content.mp4	9.8 MB
016 Optimizing page speed.mp4	14.2 MB
017 Advanced technical efforts.mp4	18.7 MB
018 What is on-page optimization.mp4	4.9 MB
019 Crafting the right title and description tags.mp4	25.1 MB
020 Using heading tags properly.mp4	9.6 MB
021 Choosing to use breadcrumbs.mp4	9.5 MB
022 Creating a sitemap.mp4	11.5 MB
023 Why to set up tracking first.mp4	19.3 MB
024 Configuring and installing Google Analytics.mp4	11.4 MB
025 Setting up Google Webmaster Tools.mp4	22.0 MB
026 What is a citation.mp4	17.2 MB
027 The importance of consistency in citations.mp4	15.0 MB
028 Getting listed in directories.mp4	8.3 MB
029 Keeping your NAP (name, address, phone) consistent across the web.mp4	8.8 MB
030 Creating a Google My Business page.mp4	15.4 MB
031 Outfitting your local listing with content.mp4	8.9 MB
032 Using the Google My Business interface.mp4	5.9 MB
033 Evaluating the need for Business View.mp4	5.3 MB
034 Why are local backlinks important.mp4	16.2 MB
035 Securing relevant backlinks.mp4	12.3 MB
036 Disavowing damaging backlinks.mp4	7.2 MB
037 The impact of reviews on local SEO.mp4	20.2 MB
038 Securing reviews on Google and other sites.mp4	5.6 MB
039 Handling multiple locations.mp4	22.1 MB
040 Next steps.mp4	8.0 MB
/Google-Shopping-tutorials_Google-Shopping-PLA-Fundamentals_16445/
001 Welcome.mp4	8.5 MB
002 Using the exercise files.mp4	2.4 MB
003 What is Google Shopping, and how does it work.mp4	6.9 MB
004 Understanding comparison shopping engines.mp4	5.0 MB
005 Preparing for Google Shopping.mp4	8.6 MB
006 Setting up Google Merchant Center and Webmaster Tools.mp4	7.9 MB
007 Creating a product feed from scratch by hand.mp4	10.9 MB
008 Creating a product feed with help from a web developer.mp4	8.4 MB
009 Optimizing your feed.mp4	10.5 MB
010 Creating a Google Shopping campaign in AdWords.mp4	10.9 MB
011 Using Google Shopping campaigns.mp4	6.5 MB
012 Bidding on product groups.mp4	6.7 MB
013 Bidding on custom labels.mp4	3.4 MB
014 Changing to Google Shopping campaigns.mp4	6.6 MB
015 Expanding out your PLA campaigns.mp4	5.0 MB
016 Determining success in PLAs.mp4	7.4 MB
017 Bidding for mobile in PLAs.mp4	4.3 MB
018 Using AdWords tools with PLAs.mp4	7.8 MB
019 Using competitive metrics with PLAs.mp4	6.5 MB
020 Using third-party PLA tools.mp4	4.5 MB
021 Bing PLAs.mp4	9.4 MB
022 Next steps.mp4	4.5 MB
/Google-Tag-Manager-tutorials_Google-Tag-Manager-V2-Essential-Training_16823/
001 Welcome.mp4	7.9 MB
002 Understanding Google Tag Manager (GTM).mp4	11.7 MB
003 Understanding the GTM hierarchy.mp4	9.3 MB
004 Understanding permissions and security.mp4	5.6 MB
005 Creating an account and container.mp4	4.6 MB
006 Installing your first container.mp4	14.1 MB
007 Installing a container on WordPress (CMS).mp4	10.0 MB
008 Leveraging the Google Analytics built-in tags.mp4	11.0 MB
009 ClickTale and other built-in tags.mp4	8.3 MB
010 Understanding basic variables.mp4	5.8 MB
011 Implementing GTM variables.mp4	27.7 MB
012 Understanding triggers.mp4	7.8 MB
013 Firing Google Analytics events using triggers.mp4	36.8 MB
014 Creating versions and viewing publishing history.mp4	10.6 MB
015 Importing and exporting configurations.mp4	6.2 MB
016 Using Preview and Debug modes.mp4	10.2 MB
017 Using WASP to debug.mp4	16.6 MB
018 Understanding and using custom HTML tags.mp4	20.9 MB
019 Best practices for custom HTML tags.mp4	4.2 MB
020 Understanding the data-layer concept.mp4	15.8 MB
021 Populating data layers via push.mp4	16.4 MB
022 Data-layer variables and Google Analytics integration.mp4	8.9 MB
023 Next steps.mp4	3.2 MB
/Google-tutorials_Google-Business-2012_10145/
001 Welcome.mp4	4.4 MB
002 Using the exercise files.mp4	694.2 KB
003 Why use Google+ Pages.mp4	6.6 MB
004 Creating a Google+ profile.mp4	16.5 MB
005 Adding contacts to circles.mp4	7.6 MB
006 Gathering the graphics for your business page.mp4	4.6 MB
007 Creating a business page.mp4	16.7 MB
008 Customizing the business name and introduction.mp4	12.4 MB
009 Customizing the tagline.mp4	1.8 MB
010 Adding photos.mp4	4.6 MB
011 Customizing Google+ Page settings.mp4	7.9 MB
012 Adding page managers.mp4	6.6 MB
013 Starting the conversation.mp4	20.3 MB
014 Connecting your web site.mp4	17.5 MB
015 Sharing on the web.mp4	16.6 MB
016 Using Google+ Direct Connect.mp4	1.4 MB
017 Starting hangouts.mp4	13.3 MB
018 Utilizing the +1 button.mp4	8.4 MB
019 Optimizing the profile and cover photos.mp4	9.4 MB
020 Linking to blog posts.mp4	10.3 MB
021 Writing a compelling About page.mp4	10.6 MB
022 Uploading videos to the profile page.mp4	6.2 MB
023 Sharing links.mp4	12.6 MB
024 Updating contact information.mp4	6.2 MB
025 Making your profile visible.mp4	14.5 MB
026 Using circles strategically.mp4	10.5 MB
027 Integrating Google+ into your overall marketing strategy with links and AdWords.mp4	7.3 MB
028 Using video chats and hangouts strategically.mp4	5.8 MB
029 Using Events strategically.mp4	13.0 MB
030 Deleting photos and posts.mp4	4.8 MB
031 Connecting with Google+ circles through Gmail.mp4	2.7 MB
032 Encouraging conversations with Contacts.mp4	4.7 MB
033 Understanding how to measure success.mp4	1.3 MB
034 Using Google Analytics to benchmark.mp4	6.9 MB
035 Understanding quantitative and qualitative measurement.mp4	8.9 MB
036 When in doubt, Google it.mp4	7.6 MB
037 Changing your profile.mp4	10.5 MB
038 Deleting your profile.mp4	6.4 MB
039 Getting help.mp4	2.9 MB
040 Goodbye.mp4	2.1 MB
/Google-tutorials_Google-Business_19246/
001 Welcome.mp4	7.5 MB
002 Using the exercise files.mp4	713.8 KB
003 How Google+ will help your business.mp4	8.3 MB
004 The difference between Google+ and other social networks.mp4	3.4 MB
005 The difference between Google+ personal profiles and business pages.mp4	2.8 MB
006 Creating a Google account and a business page.mp4	14.8 MB
007 A tour of the Google+ user interface.mp4	11.5 MB
008 Adding your business information.mp4	12.3 MB
009 Adding a profile photo.mp4	4.3 MB
010 Adding a cover photo.mp4	4.4 MB
011 Understanding Google+ circles.mp4	19.1 MB
012 Understanding Google+ communities.mp4	12.0 MB
013 Understanding Google+ Events.mp4	20.1 MB
014 Understanding Google+ Hangouts.mp4	7.6 MB
015 Sharing a Google+ post.mp4	20.8 MB
016 Formatting in Google+ posts.mp4	5.1 MB
017 Developing posting strategies for optimal engagement.mp4	4.3 MB
018 Modifying a post on Google+.mp4	4.2 MB
019 Discovering who is interacting with your posts.mp4	7.7 MB
020 Interacting with Google+ comments.mp4	12.5 MB
021 Viewing and resharing others' posts.mp4	9.3 MB
022 Working with Google+ notifications.mp4	4.5 MB
023 Interaction, notification, and circle settings.mp4	12.4 MB
024 Photo and video settings.mp4	5.1 MB
025 Profile settings.mp4	3.7 MB
026 Including additional page managers.mp4	4.3 MB
027 Interpreting Google+ Visibility.mp4	4.4 MB
028 Interpreting Google+ Engagement.mp4	3.9 MB
029 Interpreting Google+ Audience.mp4	3.5 MB
030 Claiming a branded vanity URL on Google+.mp4	4.8 MB
031 Managing Google+ reviews.mp4	4.2 MB
032 Introduction to +Post ads.mp4	5.7 MB
033 Adding a Google+ badge to your website.mp4	6.7 MB
034 Creating a connected YouTube account.mp4	3.3 MB
035 Adding social network links.mp4	2.8 MB
036 Next steps.mp4	1.9 MB
/HTML-tutorials_Creating-Responsive-HTML-Email_13537/
001 Previewing the final project.mp4	6.8 MB
002 About the exercise files.mp4	2.6 MB
003 What you should know.mp4	5.9 MB
004 A look at the beginning project.mp4	7.5 MB
005 Creating the banner and background graphics.mp4	19.7 MB
006 Creating the content graphics.mp4	9.8 MB
007 Setting up the base layout structure.mp4	11.3 MB
008 Styling the table row for the logo.mp4	5.8 MB
009 Styling the table row for the headline.mp4	8.1 MB
010 Styling the table row for the banner and content.mp4	13.0 MB
011 Styling the table row for the promos.mp4	11.1 MB
012 Styling the table row for the callouts.mp4	12.2 MB
013 Styling the table row for the footer.mp4	4.8 MB
014 Styling anchor links as buttons.mp4	12.8 MB
015 Creating a call-to-action button.mp4	23.2 MB
016 Adding CSS media queries to your HTML email.mp4	20.3 MB
017 Styling the headline and banner for smaller screens.mp4	14.1 MB
018 Styling the content and footer for smaller screens.mp4	18.3 MB
019 Styling the promos for smaller screens.mp4	20.6 MB
020 Rearranging the callouts for medium screens.mp4	24.1 MB
021 Stacking the callouts for small screens.mp4	44.5 MB
022 Adding inbox preview text.mp4	13.2 MB
023 Adding animation to your HTML email.mp4	15.3 MB
024 Using web fonts with your HTML email.mp4	15.9 MB
025 Adding HTML5 video into HTML email.mp4	62.5 MB
026 Encoding and embedding Base64 images.mp4	52.0 MB
027 Using high-definition graphics in your HTML email.mp4	52.7 MB
028 Validating your HTML code.mp4	12.8 MB
029 Testing your email in 30+ HTML email clients.mp4	28.9 MB
030 Suggestion for Yahoo! Mail incompatibilities.mp4	9.0 MB
031 Suggestions for BlackBerry 5 layout correction.mp4	6.5 MB
032 Suggestion for supporting Lotus Notes 6.5, 7, and 8.5.mp4	8.6 MB
033 Exploring alternative layouts.mp4	8.2 MB
034 Where to go from here.mp4	5.8 MB
/Instagram-tutorials_Instagram-Business_38354/
001 Welcome.mp4	5.1 MB
002 Instagram overview.mp4	4.0 MB
003 Business opportunities in Instagram.mp4	12.1 MB
004 Tour of the Instagram user interface.mp4	8.2 MB
005 Examples of business success on Instagram.mp4	19.2 MB
006 Brainstorming content ideas for your business.mp4	11.7 MB
007 Researching your competition on Instagram.mp4	17.2 MB
008 Developing a posting schedule.mp4	10.8 MB
009 Advertising opportunities on Instagram.mp4	5.2 MB
010 Optimizing your Instagram profile.mp4	11.2 MB
011 Uploading photos and videos to Instagram.mp4	17.2 MB
012 Interacting with the Instagram community.mp4	14.5 MB
013 Reviewing Instagram activity.mp4	6.5 MB
014 Linking other social networks to Instagram.mp4	8.1 MB
015 Recommended filters for business use.mp4	6.9 MB
016 Utilizing hashtags.mp4	7.5 MB
017 Adding a location to content posted to Instagram.mp4	5.9 MB
018 Reposting to Instagram.mp4	10.0 MB
019 Discovering the Instagram for Business blog.mp4	3.5 MB
020 Embedding Instagram photos in your website.mp4	5.1 MB
021 Creating and embedding Instagram badges.mp4	2.9 MB
022 Discovering Instagram widgets.mp4	9.5 MB
023 Utilizing the relationship between Facebook and Instagram.mp4	5.0 MB
024 Statistical analysis tools.mp4	7.0 MB
025 Measuring success based on previous posts.mp4	3.6 MB
026 Additional resources.mp4	1.7 MB
/LinkedIn-tutorials_LinkedIn-Advertising-Fundamentals_37080/
001 Welcome.mp4	7.2 MB
002 What we'll cover.mp4	6.6 MB
003 What you should know before watching this course.mp4	5.3 MB
004 Introducing LinkedIn ads.mp4	6.0 MB
005 Understanding LinkedIn ad options.mp4	22.1 MB
006 Buying cycle of a social consumer.mp4	17.6 MB
007 Know your goals.mp4	10.6 MB
008 Setting up your business account.mp4	16.0 MB
009 Features of Sponsored Updates.mp4	30.5 MB
010 Budgeting strategies for Sponsored Updates.mp4	8.1 MB
011 Creating a Sponsored Update campaign.mp4	18.4 MB
012 Measuring and improving on your metrics.mp4	18.1 MB
013 What are text ads.mp4	30.0 MB
014 Targeting text ads.mp4	18.6 MB
015 Targeting new audiences.mp4	12.0 MB
016 CLV - Customer Lifetime Value.mp4	10.7 MB
017 Understanding bid strategies - PPC or PPI.mp4	14.4 MB
018 What works and what sells on LinkedIn.mp4	3.9 MB
019 Utilizing metrics.mp4	18.4 MB
020 Sponsored Groups.mp4	7.0 MB
021 Display ads.mp4	7.4 MB
022 Sponsored InMail.mp4	6.9 MB
023 Lead Accelerator.mp4	14.2 MB
024 Where should you spend your money.mp4	5.2 MB
/LinkedIn-tutorials_LinkedIn-Business_16525/
001 Welcome.mp4	11.7 MB
002 What to know before starting this course.mp4	3.3 MB
003 Understanding the LinkedIn ecosystem - Company Pages and profiles.mp4	5.1 MB
004 How professionals are using LinkedIn.mp4	5.4 MB
005 Knowing your audience.mp4	7.9 MB
006 Introducing advanced search.mp4	9.1 MB
007 Boolean searches.mp4	8.2 MB
008 Saved searches.mp4	2.7 MB
009 Lurking effectively on LinkedIn.mp4	11.2 MB
010 Using Who's Viewed Your Profile.mp4	11.8 MB
011 Using the You Recently Visited tool.mp4	4.1 MB
012 Introducing connections.mp4	4.9 MB
013 LinkedIn connections best practices.mp4	3.4 MB
014 Using notes and reminders.mp4	9.2 MB
015 Advanced tagging and sharing techniques.mp4	6.4 MB
016 Using update and messaging campaigns.mp4	6.5 MB
017 Using the Who's Viewed Your Updates tool.mp4	6.2 MB
018 Leveraging groups.mp4	12.2 MB
019 Introducing Company Pages.mp4	2.6 MB
020 Creating your Company Page.mp4	16.0 MB
021 Creating copy that drives visibility and sales.mp4	8.9 MB
022 Creating Showcase Pages.mp4	9.6 MB
023 Using imagery for impact.mp4	11.9 MB
024 Managing your pages.mp4	6.4 MB
025 Understanding elements of engaging updates.mp4	2.5 MB
026 Creating engaging updates.mp4	21.0 MB
027 Managing updates with third-party tools.mp4	5.9 MB
028 Analyzing updates and campaigns.mp4	9.8 MB
029 Marketing your page on LinkedIn.mp4	14.2 MB
030 Marketing your page outside of LinkedIn.mp4	4.4 MB
031 Using Career Pages and job posts.mp4	11.5 MB
032 Leveraging personal profile updates.mp4	8.1 MB
033 Using search and outreach for recruiting.mp4	8.0 MB
034 Next steps.mp4	4.9 MB
/LinkedIn-tutorials_Up-Running-LinkedIn-Lead-Accelerator_42470/
001 Welcome.mp4	6.5 MB
002 What is Lead Accelerator.mp4	13.5 MB
003 Discovering a new way to nurture leads.mp4	7.9 MB
004 Reviewing the interface.mp4	23.0 MB
005 Setting up the Insight Tag.mp4	5.1 MB
006 Examining analytics.mp4	20.7 MB
007 Developing an audience and content strategy.mp4	13.8 MB
008 Creating a nurture stream.mp4	5.9 MB
009 Targeting an audience within your stream.mp4	21.5 MB
010 Setting up a creative .mp4	15.3 MB
011 Using Facebook and LinkedIn as creative types.mp4	14.7 MB
012 Editing a nurture stream.mp4	6.3 MB
013 Reviewing bidding and budget strategies.mp4	3.4 MB
014 Examining website trends.mp4	11.5 MB
015 Reviewing stream performance data.mp4	20.9 MB
016 Examining performance metrics and funnel reports.mp4	8.7 MB
017 Optimizing lead accelerator.mp4	3.1 MB
018 Next steps.mp4	2.9 MB
/LinkedIn-tutorials_Up-Running-LinkedIn-Sales-Navigator_42123/
001 Welcome.mp4	8.6 MB
002 Social selling with Sales Navigator.mp4	10.1 MB
003 Setting up Sales Navigator.mp4	18.5 MB
004 Navigating the interface.mp4	19.2 MB
005 Using the mobile app.mp4	8.7 MB
006 Adjusting your settings.mp4	6.8 MB
007 Syncing with Salesforce.mp4	10.3 MB
008 Finding the right people and companies.mp4	25.3 MB
009 Using suggested accounts.mp4	6.2 MB
010 Out-of-network profile unlocks.mp4	6.9 MB
011 Saving accounts and leads.mp4	16.4 MB
012 Using sales updates in your daily workflow.mp4	11.8 MB
013 Reviewing potential leads.mp4	3.4 MB
014 Gaining information from member profiles.mp4	15.9 MB
015 Lead recommendations on profiles.mp4	4.9 MB
016 Using TeamLink to get an introduction.mp4	11.2 MB
017 Using account detail pages.mp4	8.9 MB
018 Lead recommendations on accounts.mp4	6.7 MB
019 Using InMail on Sales Navigator.mp4	10.1 MB
020 Next steps.mp4	3.7 MB
/LinkedIn-tutorials_Up-Running-LinkedIn-Sponsored-Updates_42470/
001 Welcome.mp4	8.9 MB
002 What are Sponsored Updates.mp4	10.6 MB
003 Navigating the account dashboard.mp4	26.1 MB
004 Creating a new Sponsored Update campaign.mp4	23.7 MB
005 Creating new Direct Sponsored Content.mp4	16.8 MB
006 Targeting your update.mp4	31.6 MB
007 Setting a budget and schedule for your campaign.mp4	15.9 MB
008 Looking at campaign reports.mp4	14.0 MB
009 Reviewing click demographics.mp4	10.7 MB
010 Next steps.mp4	2.5 MB
/LinkedIn-tutorials_Up-Running-Social-Selling_16824/
001 Welcome.mp4	9.1 MB
002 Understanding social selling.mp4	5.2 MB
003 Editing the core elements of your LinkedIn profile.mp4	4.7 MB
004 Picking a great profile photo.mp4	7.7 MB
005 Writing a compelling profile headline.mp4	9.5 MB
006 Developing a call-to-action summary.mp4	15.7 MB
007 Adding relevant skills.mp4	9.7 MB
008 Requesting and leveraging recommendations.mp4	9.0 MB
009 Getting a personalized LinkedIn URL.mp4	11.2 MB
010 Building a daily LinkedIn routine.mp4	2.4 MB
011 Sharing content with your buyers.mp4	10.3 MB
012 Reviewing and connecting with people who viewed your profile.mp4	11.8 MB
013 Building a robust network.mp4	6.0 MB
014 Expanding social selling to other social networks.mp4	1.9 MB
015 Next steps.mp4	2.5 MB
/MailChimp-tutorials_MailChimp-Fundamentals-2014_16962/
001 Welcome.mp4	5.8 MB
002 Introducing MailChimp.mp4	4.2 MB
003 Setting up your free account.mp4	7.9 MB
004 Adding a secondary account.mp4	4.3 MB
005 Setting up a subscriber list.mp4	5.1 MB
006 Importing a list of subscribers.mp4	8.3 MB
007 Integrating with social media.mp4	5.7 MB
008 Using the MailChimp mobile app.mp4	6.3 MB
009 Working with templates.mp4	15.0 MB
010 Starting your first campaign.mp4	13.0 MB
011 Choosing and customizing your campaign template.mp4	8.4 MB
012 Testing your campaign before you send.mp4	5.1 MB
013 Reviewing your campaign results.mp4	7.7 MB
014 Introducing sign-up forms.mp4	6.3 MB
015 Customizing response emails for your audience.mp4	4.4 MB
016 Adding the sign-up form to your website.mp4	5.4 MB
017 Reviewing list statistics.mp4	2.7 MB
018 Updating a subscriber list.mp4	7.9 MB
019 Using segments.mp4	4.0 MB
020 Using groups.mp4	6.0 MB
021 Creative ways to grow your subscriber list.mp4	4.9 MB
022 Engaging top subscribers.mp4	4.7 MB
023 Improving your click and_or open rates.mp4	7.2 MB
024 Upgrading your account.mp4	4.7 MB
025 Using autoresponders.mp4	8.0 MB
026 Next steps.mp4	2.7 MB
/MailChimp-tutorials_MailChimp-Fundamentals_41935/
001 Welcome.mp4	5.7 MB
002 Introducing MailChimp.mp4	2.7 MB
003 Setting up your free account.mp4	7.8 MB
004 Setting up a subscriber list.mp4	9.3 MB
005 Importing subscribers into a list.mp4	7.6 MB
006 Integrating with social media.mp4	8.2 MB
007 Adding secondary users.mp4	5.7 MB
008 Working with templates.mp4	16.0 MB
009 Creating your first campaign, part two.mp4	23.2 MB
010 Creating your first campaign, part one.mp4	14.7 MB
011 Reviewing your campaign results.mp4	9.5 MB
012 Creating sign-up forms.mp4	14.3 MB
013 Customizing messages for new subscribers.mp4	9.4 MB
014 Add signup form to website.mp4	13.7 MB
015 Reviewing list statistics.mp4	4.2 MB
016 Using MailChimp apps.mp4	4.9 MB
017 Using list segments.mp4	7.4 MB
018 Using groups.mp4	8.2 MB
019 Importing and exporting your subscriber list.mp4	6.1 MB
020 Creative ways to grow your subscriber list.mp4	9.2 MB
021 Engaging top subscribers.mp4	7.3 MB
022 Improving click and open rates.mp4	13.8 MB
023 Upgrade for autoresponders.mp4	12.1 MB
024 Running Inbox Inspections.mp4	9.1 MB
025 Next steps.mp4	1.8 MB
/Marketing-Business-Skills-tutorials_Writing-Marketing-Plan_18610/
001 Welcome.mp4	19.8 MB
002 Using the exercise files.mp4	3.3 MB
003 Understanding why a marketing plan is important.mp4	19.2 MB
004 Understanding the planning process.mp4	18.1 MB
005 Assembling a team.mp4	15.0 MB
006 Writing the situation analysis.mp4	36.2 MB
007 Writing the strategy section.mp4	21.1 MB
008 Writing the tactical section.mp4	12.7 MB
009 Writing the implementation section.mp4	21.2 MB
010 Writing the budget and forecast sections.mp4	23.3 MB
011 Understanding different formats for marketing plans.mp4	24.9 MB
012 Leveraging your plan.mp4	23.5 MB
013 Next steps.mp4	32.1 MB
/Marketing-Enterprise-Marketing-tutorials_SEO-Fundamentals_18785/
001 Welcome.mp4	12.5 MB
002 What is search engine optimization (SEO).mp4	28.4 MB
003 Reading search engine result pages.mp4	22.8 MB
004 Setting SEO expectations.mp4	22.9 MB
005 How SEO affects your business.mp4	26.2 MB
006 Why you need a keyword-research plan.mp4	16.7 MB
007 How to research keywords.mp4	18.9 MB
008 Tools to help you analyze keywords.mp4	9.4 MB
009 Understanding keyword attributes.mp4	13.3 MB
010 Understanding keyword distribution.mp4	11.5 MB
011 Ongoing keyword evaluation.mp4	2.6 MB
012 Understanding content optimization.mp4	17.5 MB
013 Optimizing site structure.mp4	32.4 MB
014 Recognizing different types of content.mp4	10.8 MB
015 Optimizing textual page elements.mp4	23.5 MB
016 Optimizing nontext components of a webpage.mp4	11.3 MB
017 Analyzing content quality.mp4	9.3 MB
018 Exploring the benefits of user-generated content.mp4	13.6 MB
019 Interpreting the code behind webpages.mp4	9.6 MB
020 Understanding how search engines index content.mp4	19.9 MB
021 Working with canonical URLs and redirects.mp4	4.1 MB
022 Leveraging microformats.mp4	19.1 MB
023 Working with server-side factors.mp4	5.2 MB
024 Using Google Webmaster Tools.mp4	16.7 MB
025 Using Bing Webmaster Tools.mp4	9.7 MB
026 Overview of long-term content strategies.mp4	18.7 MB
027 Planning a successful content strategy and avoiding common mistakes.mp4	29.7 MB
028 Defining your audience, topics, angle, and style.mp4	34.7 MB
029 Understanding different types of content.mp4	33.7 MB
030 Getting ideas for content.mp4	28.9 MB
031 Working with an editorial calendar.mp4	7.0 MB
032 Promoting your content with social media.mp4	39.5 MB
033 Measuring content performance.mp4	34.4 MB
034 Understanding the importance of links.mp4	32.9 MB
035 Building internal links.mp4	19.2 MB
036 Building external links.mp4	34.8 MB
037 Finding link-building opportunities.mp4	11.1 MB
038 Executing a link-building strategy.mp4	4.7 MB
039 Measuring SEO performance.mp4	29.7 MB
040 Analyzing keywords.mp4	13.9 MB
041 Analyzing links.mp4	11.4 MB
042 Measuring the impact of social media.mp4	11.5 MB
043 Understanding SEO and ecommerce.mp4	3.3 MB
044 Working with semantic HTML for ecommerce.mp4	13.7 MB
045 The technical components of ecommerce.mp4	15.3 MB
046 Exploring ecommerce information architecture.mp4	15.1 MB
047 Producing ecommerce content.mp4	19.8 MB
048 Leveraging link building and social media for ecommerce.mp4	26.0 MB
049 Understanding local search.mp4	20.2 MB
050 Understanding Google My Business.mp4	21.2 MB
051 Setting up and optimizing Google+ Local.mp4	12.2 MB
052 Managing your citations.mp4	12.5 MB
053 Getting more reviews for your business.mp4	32.8 MB
054 Optimizing your website for local search.mp4	39.9 MB
055 Understanding mobile SEO.mp4	19.7 MB
056 Configuring your site for mobile.mp4	25.1 MB
057 Optimizing your site for feature phones and smartphones.mp4	25.3 MB
058 Developing mobile-friendly content.mp4	29.0 MB
059 Determining your next steps.mp4	13.6 MB
/Marketing-Lead-Generation-tutorials_Content-Marketing-Fundamentals-2015_36904/
001 Welcome.mp4	24.3 MB
002 Defining and understanding the importance of content marketing.mp4	19.1 MB
003 Understanding the benefits of content marketing.mp4	10.4 MB
004 Defining thought leadership vs. selling.mp4	12.3 MB
005 Hiring your content marketing team.mp4	19.8 MB
006 Structuring your content organization.mp4	13.0 MB
007 Creating buyer personas and buyer journeys.mp4	15.6 MB
008 Developing your brand voice.mp4	8.7 MB
009 Setting your content goals.mp4	9.5 MB
010 Choosing content technology.mp4	11.3 MB
011 Brainstorming ideas and creating your content arcs.mp4	9.5 MB
012 Mapping your content to the sales funnel.mp4	7.8 MB
013 Choosing your content types.mp4	15.8 MB
014 Crafting your plan and editorial calendar.mp4	13.5 MB
015 Writing and editing.mp4	12.3 MB
016 Design.mp4	12.3 MB
017 Curating content.mp4	5.5 MB
018 Working with lean content creation.mp4	12.0 MB
019 Gating strategy.mp4	9.4 MB
020 Outlining a promotion strategy and alerting your organization.mp4	7.4 MB
021 Merchandising content on your website.mp4	11.0 MB
022 Promoting on social.mp4	12.3 MB
023 Promoting through email.mp4	8.4 MB
024 Promoting on your blog.mp4	6.1 MB
025 Syndicating your content.mp4	10.4 MB
026 Leveraging influencer marketing.mp4	9.8 MB
027 Using PPC ads to promote your content.mp4	8.1 MB
028 Defining your measurement goals.mp4	8.6 MB
029 Tracking with early-stage metrics.mp4	5.1 MB
030 Tracking with mid- and late-stage metrics.mp4	10.6 MB
031 Next steps.mp4	8.4 MB
/Marketing-Lead-Generation-tutorials_Google-AdWords-Essential-Training_36857/
001 Welcome.mp4	5.6 MB
002 Before getting started.mp4	6.3 MB
003 An overview of AdWords.mp4	12.4 MB
004 Where ads appear.mp4	6.9 MB
005 Benefits to using AdWords.mp4	8.9 MB
006 Understanding the AdWords structure.mp4	8.1 MB
007 Understanding Quality Score and the auction system.mp4	14.7 MB
008 Define your business.mp4	10.9 MB
009 Define your product.mp4	4.6 MB
010 Define your customers.mp4	8.8 MB
011 Setting realistic expectations.mp4	7.7 MB
012 Setting up an account.mp4	9.4 MB
013 Exploring the interface.mp4	21.7 MB
014 A look at AdWords Express.mp4	6.0 MB
015 How keywords work.mp4	12.4 MB
016 Using Google Keyword Planner.mp4	35.2 MB
017 Targeting with keywords.mp4	17.1 MB
018 Choosing a campaign.mp4	20.0 MB
019 Selecting your audience.mp4	10.7 MB
020 Deciding on bid settings.mp4	16.9 MB
021 An overview of ad extensions.mp4	17.6 MB
022 Advanced campaign settings.mp4	6.5 MB
023 Writing your text ad.mp4	10.6 MB
024 Creating an ad group.mp4	9.6 MB
025 Introducing your keywords.mp4	6.0 MB
026 Finalizing your ad group.mp4	14.1 MB
027 Adding ad groups and reviewing options.mp4	13.0 MB
028 A look at reporting.mp4	26.9 MB
029 Search Terms, Auction Insights, and User Location reports.mp4	8.5 MB
030 Creating and exporting reports.mp4	5.1 MB
031 Understanding ROI.mp4	5.3 MB
032 Connecting Google Analytics.mp4	7.6 MB
033 Setting up Conversion Tracking.mp4	21.2 MB
034 Setting up campaign experiments.mp4	9.7 MB
035 Key optimization tips.mp4	12.4 MB
036 Reviewing bid adjustments.mp4	15.4 MB
037 Audience remarketing.mp4	12.9 MB
038 Audience insights for remarketing lists.mp4	13.2 MB
039 Using ad extensions.mp4	7.6 MB
040 Goodbye.mp4	3.5 MB
/Marketing-Lead-Generation-tutorials_Lead-Generation-Fundamentals_37460/
001 Welcome.mp4	25.4 MB
002 What is lead generation.mp4	8.8 MB
003 Using the exercise files.mp4	3.2 MB
004 Set goals.mp4	20.1 MB
005 Decide on key performance measures.mp4	18.5 MB
006 Benchmark before launching.mp4	14.8 MB
007 Define your target.mp4	25.0 MB
008 Create content.mp4	14.1 MB
009 Publish in social channels.mp4	17.8 MB
010 The role of SEO.mp4	24.7 MB
011 Make your website design inviting.mp4	14.4 MB
012 Create a compelling offer.mp4	10.8 MB
013 Create a call to action.mp4	15.0 MB
014 Optimize your landing page.mp4	9.7 MB
015 Create an effective form.mp4	18.4 MB
016 Develop a database.mp4	17.9 MB
017 Raise vs. lower your lead quality.mp4	12.2 MB
018 Use keywords to identify opportunities.mp4	19.2 MB
019 Stage in buying process.mp4	33.2 MB
020 Customize the experience.mp4	23.8 MB
021 Nurture leads through email marketing.mp4	13.9 MB
022 Make the purchase process clear and simple.mp4	16.0 MB
023 Fix problems immediately.mp4	26.6 MB
024 Know your competition.mp4	14.2 MB
025 Create loyal customers.mp4	12.7 MB
026 Tailor email programs.mp4	19.1 MB
027 Monitor social channels.mp4	14.2 MB
028 Engage in social channels.mp4	12.9 MB
029 Amplify followers.mp4	16.8 MB
030 Obtain referrals.mp4	21.5 MB
031 Obtain spokespeople or testimonials.mp4	13.8 MB
032 Review goals.mp4	11.7 MB
033 Measure.mp4	16.7 MB
034 Optimize.mp4	13.1 MB
035 Goodbye.mp4	8.1 MB
/Marketing-PPC-tutorials_Spying-SEO-Tools_37173/
001 Welcome.mp4	6.9 MB
002 Using the exercise files.mp4	2.3 MB
003 Benefits of researching the SEO of competitors.mp4	2.7 MB
004 What to look for in competitors' SEO presence.mp4	5.6 MB
005 Discovering your online competitors.mp4	12.8 MB
006 Getting a broad feel for competitors' web presence.mp4	5.4 MB
007 Discovering competitor website traffic data.mp4	19.0 MB
008 Using the SpyFu SEO tool.mp4	5.0 MB
009 Reviewing organic keywords targeted by competitors.mp4	13.9 MB
010 Reviewing paid keywords targeted by competitors.mp4	8.6 MB
011 Checking keyword density.mp4	7.4 MB
012 Reviewing competitors' incoming links.mp4	17.1 MB
013 Reviewing competitor link distribution.mp4	16.6 MB
014 Reviewing how social media drives traffic to competitors' websites.mp4	4.9 MB
015 Subjectively looking at a competitor's social platform.mp4	14.8 MB
016 Reviewing on-site SEO for competitor websites.mp4	18.1 MB
017 Checking competitive sites for usability.mp4	7.2 MB
018 Checking for sitemaps on competitor websites.mp4	7.3 MB
019 Utilizing competitor SEO data.mp4	2.7 MB
020 Identifying new online competitors as they enter the market.mp4	6.0 MB
021 Next Steps.mp4	1.5 MB
/Marketing-Public-Relations-tutorials_Public-Relations-Fundamentals_18611/
001 Welcome to the future of public relations (PR).mp4	15.1 MB
002 What you should know about PR before watching this course.mp4	29.7 MB
003 Five ways to give 'traditional' PR a makeover.mp4	60.9 MB
004 The new eight-step workflow for PR pros.mp4	70.1 MB
005 New channels, new choices - The evolution of telling your story.mp4	52.3 MB
006 Combining trusted research methods with new media.mp4	60.1 MB
007 Developing audience profiles and buyer personas.mp4	52.6 MB
008 Investigating PR and social media communication audits.mp4	44.3 MB
009 Learning the Fix It to Move Forward approach.mp4	42.9 MB
010 Understanding the elements of the PR plan.mp4	47.5 MB
011 Setting attainable goals and objectives.mp4	31.1 MB
012 Developing messaging and optimizing content.mp4	49.0 MB
013 Understanding communications channels and audience engagement.mp4	58.0 MB
014 Understanding earned, owned, shared, and paid media.mp4	40.0 MB
015 Working with all media - From reporters to bloggers.mp4	59.9 MB
016 Building internal employee champions and reputation management.mp4	47.3 MB
017 Influencer marketing - Using champions to amplify awareness and engagement.mp4	57.3 MB
018 Relying on great relationships when crisis strikes.mp4	55.5 MB
019 Issues management vs. crisis management.mp4	39.6 MB
020 Incorporating social communications into your crisis plan.mp4	60.7 MB
021 Building a comment response chart.mp4	39.5 MB
022 Dealing with the media during a crisis.mp4	57.3 MB
023 The news release vs. social media release.mp4	44.1 MB
024 Visual storytelling in PR - Videos, infographics, images, and more.mp4	60.4 MB
025 Best practices for crafting social media posts.mp4	44.4 MB
026 Tying PR measurement to business goals.mp4	59.3 MB
027 PR measurement, from click to conversion.mp4	44.1 MB
028 Reporting results to execs and other stakeholders.mp4	41.3 MB
029 Three steps to PR and modern-day communications.mp4	41.3 MB
030 Uncovering modern-day communication roles and responsibilities.mp4	44.6 MB
031 Next steps.mp4	29.7 MB
/Marketing-Small-Business-Marketing-tutorials_Analyzing-Your-Website-Improve-SEO_8240/
001 Welcome.mp4	9.6 MB
002 Using the tools in this course.mp4	4.2 MB
003 Understanding SEO.mp4	30.9 MB
004 Forgetting SEO for a moment.mp4	19.5 MB
005 Understanding why indexing is important.mp4	10.5 MB
006 Thinking about keywords.mp4	10.8 MB
007 Using the Google AdWords Keyword Tool.mp4	10.4 MB
008 Planning ahead for mobile and HTTPS.mp4	9.3 MB
009 Understanding why some page components don't hurt but also don't help.mp4	19.2 MB
010 Working with frames, iframes, and popups.mp4	12.1 MB
011 Working with SEO-friendly URLs.mp4	32.2 MB
012 Building title tags.mp4	10.6 MB
013 Understanding meta tags.mp4	9.4 MB
014 Building description tags.mp4	10.5 MB
015 Ignoring keyword tags.mp4	6.2 MB
016 Clearing source code clutter.mp4	8.4 MB
017 Structured data markup.mp4	13.3 MB
018 Reviewing page content.mp4	40.4 MB
019 Understanding site navigation.mp4	13.2 MB
020 Building links within the site.mp4	9.5 MB
021 Including location information.mp4	13.5 MB
022 Understanding the Panda and Penguin updates.mp4	12.4 MB
023 Building and submitting HTML and XML sitemaps.mp4	16.1 MB
024 Garnering links outside the site.mp4	10.1 MB
025 Submitting to the map sites.mp4	15.4 MB
026 Working with Google+.mp4	11.3 MB
027 Next steps.mp4	5.4 MB
/Optimizely-tutorials_Optimizely-Fundamentals_18250/
001 Welcome.mp4	7.5 MB
002 Getting the most out of this course.mp4	882.5 KB
003 Understanding A_B testing.mp4	5.3 MB
004 How does Optimizely work.mp4	4.8 MB
005 Setting up an account.mp4	7.6 MB
006 Learning the interface.mp4	7.5 MB
007 Installing the script on your website.mp4	4.9 MB
008 Selecting your test page.mp4	8.9 MB
009 Deciding the number of variations.mp4	3.7 MB
010 Types of goals.mp4	3.9 MB
011 Micro vs. macro conversions.mp4	6.1 MB
012 Setting up your goals.mp4	12.1 MB
013 Creating variations with the Visual Editor.mp4	6.1 MB
014 Changing text.mp4	8.9 MB
015 Changing images.mp4	11.1 MB
016 Selecting parent and child elements.mp4	4.6 MB
017 Move vs. Rearrange.mp4	8.1 MB
018 Changing multiple elements at once.mp4	6.9 MB
019 Copying variations.mp4	9.2 MB
020 Launching a test.mp4	7.4 MB
021 Evaluating results.mp4	6.6 MB
022 Understanding statistical significance.mp4	4.3 MB
023 Pruning underperformers.mp4	3.5 MB
024 Stopping a test.mp4	7.9 MB
025 Using the Javascript editors.mp4	5.5 MB
026 Multipage tests.mp4	9.1 MB
027 Tracking visitor segments.mp4	6.0 MB
028 Next steps.mp4	2.2 MB
/Pinterest-tutorials_Pinterest-Business_19759/
001 Welcome.mp4	19.4 MB
002 What is Pinterest.mp4	7.7 MB
003 Navigating Pinterest.mp4	16.5 MB
004 How to pin.mp4	11.4 MB
005 Develop a Pinterest mindset.mp4	6.8 MB
006 Strategy development.mp4	6.6 MB
007 Reaching your ideal customer on Pinterest.mp4	9.9 MB
008 Use Pinterest for research.mp4	8.6 MB
009 Create a Pinterest plan.mp4	12.0 MB
010 Pin It buttons.mp4	5.7 MB
011 Pinterest account website links.mp4	7.0 MB
012 Pinnable images.mp4	12.8 MB
013 Opening a business Pinterest account.mp4	7.2 MB
014 Verifying a URL.mp4	6.4 MB
015 Linking a Pinterest account with other social networks.mp4	5.9 MB
016 Creating and organizing boards.mp4	13.6 MB
017 What to pin.mp4	7.1 MB
018 How often to pin.mp4	9.8 MB
019 Pin descriptions.mp4	7.4 MB
020 Who to follow.mp4	9.7 MB
021 Group boards.mp4	8.9 MB
022 Pinterest contests.mp4	5.8 MB
023 Email and privacy settings.mp4	5.9 MB
024 Product Rich Pins.mp4	6.4 MB
025 Article Rich Pins.mp4	8.4 MB
026 Place Pins and map boards.mp4	17.8 MB
027 Advertising on Pinterest with Promoted Pins.mp4	11.2 MB
028 Pinterest Analytics.mp4	7.2 MB
029 Google Analytics.mp4	5.9 MB
030 Next steps.mp4	6.8 MB
/
README.txt	0.2 KB
/SlideShare-tutorials_Up-Running-Slideshare_16145/
001 Welcome.mp4	6.1 MB
002 What is SlideShare.mp4	9.4 MB
003 Setting up your SlideShare account.mp4	7.0 MB
004 Exploring the SlideShare interface.mp4	14.0 MB
005 Building your profile.mp4	9.8 MB
006 Following users.mp4	3.4 MB
007 Browsing and searching for content.mp4	16.1 MB
008 Interacting with presentations.mp4	9.5 MB
009 Uploading from your computer.mp4	6.5 MB
010 Uploading from the cloud.mp4	2.3 MB
011 Adding video to your presentation.mp4	9.7 MB
012 Editing your uploads.mp4	4.4 MB
013 Sharing your SlideShare.mp4	6.2 MB
014 The basics of marketing with presentations.mp4	3.4 MB
015 What makes a presentation popular.mp4	2.0 MB
016 Next steps.mp4	2.6 MB
/Twitter-tutorials_Advertising-Twitter_42963/
001 Welcome.mp4	5.1 MB
002 Introduction to Twitter ads.mp4	8.3 MB
003 Twitter ad types.mp4	6.9 MB
004 Basic advertising terminology.mp4	9.2 MB
005 How to craft a powerful profile.mp4	9.6 MB
006 Identify your campaign objectives.mp4	14.4 MB
007 Define and target your audience.mp4	6.5 MB
008 Set up your advertising account.mp4	5.5 MB
009 Navigate the interface.mp4	6.9 MB
010 Types of Twitter Cards.mp4	9.8 MB
011 Demographic targeting.mp4	6.9 MB
012 Keyword targeting.mp4	7.5 MB
013 Interest targeting.mp4	4.4 MB
014 Username targeting.mp4	8.3 MB
015 Tailored audiences.mp4	20.5 MB
016 TV targeting.mp4	7.6 MB
017 Device-based targeting.mp4	4.6 MB
018 Set up budgets.mp4	4.1 MB
019 Decide on your bids.mp4	9.5 MB
020 Create a campaign to gain followers.mp4	11.0 MB
021 Create a campaign to drive web traffic.mp4	26.5 MB
022 Create a promoted tweet campaign.mp4	11.1 MB
023 Create a campaign to collect leads.mp4	14.1 MB
024 Create a video campaign.mp4	12.6 MB
025 Create a campaign for app installs.mp4	13.4 MB
026 Create hidden tweets.mp4	7.4 MB
027 Create scheduled tweets.mp4	7.5 MB
028 Twitter Cards in action.mp4	7.1 MB
029 Review your campaign reports.mp4	9.5 MB
030 Tweet activity.mp4	5.9 MB
031 Twitter Cards dashboard.mp4	6.1 MB
032 Next steps.mp4	2.7 MB
/Twitter-tutorials_Twitter-Business_17813/
001 Welcome.mp4	6.0 MB
002 Deciding to use Twitter for business.mp4	11.7 MB
003 Overview of Twitter terminology.mp4	5.5 MB
004 Choosing a username.mp4	14.1 MB
005 Interface overview.mp4	8.6 MB
006 Using your profile to build brand presence.mp4	3.1 MB
007 Adding a photo and header image.mp4	8.8 MB
008 Creating your Twitter bio.mp4	5.4 MB
009 Pinning a Tweet.mp4	6.2 MB
010 Choosing to follow others on Twitter.mp4	7.4 MB
011 Connecting with existing contacts.mp4	6.6 MB
012 Exploring hashtags and trending content.mp4	7.9 MB
013 Defining your brand personality.mp4	5.0 MB
014 Establishing your marketing objective.mp4	3.5 MB
015 Crafting a great Tweet.mp4	7.1 MB
016 Embedding photos and videos.mp4	9.3 MB
017 Establishing a Tweet schedule.mp4	4.0 MB
018 Tracking the impact of each Tweet.mp4	10.3 MB
019 Searching for potential clients.mp4	15.4 MB
020 Using the Lead Generation Card.mp4	18.6 MB
021 Leveraging the power of Retweets.mp4	5.8 MB
022 Twitter buttons for your website.mp4	13.0 MB
023 Embedded widgets for your website.mp4	20.8 MB
024 Twitter Cards for your website.mp4	18.3 MB
025 Creating an advertising account.mp4	3.9 MB
026 Launching a Promoted Account campaign.mp4	18.4 MB
027 Launching a Promoted Tweet campaign.mp4	16.5 MB
028 Measuring advertising impact.mp4	3.8 MB
029 Exploring productive workflows.mp4	10.3 MB
030 Responding to users.mp4	2.8 MB
031 Using Twitter lists.mp4	7.0 MB
032 Using third-party tools.mp4	15.3 MB
033 Crafting exciting content.mp4	3.3 MB
034 Creating compelling offers.mp4	2.9 MB
035 Tracking Twitter via Google Analytics.mp4	8.2 MB
036 Next steps.mp4	3.4 MB
/WordPress-tutorials_Content-Marketing-Blogs_38355/
001 Welcome.mp4	23.8 MB
002 Defining and understanding the importance of blogging for your business.mp4	3.3 MB
003 Understanding the benefits of blogging.mp4	6.1 MB
004 Choosing a blogging platform.mp4	9.9 MB
005 Designing your ideal blog.mp4	16.2 MB
006 Determining your content cadence and mix.mp4	15.3 MB
007 Leveraging internal and external blog contributors.mp4	17.7 MB
008 Writing a blog post.mp4	13.3 MB
009 Choosing your blog images.mp4	9.3 MB
010 Loading a blog into WordPress.mp4	31.2 MB
011 Promoting your blog.mp4	10.3 MB
012 Leveraging influencers.mp4	10.0 MB
013 Measuring your blog.mp4	9.8 MB
014 Next steps.mp4	6.3 MB
/YouTube-tutorials_Marketing-Monetizing-YouTube_18124/
001 Welcome.mp4	7.7 MB
002 Using the exercise files.mp4	702.6 KB
003 YouTube versus other video hosting platforms.mp4	6.5 MB
004 Setting goals and expectations for YouTube.mp4	12.7 MB
005 Understanding effective content strategies.mp4	12.4 MB
006 Creating a business account on YouTube.mp4	15.2 MB
007 Reviewing the YouTube Creator Studio dashboard.mp4	6.7 MB
008 Optimizing your video before uploading.mp4	9.6 MB
009 Uploading videos to YouTube.mp4	9.1 MB
010 Advanced video upload settings.mp4	14.3 MB
011 Understanding YouTube advertising.mp4	15.1 MB
012 Applying to the YouTube Partner Program.mp4	8.6 MB
013 Receiving payments.mp4	8.7 MB
014 Additional YouTube monetization options.mp4	5.4 MB
015 Attracting subscribers.mp4	9.5 MB
016 Using social sharing.mp4	5.0 MB
017 Working in the YouTube Community section.mp4	8.6 MB
018 Commenting on YouTube.mp4	4.8 MB
019 Customizing Community settings.mp4	6.9 MB
020 Writing the About page for your channel.mp4	7.4 MB
021 Creating a channel icon and channel art.mp4	11.4 MB
022 Adding links to your YouTube channel.mp4	7.7 MB
023 Creating playlists.mp4	7.6 MB
024 Playlist settings.mp4	8.5 MB
025 Customizing your channel page.mp4	13.9 MB
026 Advanced channel settings.mp4	11.2 MB
027 Optimizing videos for search engines.mp4	8.8 MB
028 Performing keyword research for SEO.mp4	11.4 MB
029 Adding annotations, notes, and links to videos.mp4	10.6 MB
030 Enhancing videos already uploaded to YouTube.mp4	10.4 MB
031 InVideo Programming.mp4	11.7 MB
032 Secrets to launching a new video successfully.mp4	4.3 MB
033 Setting upload defaults.mp4	4.9 MB
034 Using Fan Finder.mp4	5.3 MB
035 Which statistics matter.mp4	7.0 MB
036 Navigating YouTube Analytics.mp4	11.5 MB
037 Gauging video success with analytics.mp4	11.1 MB
038 Using Realtime video statistics.mp4	5.0 MB
039 Next steps.mp4	2.2 MB
/YouTube-tutorials_Top-5-YouTube-Channel-Tips_18123/
001 Welcome.mp4	4.1 MB
002 Create a website.mp4	35.5 MB
003 Use consistent branding.mp4	34.4 MB
004 Optimize videos for search engine visibility.mp4	31.9 MB
005 Entice viewers into viewing multiple videos.mp4	45.6 MB
006 Research your competitors.mp4	15.1 MB
/eBay-tutorials_eBay-Sellers-Essential-Training_19658/
001 Welcome.mp4	7.5 MB
002 What you should know before watching this course.mp4	6.2 MB
003 Equipment you'll need.mp4	6.7 MB
004 Registering an eBay account for personal or business use.mp4	12.3 MB
005 Branding your eBay account.mp4	14.7 MB
006 Online security with your eBay account.mp4	4.6 MB
007 Search basics.mp4	20.6 MB
008 Performing advanced searches.mp4	30.7 MB
009 Browsing categories.mp4	10.1 MB
010 Saving favorites and using alerts.mp4	29.1 MB
011 Understanding eBay's listing formats.mp4	9.5 MB
012 Understanding fees.mp4	25.3 MB
013 Capturing photos for eBay.mp4	9.5 MB
014 Understanding domestic and international shipping.mp4	19.2 MB
015 Writing compelling copy for listings.mp4	23.0 MB
016 Promises you can keep and things never to promise.mp4	9.9 MB
017 Social selling and marketing your eBay listings.mp4	9.4 MB
018 Your first listing.mp4	37.2 MB
019 Managing your eBay listings from the My eBay view.mp4	39.7 MB
020 Revising and ending listings.mp4	10.6 MB
021 Communicating with your customers.mp4	5.1 MB
022 Wheeling and dealing with eBay's Best Offer feature.mp4	11.9 MB
023 What to accomplish after the sale.mp4	23.5 MB
024 Packing and shipping.mp4	21.5 MB
025 Posting feedback.mp4	23.6 MB
026 Relisting and selling similar items.mp4	18.4 MB
027 Listing with the eBay mobile app.mp4	19.6 MB
028 What it is and what you will need.mp4	9.6 MB
029 Opening your first store on eBay.mp4	6.7 MB
030 Branding your eBay store.mp4	23.3 MB
031 Understanding the listing process with an eBay store.mp4	11.6 MB
032 Marketing your eBay store.mp4	42.3 MB
033 The different ways to reach out to eBay customer support.mp4	6.0 MB
034 Discovering eBay online educational resources.mp4	4.4 MB
035 Discovering the eBay Security Center.mp4	7.8 MB
036 Connecting with other eBay community members.mp4	17.1 MB
037 Next steps.mp4	2.3 MB
Total files 2969