Lynda Foundations of Logo Design | 72E5786354A9C03E801B32EA7D4D0D46ACB22ECB

Lynda Foundations of Logo Design

Name	Lynda. Foundations of Logo Design	DOWNLOAD Copy Link Trouble downloading? see How To
Total Size	1.3 GB
Total Files	55
Hash	72E5786354A9C03E801B32EA7D4D0D46ACB22ECB

/0. Introduction/
01. Welcome.mp4	15.7 MB
02. What is logo design.mp4	36.4 MB
03. Using the exercise files.mp4	6.5 MB
/1. The Client/
01. The client introduction.mp4	9.9 MB
02. Gauging perceptions.mp4	49.2 MB
03. Determining scope of work.mp4	21.9 MB
04. Auditing a request.mp4	30.9 MB
05. Quoting a project.mp4	31.4 MB
06. Establishing terms and agreements.mp4	11.7 MB
/2. Project CSI/
01. An introduction to Project CSI.mp4	18.9 MB
02. Profiling clients via customer creative briefs.mp4	33.0 MB
03. Asking follow-up questions.mp4	18.9 MB
04. Developing a brand name.mp4	29.4 MB
05. Communicating through mood boards.mp4	20.2 MB
06. Slow-boiling ideas.mp4	28.7 MB
/3. Exploratory Process/
01. Exploratory process intro.mp4	28.9 MB
02. Concepting methods Shape association.mp4	33.7 MB
03. Picking appropriate styles.mp4	26.4 MB
04. Ideation through sketching.mp4	24.4 MB
05. Isolating directions.mp4	22.0 MB
06. Challenge scenario. Create a logo for 'Adnyl'.mp4	15.1 MB
07. Solution. Author logo for 'Adnyl'.mp4	62.6 MB
/4. The Design Process/
01. Design process introduction.mp4	19.0 MB
02. Refining and removing the guesswork.mp4	25.9 MB
03. Creative craftsmanship.mp4	23.7 MB
04. Good logo attributes.mp4	49.9 MB
05. Crafting a visual identity.mp4	44.0 MB
06. Crafting a visual identity. Typography.mp4	17.1 MB
07. Crafting a visual identity. Shape, form, and detail.mp4	21.7 MB
08. The fresh eyes effect.mp4	23.6 MB
/5. The Pitch/
01. Pitching your work.mp4	8.9 MB
02. Using close-to-final comps.mp4	18.4 MB
03. Presenting brand systems.mp4	16.1 MB
04. Sharing a vision.mp4	27.1 MB
05. Writing a design rationale.mp4	21.8 MB
/6. Gathering Feedback/
01. Client feedback.mp4	8.1 MB
02. No Frankensteining.mp4	21.0 MB
03. What to do when a client rejects your design.mp4	31.0 MB
04. Design batting average.mp4	28.4 MB
05. Using persuasion techniques.mp4	28.4 MB
06. When a project changes course.mp4	12.5 MB
07. Island of Misfit Logos.mp4	24.4 MB
/7. The Launch/
01. Launching a visual identity.m4a	5.8 MB
02. Style guides made simple.mp4	34.9 MB
03. Developing a brand narrative.mp4	29.3 MB
04. Managing a brand.mp4	29.7 MB
/8. The Design Process/
01. Inspiring logo designers.mp4	23.8 MB
02. Luke Bott.m4a	8.1 MB
03. Paul Howalt.m4a	8.5 MB
04. Carlos Fernandez.m4a	5.0 MB
05. Tim Frame.m4a	9.7 MB
06. Joe Bosack.mp4	11.6 MB
07. Art Chantry.mp4	15.7 MB
/9. Conclusion/
Next steps.m4a	5.6 MB
/
Exercise Files_Logo_Design.zip	54.8 MB
Total files 55