Lynda Become an SEO Expert Subtitles Exercise Files | FAF4B74ACE962F33C000A7D17D9786C330935959

Lynda Become an SEO Expert Subtitles Exercise Files

Name	Lynda - Become an SEO Expert + Subtitles + Exercise Files	DOWNLOAD Copy Link
Total Size	3.8 GB
Total Files	536
Hash	FAF4B74ACE962F33C000A7D17D9786C330935959

/00. Introduction/
00.02. Using the Facilitator's Guide.srt	0.5 KB
00.01. Welcome.srt	2.0 KB
00.02. Using the Facilitator's Guide.mov	763.6 KB
00.01. Welcome.mov	13.6 MB
/00 - Introduction/
01 - Welcome.srt	0.7 KB
01 - Welcome.mp4	5.5 MB
/08 - Conclusion/
01 - Next steps.srt	1.4 KB
01 - Next steps.mp4	7.8 MB
/00 - Introduction/
01 - Welcome.srt	1.4 KB
01 - Welcome.mp4	7.7 MB
/.../04 - Improving Your Visibility/
06 - Next steps.srt	1.4 KB
03 - Creating an optimized playlist.srt	5.5 KB
05 - Analyzing your success with YouTube statistics.srt	6.4 KB
02 - Creating a video XML site map.srt	7.2 KB
01 - Using social media to announce your video.srt	8.0 KB
04 - Creating an optimized channel.srt	10.5 KB
06 - Next steps.mp4	1.5 MB
03 - Creating an optimized playlist.m4a	7.0 MB
02 - Creating a video XML site map.mp4	7.7 MB
01 - Using social media to announce your video.mp4	8.1 MB
05 - Analyzing your success with YouTube statistics.mp4	8.8 MB
04 - Creating an optimized channel.mp4	10.8 MB
/00 - Introduction/
01 - Welcome.srt	1.7 KB
01 - Welcome.mp4	10.2 MB
/00 - Introduction/
01 - Welcome.srt	1.8 KB
01 - Welcome.mp4	15.6 MB
/11. Conclusion/
11.01. Determining your next steps.srt	2.0 KB
11.01. Determining your next steps.mov	7.3 MB
/.../05 - Using Keyword Management Tools/
01 - Introduction to keyword research software and options.srt	2.4 KB
04 - SEMrush.srt	3.7 KB
05 - Keyword Discovery.srt	4.7 KB
03 - Moz.srt	5.2 KB
02 - Raven tools.srt	6.0 KB
04 - SEMrush.mp4	7.2 MB
02 - Raven tools.mp4	7.3 MB
05 - Keyword Discovery.mp4	9.9 MB
03 - Moz.mp4	10.8 MB
01 - Introduction to keyword research software and options.mp4	20.3 MB
/10 - Conclusion/
01 - Goodbye.srt	2.4 KB
01 - Goodbye.mp4	4.2 MB
/00 - Introduction/
01 - Welcome.srt	2.5 KB
01 - Welcome.mp4	8.5 MB
/.../03 - Find Searcher Intent from Keyword Searches/
01 - Find searcher intent.srt	2.7 KB
02 - Measure brand impact.srt	3.7 KB
06 - Measure keyword competitiveness.srt	5.0 KB
05 - Assess competitive data.srt	5.8 KB
07 - Measure the competitive environment.srt	5.9 KB
03 - Research demand patterns.srt	6.1 KB
04 - Assess the right searcher.srt	8.6 KB
02 - Measure brand impact.mp4	4.1 MB
07 - Measure the competitive environment.mp4	5.7 MB
06 - Measure keyword competitiveness.mp4	6.0 MB
03 - Research demand patterns.mp4	7.4 MB
05 - Assess competitive data.mp4	7.7 MB
04 - Assess the right searcher.mp4	9.4 MB
01 - Find searcher intent.mp4	19.2 MB
/11 - Conclusion/
01 - Next steps.srt	2.8 KB
01 - Next steps.mp4	8.0 MB
/00 - Introduction/
01 - Welcome.srt	2.9 KB
03 - How link analysis revolutionized web search.srt	3.7 KB
02 - How the search engine killed the web directory.srt	5.7 KB
01 - Welcome.mov	6.6 MB
03 - How link analysis revolutionized web search.mov	8.9 MB
02 - How the search engine killed the web directory.mov	13.3 MB
/.../02 - Managing Keyword Data for Maximum Insights/
07 - Plan for plurals.srt	3.0 KB
04 - Find phrase patterns.srt	3.5 KB
02 - Find initial keywords.srt	3.8 KB
01 - Creating a keyword spreadsheet.srt	4.1 KB
06 - Search for synonyms.srt	5.3 KB
05 - Organize by prefix and suffix.srt	5.6 KB
03 - Utilize the long tail.srt	6.7 KB
08 - Develop your keyword spreadsheet.srt	7.2 KB
04 - Find phrase patterns.mp4	6.6 MB
03 - Utilize the long tail.mp4	7.4 MB
06 - Search for synonyms.mp4	7.5 MB
01 - Creating a keyword spreadsheet.mp4	7.7 MB
08 - Develop your keyword spreadsheet.mp4	8.3 MB
02 - Find initial keywords.mp4	9.1 MB
05 - Organize by prefix and suffix.mp4	9.4 MB
07 - Plan for plurals.mp4	17.9 MB
/.../04 - Adding Three-Dimensional Keyword Data/
06 - Organizing keyword data with your additional data.srt	3.1 KB
01 - Intersect keyword demand and keyword trends.srt	3.3 KB
05 - Articulating strategy.srt	4.0 KB
04 - Asking why.srt	5.2 KB
02 - Apply tools for finding keyword search trends.srt	7.6 KB
03 - Compare keyword trends.srt	8.0 KB
01 - Intersect keyword demand and keyword trends.mp4	4.1 MB
06 - Organizing keyword data with your additional data.mp4	5.2 MB
04 - Asking why.mp4	6.3 MB
03 - Compare keyword trends.mp4	8.4 MB
02 - Apply tools for finding keyword search trends.mp4	10.2 MB
05 - Articulating strategy.mp4	27.5 MB
/.../06 - Apply Keywords to Your Website/
01 - Familiarize yourself with the page title.srt	3.3 KB
02 - See how the page title is used.srt	4.6 KB
07 - Converge strategies of structure, scanning, and spiders.srt	5.2 KB
04 - Understand page structure.srt	5.5 KB
11 - Review your navigation for keywords.srt	5.7 KB
12 - Test your navigation for usefulness and understandability.srt	7.7 KB
05 - How to utilize page structures to your advantage.srt	7.9 KB
06 - Keep the attention of your reader with better page structure.srt	8.3 KB
09 - Integrate keywords within your website.srt	9.7 KB
08 - Implement keywords throughout your content.srt	9.8 KB
10 - Consider alt attributes and title attributes.srt	10.4 KB
03 - Evaluate your page title options.srt	11.5 KB
01 - Familiarize yourself with the page title.mp4	4.1 MB
04 - Understand page structure.mp4	5.6 MB
07 - Converge strategies of structure, scanning, and spiders.mp4	6.0 MB
11 - Review your navigation for keywords.mp4	6.6 MB
02 - See how the page title is used.mp4	7.0 MB
06 - Keep the attention of your reader with better page structure.mp4	8.7 MB
12 - Test your navigation for usefulness and understandability.mp4	9.0 MB
10 - Consider alt attributes and title attributes.mp4	11.1 MB
08 - Implement keywords throughout your content.mp4	12.0 MB
09 - Integrate keywords within your website.mp4	12.0 MB
05 - How to utilize page structures to your advantage.mp4	12.5 MB
03 - Evaluate your page title options.mp4	13.7 MB
/.../06. Link-Building Strategies/
06.02. Building internal links.srt	3.4 KB
06.05. Executing a link-building strategy.srt	4.3 KB
06.03. Building external links.srt	7.3 KB
06.04. Finding link-building opportunities.srt	7.7 KB
06.01. Understanding the importance of links.srt	8.0 KB
06.05. Executing a link-building strategy.mov	4.2 MB
06.04. Finding link-building opportunities.mov	5.9 MB
06.02. Building internal links.mov	13.8 MB
06.01. Understanding the importance of links.mov	27.8 MB
06.03. Building external links.mov	32.4 MB
/.../09 - Collecting Reviews/
02 - Securing reviews on Google and other sites.srt	3.4 KB
01 - The impact of reviews on local SEO.srt	5.3 KB
02 - Securing reviews on Google and other sites.mp4	5.6 MB
01 - The impact of reviews on local SEO.mp4	20.2 MB
/.../03 - Preparing the Foundation/
06 - Advanced technical efforts.srt	3.4 KB
04 - Creating localized content.srt	8.5 KB
02 - Leveraging schema.org and rich media snippets.srt	11.0 KB
01 - Optimizing your site structure.srt	12.5 KB
03 - Integrating with social media.srt	13.4 KB
05 - Optimizing page speed.srt	14.2 KB
04 - Creating localized content.mp4	9.8 MB
02 - Leveraging schema.org and rich media snippets.mp4	13.1 MB
05 - Optimizing page speed.mp4	14.2 MB
03 - Integrating with social media.mp4	14.7 MB
06 - Advanced technical efforts.mp4	18.7 MB
01 - Optimizing your site structure.mp4	21.9 MB
/.../04 - Screaming Frog SEO Spider/
05 - Generating a site map.srt	3.4 KB
01 - What is Screaming Frog-.srt	7.3 KB
03 - Reviewing results and exporting.srt	7.3 KB
04 - Leveraging reports.srt	8.0 KB
02 - Configuring your first crawl.srt	15.8 KB
05 - Generating a site map.mp4	5.2 MB
03 - Reviewing results and exporting.mp4	11.9 MB
04 - Leveraging reports.mp4	12.3 MB
01 - What is Screaming Frog-.mp4	13.3 MB
02 - Configuring your first crawl.mp4	20.4 MB
/.../06 - Acquiring Local Citations/
02 - The importance of consistency in citations.srt	3.5 KB
01 - What is a citation-.srt	4.1 KB
04 - Keeping your NAP (name, address, phone) consistent across the web.srt	6.2 KB
03 - Getting listed in directories.srt	6.8 KB
03 - Getting listed in directories.mp4	8.3 MB
04 - Keeping your NAP (name, address, phone) consistent across the web.mp4	8.8 MB
02 - The importance of consistency in citations.mp4	15.0 MB
01 - What is a citation-.mp4	17.2 MB
/.../04 - On-Page Optimization/
01 - What is on-page optimization-.srt	3.7 KB
03 - Using heading tags properly.srt	7.5 KB
04 - Choosing to use breadcrumbs.srt	7.8 KB
05 - Creating a sitemap.srt	9.1 KB
02 - Crafting the right title and description tags.srt	16.2 KB
01 - What is on-page optimization-.mp4	4.9 MB
04 - Choosing to use breadcrumbs.mp4	9.5 MB
03 - Using heading tags properly.mp4	9.6 MB
05 - Creating a sitemap.mp4	11.5 MB
02 - Crafting the right title and description tags.mp4	25.1 MB
/.../08 - Securing Backlinks/
01 - Why are local backlinks important-.srt	3.7 KB
03 - Disavowing damaging backlinks.srt	4.2 KB
02 - Securing relevant backlinks.srt	11.4 KB
03 - Disavowing damaging backlinks.mp4	7.2 MB
02 - Securing relevant backlinks.mp4	12.3 MB
01 - Why are local backlinks important-.mp4	16.2 MB
/.../10. International SEO/
10.03. Optimizing translated and localized content.srt	3.7 KB
10.05. Analyzing and measuring an international SEO campaign.srt	3.8 KB
10.01. Understanding cultural aspects of international SEO.srt	4.2 KB
10.02. Optimizing technical content for international audiences.srt	4.6 KB
10.04. Building links for an international audience.srt	4.8 KB
10.06. Avoiding pitfalls with international SEO.srt	5.2 KB
10.03. Optimizing translated and localized content.mov	7.9 MB
10.05. Analyzing and measuring an international SEO campaign.mov	11.5 MB
10.02. Optimizing technical content for international audiences.mov	13.8 MB
10.01. Understanding cultural aspects of international SEO.mov	17.0 MB
10.04. Building links for an international audience.mov	17.5 MB
10.06. Avoiding pitfalls with international SEO.mov	18.7 MB
/09 - Conclusion/
01 - Next steps.srt	3.7 KB
01 - Next steps.mp4	14.7 MB
/.../08. SEO for Ecommerce/
08.02. Working with semantic HTML.srt	3.7 KB
08.07. Adapting ecommerce websites for international audiences.srt	3.7 KB
08.01. Understanding SEO and ecommerce.srt	4.4 KB
08.05. Producing ecommerce content.srt	4.4 KB
08.04. Exploring ecommerce information architecture.srt	4.5 KB
08.03. The technical components of ecommerce.srt	5.1 KB
08.06. Leveraging link building and social media for ecommerce.srt	5.4 KB
08.02. Working with semantic HTML.mov	11.2 MB
08.07. Adapting ecommerce websites for international audiences.mov	11.3 MB
08.04. Exploring ecommerce information architecture.mov	11.8 MB
08.03. The technical components of ecommerce.mov	12.8 MB
08.01. Understanding SEO and ecommerce.mov	14.8 MB
08.05. Producing ecommerce content.mov	16.0 MB
08.06. Leveraging link building and social media for ecommerce.mov	17.4 MB
/.../07 - Apply Keywords to Your PPC Campaign/
02 - Learn keyword-based bidding strategies.srt	3.7 KB
05 - Focus on negative keywords.srt	4.5 KB
01 - Create effective ads.srt	5.6 KB
04 - Avoid costly mistakes.srt	6.7 KB
07 - Continually improve your campaign.srt	8.7 KB
03 - Balance keywords and quality score.srt	11.6 KB
06 - Add dimensions of location, timing, and word structures.srt	13.3 KB
05 - Focus on negative keywords.mp4	6.0 MB
02 - Learn keyword-based bidding strategies.mp4	6.9 MB
07 - Continually improve your campaign.mp4	8.4 MB
01 - Create effective ads.mp4	8.6 MB
04 - Avoid costly mistakes.mp4	9.2 MB
03 - Balance keywords and quality score.mp4	14.2 MB
06 - Add dimensions of location, timing, and word structures.mp4	15.7 MB
/.../03. Content Optimization How Search Engines and People View Web Pages/
03.01. Understanding content optimization.srt	3.8 KB
03.03. Recognizing different types of content.srt	3.9 KB
03.06. Analyzing content quality.srt	4.3 KB
03.07. Exploring the benefits of user-generated content.srt	4.5 KB
03.02. Optimizing for site structure.srt	6.4 KB
03.05. Optimizing non-text components of a web page.srt	6.5 KB
03.04. Optimizing textual page elements.srt	14.0 KB
03.06. Analyzing content quality.mov	6.1 MB
03.03. Recognizing different types of content.mov	9.7 MB
03.05. Optimizing non-text components of a web page.mov	13.5 MB
03.01. Understanding content optimization.mov	15.1 MB
03.07. Exploring the benefits of user-generated content.mov	16.1 MB
03.04. Optimizing textual page elements.mov	20.1 MB
03.02. Optimizing for site structure.mov	24.5 MB
/.../03 - Understanding the Technical Aspects/
03 - Meta content-language country tag usage.srt	3.9 KB
04 - Using Google Webmaster Tools.srt	8.5 KB
01 - How major search engines currently handle multilingual content.srt	10.0 KB
02 - Specifying language- Hreflang annotations-XML.srt	11.0 KB
04 - Using Google Webmaster Tools.mp4	9.5 MB
02 - Specifying language- Hreflang annotations-XML.mp4	12.9 MB
03 - Meta content-language country tag usage.mp4	13.4 MB
01 - How major search engines currently handle multilingual content.mp4	33.7 MB
/.../07 - Using Google Places for Business/
04 - Evaluating the need for Business View.srt	3.9 KB
03 - Using the Google My Business interface.srt	6.9 KB
01 - Creating a Google My Business page.srt	7.0 KB
02 - Outfitting your local listing with content.srt	8.7 KB
04 - Evaluating the need for Business View.mp4	5.3 MB
03 - Using the Google My Business interface.mp4	5.9 MB
02 - Outfitting your local listing with content.mp4	8.9 MB
01 - Creating a Google My Business page.mp4	15.4 MB
/.../01. Overview of Search Engine Optimization/
01.02. Reading a search engine results page.srt	3.9 KB
01.03. How SEO affects your business.srt	4.4 KB
01.04. Setting SEO expectations.srt	4.6 KB
01.01. What is search engine optimization (SEO).srt	6.8 KB
01.02. Reading a search engine results page.mov	15.6 MB
01.04. Setting SEO expectations.mov	17.9 MB
01.03. How SEO affects your business.mov	20.8 MB
01.01. What is search engine optimization (SEO).mov	24.3 MB
/.../02. Keywords The Foundation of SEO/
02.06. Ongoing keyword evaluation.srt	3.9 KB
02.01. Why you need a keyword research plan.srt	5.0 KB
02.02. How to research keywords.srt	6.0 KB
02.04. Understanding keyword attributes.srt	6.4 KB
02.05. Understanding keyword distribution.srt	6.6 KB
02.03. Tools to help you analyze keywords.srt	8.0 KB
02.05. Understanding keyword distribution.mov	10.6 MB
02.01. Why you need a keyword research plan.mov	12.3 MB
02.04. Understanding keyword attributes.mov	14.6 MB
02.06. Ongoing keyword evaluation.mov	14.7 MB
02.03. Tools to help you analyze keywords.mov	15.1 MB
02.02. How to research keywords.mov	16.3 MB
/.../05 - Google Keyword Planner/
02 - Multiplying keyword lists.srt	4.0 KB
01 - Getting started with Keyword Planner.srt	10.6 KB
02 - Multiplying keyword lists.mp4	6.0 MB
01 - Getting started with Keyword Planner.mp4	14.5 MB
/.../01 - Understanding Local SEO/
01 - What is local SEO-.srt	4.1 KB
05 - Setting realistic expectations.srt	4.8 KB
02 - How does local SEO work-.srt	5.0 KB
04 - Understanding ranking factors.srt	6.1 KB
03 - Reviewing local search results.srt	7.7 KB
03 - Reviewing local search results.mp4	12.6 MB
02 - How does local SEO work-.mp4	13.0 MB
01 - What is local SEO-.mp4	16.1 MB
05 - Setting realistic expectations.mp4	19.2 MB
04 - Understanding ranking factors.mp4	25.7 MB
/.../04. Content Optimization Technical SEO/
04.04. Leveraging microformats.srt	4.3 KB
04.02. Understanding how search engines index content.srt	4.3 KB
04.03. Working with canonical URLs and redirects.srt	4.8 KB
04.01. Interpreting the code behind web pages.srt	4.9 KB
04.05. Working with server-side factors.srt	5.6 KB
04.07. Using Bing Webmaster Tools.srt	6.0 KB
04.06. Using Google Webmaster Tools.srt	6.4 KB
04.06. Using Google Webmaster Tools.mov	5.5 MB
04.07. Using Bing Webmaster Tools.mov	8.2 MB
04.01. Interpreting the code behind web pages.mov	9.1 MB
04.03. Working with canonical URLs and redirects.mov	11.4 MB
04.02. Understanding how search engines index content.mov	12.8 MB
04.04. Leveraging microformats.mov	13.5 MB
04.05. Working with server-side factors.mov	14.4 MB
/07 - SEMrush/
01 - What is SEMrush-.srt	4.4 KB
03 - Conducting keyword research.srt	5.9 KB
02 - An overview on reports.srt	8.3 KB
01 - What is SEMrush-.mp4	9.0 MB
03 - Conducting keyword research.mp4	10.5 MB
02 - An overview on reports.mp4	14.7 MB
/.../01 - Link Basics/
04 - Looking at PageRank in practice.srt	4.4 KB
07 - Dealing with problem links.srt	5.0 KB
02 - Not just PageRank- Understanding what links do for your site.srt	6.4 KB
06 - The perfect link.srt	9.6 KB
05 - Exploring keywords and Google bombs.srt	10.5 KB
01 - Exploring the anatomy of a link.srt	10.8 KB
03 - Explaining Google PageRank.srt	11.3 KB
08 - Analyzing links.srt	12.0 KB
02 - Not just PageRank- Understanding what links do for your site.mov	8.2 MB
04 - Looking at PageRank in practice.mov	10.0 MB
01 - Exploring the anatomy of a link.mov	11.5 MB
07 - Dealing with problem links.mov	13.3 MB
03 - Explaining Google PageRank.mov	14.0 MB
06 - The perfect link.mov	18.0 MB
05 - Exploring keywords and Google bombs.mov	22.8 MB
08 - Analyzing links.mov	26.5 MB
/.../01 - Introducing Video SEO/
01 - Understanding video SEO.srt	4.6 KB
03 - Debunking video-ranking myths.srt	5.3 KB
04 - Picking a video hosting service.srt	7.4 KB
02 - Exploring video ranking.srt	11.5 KB
03 - Debunking video-ranking myths.m4a	4.3 MB
01 - Understanding video SEO.mp4	9.8 MB
04 - Picking a video hosting service.mp4	10.3 MB
02 - Exploring video ranking.mp4	19.4 MB
/.../02 - Researching Topics and Keywords/
01 - Selecting your video`s topic.srt	4.6 KB
03 - Researching tags.srt	6.8 KB
02 - Picking phrases and concepts to highlight.srt	9.1 KB
01 - Selecting your video`s topic.mp4	5.7 MB
03 - Researching tags.m4a	8.4 MB
02 - Picking phrases and concepts to highlight.mp4	12.5 MB
/.../05. Long-Term Content Planning/
05.01. Overview of long-term content strategizing.srt	4.6 KB
05.06. Working with an editorial calendar.srt	6.2 KB
05.07. Promoting your content with social media.srt	6.6 KB
05.02. Planning a successful content strategy and avoiding common mistakes.srt	6.6 KB
05.05. Getting ideas for content.srt	6.8 KB
05.08. Measuring content performance.srt	6.9 KB
05.04. Understanding different types of content.srt	7.3 KB
05.03. Defining your audience, topics, angle, and style.srt	7.4 KB
05.06. Working with an editorial calendar.mov	6.2 MB
05.01. Overview of long-term content strategizing.mov	18.4 MB
05.02. Planning a successful content strategy and avoiding common mistakes.mov	23.5 MB
05.05. Getting ideas for content.mov	23.5 MB
05.03. Defining your audience, topics, angle, and style.mov	24.6 MB
05.07. Promoting your content with social media.mov	25.1 MB
05.08. Measuring content performance.mov	26.3 MB
05.04. Understanding different types of content.mov	26.5 MB
/.../02 - Building Links/
12 - Working with linking software.srt	4.6 KB
03 - Fostering a -think links- mentality.srt	5.0 KB
02 - Grabbing low-hanging fruit.srt	5.2 KB
05 - Reciprocal linking- Is it worth the trouble-.srt	5.7 KB
06 - Creating press releases.srt	6.5 KB
04 - Working with -local- pages and directory links.srt	7.0 KB
09 - Creating link bait.srt	7.2 KB
11 - Getting more links.srt	7.9 KB
01 - Exploring the two types of links.srt	7.9 KB
07 - Working with article syndication.srt	8.2 KB
10 - Examining social networking links.srt	12.1 KB
08 - Working with bloggers.srt	12.7 KB
13 - Exploring Penguin.srt	14.7 KB
12 - Working with linking software.mov	7.1 MB
02 - Grabbing low-hanging fruit.mov	8.6 MB
03 - Fostering a -think links- mentality.mov	9.2 MB
05 - Reciprocal linking- Is it worth the trouble-.mov	14.3 MB
08 - Working with bloggers.mov	14.4 MB
06 - Creating press releases.mov	15.8 MB
04 - Working with -local- pages and directory links.mov	18.9 MB
09 - Creating link bait.mov	19.4 MB
01 - Exploring the two types of links.mov	19.8 MB
07 - Working with article syndication.mov	21.7 MB
13 - Exploring Penguin.mov	22.9 MB
10 - Examining social networking links.mov	27.8 MB
11 - Getting more links.mov	29.1 MB
/.../09. Local Search/
09.07. The future of local search.srt	4.7 KB
09.02. Understanding Google+ Local.srt	4.9 KB
09.01. Understanding local search.srt	5.4 KB
09.05. Getting more reviews for your business.srt	6.1 KB
09.04. Getting more citations.srt	6.3 KB
09.06. Optimizing your website for local search.srt	7.1 KB
09.03. Setting up and optimizing Google+ Local.srt	8.0 KB
09.04. Getting more citations.mov	9.6 MB
09.03. Setting up and optimizing Google+ Local.mov	9.7 MB
09.01. Understanding local search.mov	13.8 MB
09.02. Understanding Google+ Local.mov	14.7 MB
09.07. The future of local search.mov	18.3 MB
09.05. Getting more reviews for your business.mov	24.7 MB
09.06. Optimizing your website for local search.mov	25.4 MB
/.../01 - Mine the Rich Resources of Keywords/
05 - View the keyword universe.srt	4.7 KB
06 - Read keyword data effectively.srt	5.8 KB
02_04-Find keyword research resources.srt	5.8 KB
01 - What are keywords-.srt	6.2 KB
03 - How can we use keywords-.srt	8.0 KB
02 - The implications of keywords.srt	9.7 KB
02_04-Find keyword research resources.mp4	7.2 MB
06 - Read keyword data effectively.mp4	7.3 MB
05 - View the keyword universe.mp4	7.7 MB
01 - What are keywords-.mp4	9.5 MB
03 - How can we use keywords-.mp4	12.4 MB
02 - The implications of keywords.mp4	17.0 MB
/.../07. Measuring SEO Effectiveness/
07.04. Analyzing the impact of social media.srt	4.9 KB
07.03. Analyzing links.srt	6.9 KB
07.01. Measuring SEO performance.srt	7.2 KB
07.02. Analyzing keywords.srt	8.4 KB
07.04. Analyzing the impact of social media.mov	6.5 MB
07.03. Analyzing links.mov	8.0 MB
07.02. Analyzing keywords.mov	13.2 MB
07.01. Measuring SEO performance.mov	20.8 MB
/.../06 - Google Structured Data/
02 - Using the testing tool.srt	5.0 KB
01 - A primer on structured data.srt	7.7 KB
02 - Using the testing tool.mp4	8.5 MB
01 - A primer on structured data.mp4	17.2 MB
/.../02 - Evaluating Your Site/
05 - Turning keyword research into an SEO strategy.srt	5.0 KB
03 - Researching local keyword modifiers.srt	8.8 KB
01 - Researching your business category.srt	9.0 KB
02 - Identifying your top keywords.srt	15.6 KB
04 - Reviewing your competition.srt	18.0 KB
03 - Researching local keyword modifiers.mp4	8.1 MB
02 - Identifying your top keywords.mp4	13.9 MB
01 - Researching your business category.mp4	19.9 MB
05 - Turning keyword research into an SEO strategy.mp4	21.2 MB
04 - Reviewing your competition.mp4	27.7 MB
/.../10 - Advanced Local SEO/
01 - Handling multiple locations.srt	5.1 KB
01 - Handling multiple locations.mp4	22.1 MB
/04 - Conclusion/
01 - Next steps for linking.srt	5.3 KB
01 - Next steps for linking.mov	16.2 MB
/.../01 - A Look at Goals/
01 - SEO goals.srt	5.4 KB
02 - SEO tool goals.srt	8.4 KB
01 - SEO goals.mp4	6.8 MB
02 - SEO tool goals.mp4	10.6 MB
/.../08 - Measure Your Results/
01 - Do not be fooled by rankings.srt	5.5 KB
03 - Establish value.srt	7.6 KB
04 - Develop keyword segments in your analytics.srt	9.0 KB
05 - Evaluate landing pages for value.srt	9.1 KB
06 - Troubleshoot landing page bounce rate.srt	9.3 KB
07 - Prioritize your marketing efforts.srt	9.3 KB
02 - Measure the right outcomes.srt	9.5 KB
03 - Establish value.mp4	8.1 MB
04 - Develop keyword segments in your analytics.mp4	9.7 MB
07 - Prioritize your marketing efforts.mp4	9.9 MB
05 - Evaluate landing pages for value.mp4	10.1 MB
06 - Troubleshoot landing page bounce rate.mp4	11.1 MB
02 - Measure the right outcomes.mp4	12.5 MB
01 - Do not be fooled by rankings.mp4	40.4 MB
/.../05 - Tracking Your Results/
01 - Why to set up tracking first.srt	5.5 KB
02 - Configuring and installing Google Analytics.srt	11.3 KB
03 - Setting up Google Webmaster Tools.srt	25.5 KB
02 - Configuring and installing Google Analytics.mp4	11.4 MB
01 - Why to set up tracking first.mp4	19.3 MB
03 - Setting up Google Webmaster Tools.mp4	22.0 MB
/.../03 - Optimizing Video Ranking/
03 - Choosing full versus partial views.srt	5.8 KB
01 - Learning more about video views.srt	6.1 KB
02 - Choosing the right titles and descriptions.srt	6.3 KB
04 - Facilitating viewer comments and ratings.srt	8.3 KB
06 - Embedding video.srt	8.6 KB
05 - Developing transcriptions and captions.srt	9.1 KB
03 - Choosing full versus partial views.m4a	5.3 MB
02 - Choosing the right titles and descriptions.mp4	7.6 MB
04 - Facilitating viewer comments and ratings.mp4	8.3 MB
01 - Learning more about video views.mp4	9.2 MB
06 - Embedding video.mp4	11.0 MB
05 - Developing transcriptions and captions.mp4	12.0 MB
/09 - Siteliner/
01 - Reviewing your duplicate content issues.srt	6.0 KB
01 - Reviewing your duplicate content issues.mp4	9.8 MB
/.../03 - The Link Game/
05 - Questions to ask.srt	6.0 KB
02 - When is paying for links buying links-.srt	6.7 KB
01 - Buying links- Pros and cons.srt	7.9 KB
03 - Finding link services.srt	9.2 KB
04 - Understanding linking jargon.srt	11.7 KB
05 - Questions to ask.mov	7.0 MB
01 - Buying links- Pros and cons.mov	15.0 MB
02 - When is paying for links buying links-.mov	20.0 MB
04 - Understanding linking jargon.mov	22.4 MB
03 - Finding link services.mov	22.7 MB
/.../07 - Measuring Your Results/
02 - Segmenting your international data.srt	6.1 KB
03 - Monitoring international search visibility with tools.srt	12.8 KB
01 - Measuring international SEO campaigns.srt	14.9 KB
02 - Segmenting your international data.mp4	7.7 MB
03 - Monitoring international search visibility with tools.mp4	14.7 MB
01 - Measuring international SEO campaigns.mp4	21.6 MB
/.../06 - Understanding Off-Site Factors/
01 - Increasing visibility for localized pages.srt	6.5 KB
03 - Impact of social networks and social sharing.srt	7.5 KB
02 - Link building for international SEO.srt	9.9 KB
03 - Impact of social networks and social sharing.mp4	23.1 MB
02 - Link building for international SEO.mp4	26.1 MB
01 - Increasing visibility for localized pages.mp4	28.0 MB
/.../02 - Google Search Console/
01 - Signing up for Google Search Console.srt	6.7 KB
02 - Configuring Search Console.srt	9.4 KB
05 - Evaluating the Google index.srt	10.7 KB
03 - Reviewing search appearance.srt	14.0 KB
04 - Overview of search traffic.srt	14.3 KB
06 - Understanding crawl factors.srt	18.9 KB
01 - Signing up for Google Search Console.mp4	9.0 MB
02 - Configuring Search Console.mp4	12.2 MB
05 - Evaluating the Google index.mp4	13.5 MB
04 - Overview of search traffic.mp4	18.5 MB
03 - Reviewing search appearance.mp4	21.4 MB
06 - Understanding crawl factors.mp4	22.7 MB
/.../05 - Keyword Research for International SEO/
03 - Evaluating local competition.srt	7.0 KB
02 - Understanding cultural considerations.srt	7.7 KB
01 - Performing international keyword research.srt	11.5 KB
03 - Evaluating local competition.mp4	12.8 MB
01 - Performing international keyword research.mp4	25.3 MB
02 - Understanding cultural considerations.mp4	31.7 MB
/.../04 - Understanding Content and On-Page Elements/
01 - Putting together your international content strategy.srt	7.4 KB
03 - Best practices for translating content.srt	8.7 KB
02 - Handling localization and unique content.srt	10.5 KB
04 - On-page optimization tactics.srt	16.9 KB
03 - Best practices for translating content.mp4	22.8 MB
01 - Putting together your international content strategy.mp4	25.1 MB
02 - Handling localization and unique content.mp4	66.7 MB
04 - On-page optimization tactics.mp4	104.8 MB
/.../03 - Google PageSpeed Insights/
02 - Interpreting the results.srt	7.4 KB
01 - Using PageSpeed Insights.srt	8.3 KB
02 - Interpreting the results.mp4	11.7 MB
01 - Using PageSpeed Insights.mp4	11.8 MB
/.../02 - Getting Started/
01 - Optimizing for countries or languages.srt	7.6 KB
05 - Understanding server location and hosting considerations.srt	8.3 KB
04 - Leveraging local and regional detection.srt	9.2 KB
06 - Ensuring that core functionality works around the world.srt	9.5 KB
02 - Determining target markets and audiences.srt	12.4 KB
03 - Finding the best site and server architecture.srt	14.6 KB
06 - Ensuring that core functionality works around the world.mp4	12.6 MB
01 - Optimizing for countries or languages.mp4	14.8 MB
04 - Leveraging local and regional detection.mp4	18.9 MB
02 - Determining target markets and audiences.mp4	23.5 MB
05 - Understanding server location and hosting considerations.mp4	27.4 MB
03 - Finding the best site and server architecture.mp4	27.5 MB
/.../08 - Moz Open Site Explorer/
01 - Reviewing your Open Site Explorer.srt	8.1 KB
01 - Reviewing your Open Site Explorer.mp4	11.7 MB
/.../01 - Overview of International SEO/
01 - What is international SEO-.srt	9.5 KB
02 - Beyond Google- Overview of the top global search engines.srt	15.0 KB
01 - What is international SEO-.mp4	29.4 MB
02 - Beyond Google- Overview of the top global search engines.mp4	39.2 MB
/
15881671182361969220195230171135551365389104.ico	313.4 KB
/Exercise Files/
Ex_Files_SEO_Fund.zip	429.5 KB
Total files 536