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Simplilearn Digital Marketing Certification Training Procrackteam com

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Simplilearn - Digital Marketing Certification Training - Procrackteam.com

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Total Size

9.4 GB

Total Files

825

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342715D264A20AE6A6513CB7D606013450D151BC

/.../Lesson 1 - Introduction To PPC Advertising/

1.10 Level Playing Field.mp4

273.6 KB

1.11 Conclusion.mp4

1.1 MB

1.2 Introduction.mp4

106.4 KB

1.3 What Is Pay Per Click.mp4

519.2 KB

1.6 PPC Account.mp4

927.4 KB

1.7 Remove The Guessing Game.mp4

2.7 MB

1.9 PPC Gives You....mp4

278.9 KB

/.../Lesson 2 - Psychology Of Search/

2.2 Introduction.mp4

1.7 MB

2.3 We Don't Use Search To Browse The Web.mp4

2.2 MB

2.4 People Think In Concepts.mp4

5.9 MB

2.5 Expectation Of Results.mp4

7.1 MB

2.6 Search Marketing Is Not Interruptive.mp4

8.8 MB

2.7 Track Conversions.mp4

10.4 MB

2.8 Successful SEM.mp4

6.0 MB

2.9 Most Common Online Activities.mp4

9.5 MB

/.../Lesson 3 - The Search Opportunity/

3.10 SEM Spend Projections.mp4

1.2 MB

3.11 Moment Of Decision.mp4

447.2 KB

3.2 Introduction.mp4

160.0 KB

3.3 Web Is Essential.mp4

1.5 MB

3.4 Even The C-Level Uses The Web.mp4

743.6 KB

3.6 Online Activities By Time.mp4

1.8 MB

3.7 World Wide Advertising Revenue.mp4

852.7 KB

3.9 Consumers Are Now In Control.mp4

822.1 KB

/.../Lesson 4 - The Buying Cycle/

4.2 Introduction.mp4

123.0 KB

4.3 The Buying Cycle.mp4

1.1 MB

4.4 Search Buying Cycle.mp4

1.2 MB

4.5 Buying A New Book.mp4

1.5 MB

4.6 Buying B2B Software.mp4

1.5 MB

4.7 Ad Copy Writing.mp4

1.2 MB

4.8 Landing Pages.mp4

1.5 MB

4.9 Why Is This So Important.mp4

1.2 MB

/.../Lesson 5 - Quick Note On User Interfaces/

5.2 Introduction.mp4

1.1 MB

5.3 The UI Changes Often.mp4

5.1 MB

/.../Lesson 1 - Landing Page Testing/

1.10 Thank You Pages.mp4

794.8 KB

1.11 Test Homepages.mp4

707.4 KB

1.13 Segmentation Pages.mp4

4.0 MB

1.14 Video Testing.mp4

4.2 MB

1.15 Two Ways To Test Pages.mp4

3.3 MB

1.16 Don't Design By Committee.mp4

1.1 MB

1.17 Recap.mp4

1.6 MB

1.2 Introduction.mp4

214.6 KB

1.3 Where To Send Traffic.mp4

1.2 MB

1.4 Informational Queries.mp4

1.4 MB

1.5 Local Business Queries.mp4

922.7 KB

1.6 Narrow Theme Sites.mp4

1.4 MB

1.7 Ambiguous Queries.mp4

1.1 MB

1.8 Product Queries.mp4

1.9 MB

1.9 Brand Searches.mp4

848.6 KB

/.../Lesson 2 - Advanced Testing Techniques/

2.2 Introduction.mp4

157.0 KB

2.3 Controlling Risk.mp4

556.5 KB

2.9 Recap.mp4

1.2 MB

/.../Lesson 3 - Building The Perfect Landing Page/

3.11 Case Studies.mp4

4.4 MB

3.13 Buttons.mp4

2.5 MB

3.14 Forms.mp4

604.8 KB

3.15 Hyperlinks.mp4

796.7 KB

3.17 Thank You.mp4

88.8 KB

3.2 Introduction.mp4

2.0 MB

3.9 Case Studies.mp4

1.8 MB

/.../Lesson 1 - Save Time With AdWords Editor And Excel/

1.11 Exporting Accounts.mp4

578.1 KB

1.12 Conclusion.mp4

7.3 MB

1.2 Introduction.mp4

202.1 KB

1.3 Intro To AdWords Editor.mp4

3.7 MB

1.4 AdWords Accounts.mp4

8.8 MB

1.7 Creating Ad Copy.mp4

10.2 MB

1.8 Apply The Templates.mp4

17.5 MB

/.../Lesson 3 - Understanding Match Types/

3.10 Match Type Organization.mp4

4.3 MB

3.12 Recap.mp4

13.8 MB

3.2 Introduction.mp4

1.1 MB

3.3 Reminders.mp4

2.1 MB

3.4 Exact Match.mp4

5.9 MB

3.5 Phrase Match.mp4

6.5 MB

3.6 Broad Match.mp4

6.6 MB

3.7 Modified Broad Match.mp4

7.8 MB

/.../Lesson 4 - Managing Search Queries & Negative Keywords/

4.16 Recap.mp4

13.6 MB

/.../Lesson 5 - How To Add Keywords/

5.10 Recap.mp4

4.7 MB

5.2 Introduction.mp4

1.3 MB

5.3 Bing Ads Adding Keywords.mp4

17.4 MB

5.4 Google AdWords Adding Keywords.mp4

10.6 MB

5.5 Bing Ads Campaign Planner.mp4

10.7 MB

5.6 Google AdWords Keyword Planner.mp4

5.0 MB

5.7 Page Spidering Option.mp4

19.8 MB

5.8 Forecasting.mp4

14.6 MB

5.9 Desktop Editors.mp4

5.5 MB

/.../Lesson 3 - Ad Extensions/

3.11 Recap.mp4

1.5 MB

3.2 Introduction.mp4

371.5 KB

3.5 Call Extension.mp4

3.8 MB

3.6 Social Extension.mp4

1.6 MB

3.7 Sitelinks.mp4

3.4 MB

3.8 App Extension.mp4

415.8 KB

3.9 Review Extension.mp4

1.1 MB

/.../Lesson 5 - Ad Copy Testing/

5.11 Test Pricing.mp4

2.2 MB

5.14 Questions.mp4

1.3 MB

5.15 Testimonials.mp4

700.3 KB

5.2 Introduction.mp4

159.6 KB

5.20 Testing.mp4

548.1 KB

5.25 Recap.mp4

884.6 KB

/.../Lesson 1 - Account Settings And UI Walkthrough/

1.10 Placement Data.mp4

1.6 MB

1.11 Customize.mp4

1.8 MB

1.13 Monitor Your Conversions.mp4

1.1 MB

1.14 More Options.mp4

2.2 MB

1.15 Microsoft AdCenter.mp4

535.5 KB

1.16 Conclusion.mp4

560.7 KB

1.2 Introduction.mp4

218.6 KB

1.3 2 Types Of Accounts.mp4

968.3 KB

1.4 Access Levels.mp4

426.9 KB

1.5 Single And Multiple Accounts.mp4

1.4 MB

1.6 Campaign.mp4

1.1 MB

1.7 General Campaign Settings.mp4

2.6 MB

1.8 Scheduling Settings.mp4

2.4 MB

1.9 All Online Campaigns.mp4

3.3 MB

/.../Lesson 2 - Campaign Settings, Part 1 Location And Language Targeting/

2.13 Google Trends.mp4

773.3 KB

2.14 Conclusion.mp4

886.1 KB

2.2 Introduction.mp4

222.9 KB

/.../Lesson 3 - Campaign Settings, Part 2 Types, Budget, & Reach/

3.10 Ad Scheduling.mp4

5.0 MB

3.11 Ad Delivery.mp4

4.5 MB

3.12 Ad Rotation Settings.mp4

6.0 MB

3.13 Recap.mp4

7.9 MB

3.2 Introduction.mp4

1.2 MB

3.3 Campaign Types.mp4

7.2 MB

3.4 Device Targeting.mp4

1.6 MB

3.5 Manual CPC Bidding.mp4

2.5 MB

3.7 CPA Bidding & CPM.mp4

5.2 MB

3.9 Delivery Method.mp4

2.9 MB

/.../Lesson 1 - Setting And Measuring Goals/

1.11 Conclusion.mp4

597.8 KB

1.2 Introduction.mp4

133.4 KB

1.4 Set Your Goals.mp4

1.2 MB

1.5 Measuring Goals.mp4

1.3 MB

1.6 Important Numbers.mp4

799.8 KB

1.7 Tracking Goals.mp4

2.8 MB

/.../Lesson 2 - ROAS, Conversion, & Setting Initial Bids/

2.19 Recap.mp4

1.2 MB

/.../Lesson 5 - How To Extract Valuable Data/

5.10 Thank You.mp4

53.2 KB

5.2 Introduction.mp4

1.6 MB

5.3 Online Campaigns.mp4

256.3 KB

5.5 Ad Groups Data.mp4

2.7 MB

5.6 Dimensions Data.mp4

1.7 MB

5.7 Geographic Data.mp4

903.6 KB

5.8 Display Data.mp4

1.6 MB

5.9 Recap.mp4

1.9 MB

/.../Lesson 1 - PPC Introduction To Display Advertising/

1.10 Automatic Placements.mp4

596.7 KB

1.11 Managed Placements.mp4

1.3 MB

1.13 Flexible Targeting.mp4

565.7 KB

1.14 Recap.mp4

1.4 MB

1.15 Thank You.mp4

43.7 KB

1.2 Introduction.mp4

162.5 KB

1.3 Search Vs. Display.mp4

2.1 MB

1.4 Smart Pricing.mp4

1.2 MB

1.7 Topic Targeting.mp4

1.5 MB

1.8 Interest Targeting.mp4

870.4 KB

1.9 Remarketing.mp4

1.3 MB

/.../Lesson 3 - Advanced Display Targeting, Part 2 Taking Action/

3.10 Recap.mp4

1.2 MB

3.2 Introduction.mp4

271.2 KB

3.8 Getting Started.mp4

4.0 MB

/.../Lesson 4 - Image And Video Ads/

4.2 Introduction.mp4

1.5 MB

4.3 Rich Media Ads.mp4

5.1 MB

4.4 Image Ads.mp4

15.3 MB

4.5 Creating Image Ads.mp4

15.0 MB

4.6 Video Ads.mp4

11.4 MB

4.7 Opening Images.mp4

7.9 MB

4.8 Play Rates And Bidding.mp4

4.7 MB

4.9 Recap.mp4

3.9 MB

/.../6 The ContentDisplay Network/Lesson 5 - Remarketing/

5.10 The Ads & Landing Pages.mp4

1.8 MB

5.11 Frequency Cap.mp4

543.1 KB

5.12 Case Study For Segmentation.mp4

2.3 MB

5.13 Recap.mp4

1.1 MB

5.14 Thank You.mp4

46.3 KB

5.2 Introduction.mp4

167.8 KB

5.3 Overview Of Remarketing.mp4

553.0 KB

5.4 Using Google Analytics For Remarketing.mp4

1.8 MB

5.5 Using AdWords Script For Remarketing.mp4

2.1 MB

5.6 Determining Lists.mp4

753.1 KB

5.7 List Segmentation.mp4

3.3 MB

5.8 Ecommerce Example.mp4

2.6 MB

5.9 Creating Audiences In AdWords.mp4

731.1 KB

/.../Lesson 1 - Ad Group Organization/

1.10 Mix Keywords.mp4

905.6 KB

1.11 Result Lots Of Keywords.mp4

1.4 MB

1.12 Scaling Ad Copy.mp4

1.4 MB

1.13 There Are Tools.mp4

582.8 KB

1.14 Large Accounts Landing Pages.mp4

1.2 MB

1.15 Mobile Keyword Organization.mp4

1.1 MB

1.16 Using Negatives For Organization.mp4

1.1 MB

1.17 Organizing By Match Type.mp4

2.0 MB

1.18 Restricting Match Types By Ad Group.mp4

1.6 MB

1.19 Restricting Match Types By Campaigns.mp4

907.3 KB

1.2 Introduction.mp4

130.8 KB

1.20 Recap.mp4

1.1 MB

1.21 Thank You.mp4

45.3 KB

1.3 Ad Group Organization Intro.mp4

757.6 KB

1.4 Initial Keyword Research.mp4

1.2 MB

1.5 Does Keyword Fit Both.mp4

331.2 KB

1.6 Ad Group Organization.mp4

569.7 KB

1.7 Organization For Large Accounts.mp4

515.0 KB

1.8 Include Your Brands.mp4

1.2 MB

1.9 List Your Modifiers.mp4

531.6 KB

/.../Lesson 2 - Campaign Organization/

2.10 Growing Campaign Complexity.mp4

482.0 KB

2.11 Ad Scheduling.mp4

1.1 MB

2.12 Organizing Around Budgets.mp4

841.3 KB

2.13 Complex Organization.mp4

811.9 KB

2.14 Think Through Complex Goals.mp4

1.3 MB

2.15 Insights Drive Organization.mp4

520.9 KB

2.16 Recap.mp4

724.0 KB

2.17 Thank You.mp4

48.4 KB

2.2 Introduction.mp4

170.6 KB

2.3 What Creates A Conversion.mp4

1.1 MB

2.4 Goals And Budget.mp4

1.8 MB

2.5 Getting Started With Campaigns.mp4

639.0 KB

2.6 Geographic Campaigns.mp4

1.9 MB

2.7 CPC Vs. CPA Bidding.mp4

1.4 MB

2.8 Mobile Campaigns.mp4

708.2 KB

2.9 Mobile Bidding.mp4

1.1 MB

/.../Lesson 3 - Working With Multiple Accounts/

3.10 Thank You.mp4

0.0 KB

3.2 Introduction.mp4

175.3 KB

3.3 My Client Center.mp4

1.9 MB

3.4 MCC Access Levels.mp4

1.5 MB

3.5 Manager Defined Spend.mp4

1.6 MB

3.6 Adwords Adwords Editor.mp4

1.7 MB

3.7 AdWords Bulk Editing.mp4

722.4 KB

3.8 AdWords API.mp4

616.8 KB

3.9 Recap.mp4

972.6 KB

/.../Lesson 1 - Introduction To Quality Score/

1.10 Landing Page Spiderability.mp4

3.1 MB

1.11 Landing Page Relevance.mp4

893.7 KB

1.12 Landing Page Transparency.mp4

1.3 MB

1.13 Landing Page Navigation.mp4

1.2 MB

1.14 Landing Page Load Time.mp4

1.2 MB

1.15 Recap.mp4

1.3 MB

1.2 Introduction.mp4

282.5 KB

1.3 Quality Score Overview.mp4

962.8 KB

1.4 Ad Rank Background.mp4

1.2 MB

1.5 Ad Rank Formula.mp4

2.1 MB

1.6 Ad Rank Illustrated.mp4

3.9 MB

1.7 Quality Score & Financials.mp4

1.4 MB

1.8 Viewing Quality Score Data.mp4

539.6 KB

1.9 Quality Score Factors.mp4

3.8 MB

/.../Lesson 2 - Working With Quality Score Part 1/

2.2 Introduction.mp4

178.4 KB

2.3 Quality Score Ranges.mp4

3.0 MB

2.4 Diagnosing Where To Start.mp4

2.1 MB

2.5 Increasing Quality Scores.mp4

1.0 MB

2.6 Testing Ideas Ad Type And Serve Rate.mp4

2.0 MB

2.7 Testing Ideas Device Type And Relevance.mp4

2.0 MB

2.8 Thank You.mp4

46.0 KB

/.../Lesson 3 - Working With Quality Score Part 2/

3.10 Where Should You Focus.mp4

1.6 MB

3.11 Recap.mp4

1.3 MB

3.2 Introduction.mp4

38.8 KB

3.3 Landing Page Issues.mp4

2.2 MB

3.4 Ignore QS Minimum Impressions.mp4

966.1 KB

3.5 Ignore QS Word Variations.mp4

927.4 KB

3.6 Ignore QS Industry.mp4

1.1 MB

3.7 Outliers In Quality Score.mp4

1.1 MB

3.8 Bing Quality Score.mp4

1.2 MB

3.9 Balancing Quality Score With Revenue.mp4

1.5 MB

/.../Lesson 4 - Pivot Tables And Quality Score/

4.2 Introduction.mp4

188.9 KB

4.3 Creating Pivot Tables.mp4

14.5 MB

4.4 Managing Your Low Quality Scores.mp4

3.5 MB

4.5 See How You're Doing Overall.mp4

1.7 MB

/Advanced Pay Per Click (PPC)/

Main Pdf.pdf

90.3 KB

ProcrackTeam.com.url

0.1 KB

Torrent Info.txt

0.3 KB

/Advanced Web Analytics Course/

Main Pdf.pdf

90.3 KB

ProcrackTeam.com.url

0.1 KB

Torrent Info.txt

0.3 KB

/.../Section 1 Introduction To Digital Analytics/

Introduction-to-Digital-Analytics.mp4

39.6 MB

Project 1.txt

1.2 KB

/.../Section 10 - Audience/

Audience.mp4

36.2 MB

Project 10.txt

0.7 KB

/.../Section 11 - Acquisition/

1. Acquisition Part 1.mp4

25.9 MB

2. Acquisition Part 2.mp4

58.1 MB

3 Acquisition Part 3.mp4

22.5 MB

4 Acquisition Part 4.mp4

19.9 MB

Project 11.txt

0.8 KB

/.../Section 12 - Behavior/

1 Behavior Part 1.mp4

21.3 MB

2 Behavior Part 2.mp4

30.2 MB

Project 12.txt

0.9 KB

/.../Section 13 Conversions & Onboarding/

1 Conversions And Onboarding Part 1.mp4

34.9 MB

2 Conversions And Onboarding Part 2.mp4

21.3 MB

3 Conversions And Onboarding Part 3.mp4

95.3 MB

4 Conversions And Onboarding Part 4.mp4

13.6 MB

Project 13.txt

0.9 KB

/.../Section 14 Retention And Expansion/

1 Retention And Expansion Part 1.mp4

19.6 MB

2 Retention And Expansion Part 2.mp4

24.9 MB

Project 14.txt

1.1 KB

/.../Section 15 Advocacy/

1 Advocacy Part 1.mp4

17.0 MB

2 Advocacy Part 2.mp4

9.9 MB

/.../Section 16 Privacy And Ethics/

Privacy And Ethics.mp4

30.1 MB

Project 15.txt

0.8 KB

/.../Section 17 Wrapping Up/

Wrapping Up.mp4

21.1 MB

/.../Section 2 Building Blocks/

1. Building Blocks Part 1.mp4

16.1 MB

2. Building Blocks Part 2.mp4

28.0 MB

Project 2.txt

1.3 KB

/.../Section 3 Fundamentals Of Digital Analytics/

1. Fundamentals Of Digital Analytics Part 1.mp4

16.9 MB

2. Fundamentals Of Digital Analytics Part 2.mp4

28.4 MB

3. Fundamentals Of Digital Analytics Part 3.mp4

21.0 MB

4. Fundamentals Of Digital Analytics Part 4.mp4

12.8 MB

Project 3.txt

1.2 KB

/.../Section 4 Business Perspective/

1. Business Perspective Part 1.mp4

24.9 MB

2. Business Perspective Part 2.mp4

14.0 MB

3. Business Perspective Part 3.mp4

16.9 MB

4. Business Perspective Part 4.mp4

20.3 MB

Project 4.txt

1.3 KB

/.../Section 5 Methodology - Lean Six Sigma/

1. The Methodology—Lean Six Sigma Part 1.mp4

85.5 MB

2. The Methodology—Lean Six Sigma Part 2.mp4

16.2 MB

3. The Methodology—Lean Six Sigma Part 3.mp4

14.8 MB

Project 5.txt

0.7 KB

/.../Section 6 Data Analysis Fundamentals/

Data Analysis Fundamentals.mp4

35.9 MB

Project 6.txt

1.0 KB

/.../Section 7 - Analysis Perspective Providing Insights/

1. Analysis Perspective Providing Insights.mp4

31.2 MB

2. Expressing Exactitude Or A Sense Of Scale.mp4

28.9 MB

Project 7.txt

0.9 KB

/.../Section 8 - Enabling Capabilities/

1. Enabling Capabilities Part 1.mp4

44.6 MB

2. Enabling Capabilities Part 2.mp4

18.4 MB

3. Enabling Capabilities Part 3.mp4

17.0 MB

4. Enabling Capabilities Part 4.mp4

23.0 MB

Project 8.txt

0.8 KB

/.../Section 9 - Managing Analytics/

1. Managing Analytics Part 1.mp4

33.0 MB

2. Managing Analytics Part 2.mp4

12.8 MB

3. Managing Analytics Part 3.mp4

35.4 MB

Project 9.txt

1.2 KB

/Advanced Website Conversion Rate Optimization/

Main Pdf.pdf

90.3 KB

ProcrackTeam.com.url

0.1 KB

Torrent Info.txt

0.3 KB

/.../Project 1 Evaluating & Planning The Website/

1.rtf

55.9 KB

/.../Project 2 Designing The Website/

2.rtf

57.9 KB

/.../Project 3 Producing The Content For The Website/

3.rtf

54.7 KB

/.../Project 4 Engaging With The Customer/

4.rtf

58.0 KB

/.../Project 5 Running A PPC Campaign/

5.rtf

51.8 KB

/.../Section 2 Conversion Planning/

1 Three Steps To Increase Conversion.mp4

17.2 MB

2 Developing An Optimization Framework.mp4

40.5 MB

3 Getting To Know The Four Key Personas.mp4

21.7 MB

4 Planning With Personas.mp4

28.3 MB

/.../Section 3 The Design Concepts Of Conversion/

1 Designing For Conversion.mp4

18.4 MB

2 Building The Perfect Landing Page.mp4

30.9 MB

3 Designing For Mobile.mp4

19.2 MB

4 The 2 Minute Visitor.mp4

15.7 MB

/.../Section 4 Creating Conversion Structure/

1 Discovering The Testing Cycle.mp4

17.0 MB

2 Eye Tracking Heatmaps And Visual Clarity.mp4

18.3 MB

3 Website Conversion Rate Optimization Toolbox.mp4

14.8 MB

/.../Section 5 Gaining Momentum/

1 Building Your Credibility.mp4

13.7 MB

2 All About Us.mp4

13.2 MB

3 Build A Consistent Trail.mp4

15.0 MB

4 Attention Interest Desire Action Satisfaction (AIDAS).mp4

11.4 MB

/.../Section 6 Starting The Conversation/

1 Optimizing Your Web Copy.mp4

16.7 MB

2 The Voice Of The Customer.mp4

9.8 MB

3 Improving Blog Conversions.mp4

14.2 MB

4 Getting Email Marketing Right.mp4

12.2 MB

/.../Section 7 Web Analytics Analysis And Measurement/

1 Analytics And Optimization.mp4

15.6 MB

2 Working With KPI.mp4

20.4 MB

/.../Section 8 Taking Action And Optimizing Your Product/

1 Converting With Social Media Trends.mp4

14.2 MB

3 The Key Elements Of Any Product Page.mp4

20.7 MB

/.../Section 9 Conversion With PPC/

1 Conversion With PPC.mp4

18.4 MB

/1 Introduction/DMCA Introduction/

1.1 Introduction.mp4

194.4 MB

/.../Lesson 2 - Lead Capture And Nurture/

1.1 Introduction.mp4

4.0 MB

1.2 Capture And Nurture.mp4

4.4 MB

1.3 Lead Capture Process.mp4

8.8 MB

1.6 Lead Scoring.mp4

27.3 MB

/.../Lesson 3 - Automated Campaigns/

1.1 Triggers And Series.mp4

124.9 MB

1.2 Drip Campaigns.mp4

74.2 MB

1.3 Nurture Campaigns.mp4

92.4 MB

/.../Lesson 4 - Improving Customer Life Cycle/

1.2 Customer Journey.mp4

73.5 MB

/.../Lesson 1 - What Is Programmatic Buying/

1.1 Introduction.mp4

3.4 MB

1.2 Programmatic Buying.mp4

2.2 MB

1.3 Programmatic Uses.mp4

13.9 MB

1.4 Programmatic Media.mp4

2.0 MB

1.8 Advanced Targeting.mp4

4.1 MB

/.../Lesson 3 - Programmatic Direct Vs RTB/

1.1 Introduction.mp4

1.5 MB

1.2 Behavioral Targeting.mp4

10.9 MB

1.3 Programmatic And RTB.mp4

6.7 MB

1.4 RTB - DSP And SSP.mp4

3.0 MB

1.5 RTB Process.mp4

6.6 MB

1.6 Programmatic Direct.mp4

20.1 MB

/.../Lesson 4 - Programmatic Workflow/

1.1 Introduction.mp4

1.5 MB

1.3 How It Works.mp4

9.5 MB

/.../Lesson 6 - Ad Frauds/

1.1 Introduction.mp4

1.5 MB

1.2 Digital Advertising Fraud.mp4

4.6 MB

1.3 Types Of Ad Fraud.mp4

4.3 MB

1.4 Estimates Of Ad Fraud.mp4

6.8 MB

1.5 Ad Fraud.mp4

35.2 MB

1.6 How To Tackle Ad Frauds.mp4

60.8 MB

/.../Lesson 02 - Navigating The Interface/

2.05 Key Takeaways.mp4

1.8 MB

2.06 Resources.docx

14.5 KB

/.../Lesson 03 - Advanced Table Filtering/

3.05 Key Takeaways.mp4

1.5 MB

3.06 Resources.docx

14.5 KB

3.07 Exercise.mp4

1.7 MB

/.../Lesson 04 - Creating Segments/

4.01 Creating Segments.mp4

6.6 MB

4.03 Customizing Segments.mp4

37.1 MB

4.05 Key Takeaways.mp4

2.9 MB

4.06 Resource.docx

14.6 KB

4.07 Exercise.mp4

2.2 MB

/.../Lesson 05 - Multiple Goals And Goal Types/

5.06 Resource.docx

14.5 KB

5.07 Exercise.mp4

2.5 MB

/.../Lesson 07 - Tracking People/

7.01 Tracking People.mp4

6.7 MB

7.05 Key Takeaways.mp4

1.6 MB

7.06 Resource.docx

14.4 KB

7.07 Exercise.mp4

1.5 MB

/.../Lesson 09 - Feature-Rich-Website Tracking/

9.07 Resource.docx

14.7 KB

9.08 Exercise.mp4

1.9 MB

/.../Lesson 10 - Tracking Ecommerce/

10.01 E-Commerce Tracking.mp4

5.5 MB

10.05 Key Takeaways.mp4

3.9 MB

10.06 Resource.docx

14.6 KB

10.07 Exercise.mp4

1.7 MB

/.../Lesson 11 - Analytics Intelligence/

11.06 Key Takeaways.mp4

1.9 MB

11.07 Resource.docx

14.5 KB

11.08 Exercise.mp4

1.6 MB

/.../Lesson 12 - Collaboration And Sharing/

12.05 Key Takeaways.mp4

6.3 MB

12.06 Resource.docx

14.6 KB

12.07 Exercise.mp4

1.3 MB

/.../Lesson 13 - Dashboards/

13.01 Dashboards With Data Studio.mp4

7.4 MB

13.02 Introducing Data Studio.mp4

7.9 MB

13.03 Applying Visualization.mp4

36.5 MB

13.06 Key Takeaways.mp4

2.8 MB

13.07 Resource.docx

14.5 KB

13.08 Exercise.mp4

1.6 MB

/.../Lesson 15 - Quality Assurance/

15.01 Quality Assurance.mp4

6.5 MB

15.05 Key Takeaways.mp4

1.6 MB

15.06 Resource.docx

15.1 KB

15.07 Exercise.mp4

1.8 MB

/.../Lesson 16 - Course Conclusion/

16.01 Conclusion.mp4

6.4 MB

16.02 Exercise.mp4

4.1 MB

16.03 Resource.docx

14.5 KB

16.04 Course Conclusion.mp4

2.1 MB

/.../Lesson 05 - Ad Extensions/

5.1 Ad Extensions.mp4

1.8 MB

5.2 Ad Extensions.mp4

17.9 MB

5.3 Key Takeaways.mp4

6.2 MB

/.../Lesson 06 - Display Ads/

6.1 Display Ads.mp4

1.2 MB

6.2 Display Ad Formats.mp4

9.3 MB

6.3 Key Takeaways.mp4

3.6 MB

/.../Lesson 11 - Quality Score/

11.1 Quality Score.mp4

1.5 MB

11.3 Ad Rank.mp4

9.3 MB

11.5 Key Takeaways.mp4

4.5 MB

/.../Lesson 12 - AdWords Reports/

12.6 Key Takeaways.mp4

5.1 MB

/.../Lesson 13 - AdWords Tools/

13.1 AdWords Tools.mp4

2.2 MB

13.5 Other Tools.mp4

5.7 MB

13.6 Key Takeaways.mp4

4.2 MB

/.../14 Tools - Facebook/Demos/

1.1 How To Setup A Facebook Page - Demo 1.mp4

8.1 MB

1.2 Understanding Facebook Posting Style - Demo 2.mp4

16.4 MB

1.3 Calculating Reach Of An Existing Facebook Page - Demo 3.mp4

13.5 MB

1.4 Understanding Facebook Settings - Demo 4.mp4

16.9 MB

/.../Lesson 05 - Facebook Messenger/

5.1 Facebook Messenger Part 1.mp4

1.1 MB

5.2 Facebook Messenger Part 2.mp4

6.2 MB

5.3 Facebook Messenger Part 3.mp4

10.6 MB

5.4 Facebook Messenger Part 4.mp4

6.9 MB

5.5 Facebook Messenger Part 5.mp4

2.7 MB

/.../Lesson 06 - Facebook Advertising/

6.1 Facebook Advertising Part 1.mp4

9.7 MB

6.2 Facebook Advertising Part 2.mp4

12.3 MB

6.3 Facebook Advertising Part 3.mp4

4.1 MB

6.4 Facebook Advertising Part 4.mp4

4.7 MB

/.../15 Tools - YouTube And Video Marketing/

1.3 Part 3 Leveraging Mobile Video.mp4

35.8 MB

/.../16 Tools - Twitter/Demos/

1.1 Retweeting And Retweeting With A Comment - Demo 1.mp4

4.6 MB

1.2 Using Advanced Twitter Search - Demo 2.mp4

15.7 MB

1.3 Joining Or Creating Hashtag Conversations - Demo 3.mp4

12.8 MB

1.4 Building A Twitter List - Demo 4.mp4

23.0 MB

1.5 Creating And Curating A Twitter Moment - Demo 5.mp4

24.6 MB

/.../Lesson 01 - Understanding Twitter/

1.1 Understanding Twitter Part 1.mp4

1.5 MB

1.2 Understanding Twitter Part 2.mp4

6.4 MB

1.3 Understanding Twitter Part 3.mp4

7.0 MB

1.4 Understanding Twitter Part 4.mp4

13.8 MB

1.5 Understanding Twitter Part 5.mp4

3.3 MB

/.../Lesson 04 - Marketing On Twitter/

4.1 Marketing On Twitter Part 1.mp4

1.3 MB

4.2 Marketing On Twitter Part 2.mp4

9.2 MB

4.3 Marketing On Twitter Part 3.mp4

11.6 MB

4.4 Marketing On Twitter Part 4.mp4

13.9 MB

/.../Lesson 06 - Twitter Ad Options/

6.1 Twitter Ad Options Part 1.mp4

1.9 MB

6.2 Twitter Ad Options Part 2.mp4

5.0 MB

6.3 Twitter Ad Options Part 3.mp4

9.5 MB

6.4 Twitter Ad Options Part 4.mp4

8.9 MB

/.../17 Digital Marketing Strategy/

1.1 Creating A Digital Marketing Strategy.mp4

113.0 MB

1.2 Targeting Audience.mp4

128.3 MB

1.3 Plan The Right Channel Mix.mp4

488.1 MB

1.4 Campaign Management.mp4

294.5 MB

1.5 Campaign Measurement.mp4

155.7 MB

/.../Lesson 2 - On-Page Optimization/

1.1 Introduction.mp4

3.8 MB

1.10 Keyword Usage.mp4

40.8 MB

1.11 Sitemaps.mp4

17.1 MB

1.14 Key Takeaways.mp4

6.9 MB

1.3 Objectives.mp4

50.2 MB

1.6 Header Tags.mp4

10.6 MB

1.8 Image Alt Text.mp4

7.9 MB

1.9 Internal Links.mp4

18.4 MB

/.../Lesson 4 - Duplicate Content/

1.1 Introduction.mp4

3.5 MB

1.3 Objectives.mp4

2.1 MB

1.5 Common Instances.mp4

28.9 MB

1.7 Key Takeaways.mp4

5.6 MB

/.../Lesson 6 - Design And Architecture/

1.3 Objectives.mp4

3.0 MB

/.../Lesson 7 - Local SEO/

1.1 Introduction.mp4

3.4 MB

1.2 What's In It For Me.mp4

2.3 MB

1.3 Objectives.mp4

3.4 MB

1.4 Local SEO Is Here.mp4

34.2 MB

1.5 NAP.mp4

28.6 MB

1.6 Directories.mp4

53.0 MB

1.7 Top Local Signals.mp4

63.1 MB

1.8 Key Takeaways.mp4

7.5 MB

/.../Lesson 8 - SEO Measurement/

1.1 Introduction.mp4

3.6 MB

1.2 What's In It For Me.mp4

2.9 MB

1.3 Objectives.mp4

2.1 MB

1.5 What To Measure.mp4

25.9 MB

1.6 Key Takeaways.mp4

5.6 MB

/.../Lesson 00 - SME Introduction/

SME Introduction.mp4

33.3 MB

/.../Lesson 01 - Introduction To Social Media/

1.02 Modern Communication.mp4

16.5 MB

1.03 Social Media Landscape.mp4

8.8 MB

1.06 Customer Engagement.mp4

22.0 MB

1.07 Key Takeaways.mp4

13.6 MB

/.../Lesson 02 - Social Media Strategy And Planning/

2.01 Introduction.mp4

8.9 MB

2.08 Key Takeaways.mp4

9.8 MB

/.../Lesson 03 - Social Media Channel Management/

3.01 Introduction.mp4

10.1 MB

3.02 Social Networking.mp4

48.2 MB

3.03 Microblogging.mp4

12.4 MB

3.04 Media Sharing Videos.mp4

23.3 MB

3.05 Media Sharing Images.mp4

20.0 MB

3.06 Other Services.mp4

25.9 MB

3.07 Key Takeaways.mp4

9.8 MB

/.../Lesson 04 - Social Media Management Tools/

4.01 Introduction.mp4

10.0 MB

4.03 Buffer.mp4

12.8 MB

4.04 Hootsuite.mp4

9.5 MB

4.05 Social Studio.mp4

7.7 MB

4.06 Link Shortener.mp4

5.9 MB

4.07 Key Takeaways.mp4

10.2 MB

/.../Lesson 05 - Social Media Measurement And Reporting/

5.01 Introduction.mp4

9.2 MB

5.04 Key Takeaways.mp4

6.4 MB

/.../Lesson 06 - Social Advertising/

6.01 Introduction.mp4

6.3 MB

6.02 Social Advertising Key Factors.mp4

22.4 MB

6.04 Key Takeaways.mp4

4.3 MB

/.../Lesson 1 - Introduction To Content Marketing/

1.3 Objectives.mp4

20.0 MB

1.9 Key Takeaways.mp4

28.5 MB

/.../Lesson 2 - Content Marketing Strategy/

1.1 Introduction.mp4

7.4 MB

1.11 Making The Playbook.mp4

6.9 MB

1.14 Key Takeaways.mp4

47.9 MB

1.2 What's In It For Me.mp4

4.4 MB

1.3 Objective.mp4

6.6 MB

1.6 Your Brand's Story.mp4

26.5 MB

1.7 Channel Strategy.mp4

8.1 MB

1.9 Measurement Is A Must.mp4

5.0 MB

/.../Lesson 3 - Overseeing A Content Marketing Program/

1.3 Objective.mp4

8.5 MB

/.../Lesson 4 - Content Marketing Tactics/

1.1 Introduction.mp4

5.8 MB

1.11 Blogs.mp4

16.7 MB

1.12 Research Reports.mp4

17.9 MB

1.13 White Papers.mp4

2.1 MB

1.14 On-Site Articles.mp4

7.0 MB

1.15 EBooks.mp4

14.7 MB

1.16 Mobile Content.mp4

10.2 MB

1.17 Online Presentations.mp4

12.3 MB

1.18 Infographics.mp4

13.1 MB

1.19 Press Releases.mp4

9.8 MB

1.2 What's In It For Me.mp4

3.1 MB

1.20 Putting It All Together.mp4

21.9 MB

1.22 Key Takeaways.mp4

12.0 MB

1.3 Objectives.mp4

2.7 MB

1.4 Overview.mp4

12.6 MB

1.5 In-Person Events.mp4

21.0 MB

1.6 ENewsletters.mp4

11.5 MB

1.7 Online Videos.mp4

32.8 MB

1.8 Case Studies.mp4

10.0 MB

1.9 Webinars And Webcasts.mp4

4.1 MB

/.../Lesson 5 - Social Media Platforms/

1.1 Introduction.mp4

3.2 MB

1.10 World Cup Example.mp4

107.9 MB

1.11 GoPro Case Studies.mp4

20.8 MB

1.12 Key Takeaways.mp4

8.4 MB

1.2 What's In It For Me.mp4

2.9 MB

1.3 Objective.mp4

2.8 MB

1.4 Overview.mp4

10.0 MB

1.5 Facebook.mp4

28.8 MB

1.6 LinkedIn.mp4

48.0 MB

1.7 YouTube.mp4

56.2 MB

1.8 Twitter.mp4

26.5 MB

/.../Lesson 6 - Measurement And Budget/

1.1 Introduction.mp4

1.5 MB

1.10 Piper Aircraft Case Study.mp4

17.6 MB

1.11 Key Takeaways.mp4

10.3 MB

1.2 What's In It For Me.mp4

3.1 MB

1.3 Objectives.mp4

4.5 MB

1.4 Overcoming Hurdles.mp4

7.0 MB

1.5 B2C Goals And Metrics.mp4

30.0 MB

1.6 B2B Goals And Metrics.mp4

35.2 MB

1.7 Tying Outputs To Outcomes.mp4

8.1 MB

1.8 P And G Example.mp4

14.7 MB

1.9 Conclusion.mp4

6.5 MB

/.../Lesson 00 - SME Introduction/

SME Introduction.mp4

82.8 MB

/.../Lesson 01 - Introduction To Email Marketing/

1.1 Introduction.mp4

18.3 MB

1.6 Key Takeaways.mp4

14.4 MB

/.../Lesson 02 - Elements Of Email/

2.1 Introduction.mp4

26.4 MB

2.2 Primary Email Elements.mp4

10.6 MB

2.5 Key Takeaways.mp4

14.2 MB

/.../Lesson 03 - Working With An ESP/

3.1 Introduction.mp4

8.4 MB

3.2 Need For ESP And Its Rise.mp4

16.0 MB

3.4 Building An Email Campaign.mp4

13.7 MB

3.5 ESP Reporting Features.mp4

9.8 MB

3.6 Key Takeaways.mp4

7.2 MB

/.../Lesson 04 - Build And Maintain Your List/

4.1 Introduction.mp4

22.5 MB

4.4 Subscriber Options.mp4

39.3 MB

4.5 List Building Tactics.mp4

22.9 MB

4.8 Key Takeaways.mp4

12.0 MB

/.../Lesson 05 - Avoid Spam Penalties/

5.1 Introduction.mp4

21.9 MB

5.2 Primary Email Elements.mp4

31.4 MB

5.3 Define Spam.mp4

21.9 MB

5.4 Spam Laws And Regulation.mp4

25.2 MB

5.5 Methods To Combat Spam.mp4

19.2 MB

5.6 Key Takeaways.mp4

16.9 MB

/.../Lesson 06 - Email Deliverability/

6.1 Introduction.mp4

20.0 MB

6.2 Understand Deliverability.mp4

19.7 MB

6.6 Key Takeaways.mp4

14.6 MB

/.../Lesson 07 - Campaign Measurement/

7.1 Introduction.mp4

9.3 MB

7.2 Email Measurement Funnel.mp4

25.1 MB

7.3 Email Measurements.mp4

35.6 MB

7.4 Essentials Of Landing Pages.mp4

43.9 MB

7.5 Key Takeaways.mp4

11.5 MB

/.../Lesson 08 - Automation Basics/

8.1 Introduction.mp4

8.0 MB

8.2 Autoresponders.mp4

12.0 MB

8.3 Thank You Email.mp4

13.5 MB

8.4 Welcome Series Emails.mp4

22.6 MB

8.5 Triggered Email Campaigns.mp4

13.4 MB

8.6 Key Takeaways.mp4

17.2 MB

/.../Lesson 00 - SME Intro/

SME Intro.mp4

10.3 MB

/.../Lesson 01 - Introduction To Mobile Marketing/

1.1 Introduction.mp4

11.5 MB

1.7 Key Takeways.mp4

19.9 MB

/.../Lesson 02 - Mobile Products And Services/

2.1 Introduction.mp4

9.7 MB

2.5 Key Takeaways.mp4

18.4 MB

/.../Lesson 03 - Promotions And Incentives/

3.1 Introduction.mp4

11.4 MB

3.6 Key Takeaways.mp4

15.4 MB

/.../Lesson 04 - Integration With Marketing Mix/

4.1 Introduction.mp4

13.7 MB

4.6 Key Takeaways.mp4

9.2 MB

/.../Lesson 05 - Mobile Advertising/

5.1 Introduction.mp4

11.0 MB

5.2 Mobile Advertising.mp4

18.8 MB

5.4 Mobile Advertising Channels.mp4

8.2 MB

5.5 Types Of Mobile Ads.mp4

11.2 MB

5.7 Key Takeaways.mp4

35.0 MB

/.../Lesson 06 - Mobile Analysis/

6.1 Introduction.mp4

12.0 MB

6.2 Types Of Analysis.mp4

26.3 MB

6.4 Google As A Main Player.mp4

23.7 MB

6.5 Mobile Audience And Their Behavior.mp4

5.5 MB

6.6 Methods Of Tracking Usage.mp4

12.6 MB

6.7 Key Takeaways.mp4

26.0 MB

/.../Lesson 07 - Rules And Regulations/

7.1 Introduction.mp4

11.0 MB

7.3 Mobile Marketing Guidelines.mp4

22.1 MB

7.4 Spam Laws.mp4

18.6 MB

7.5 Regulations In Major Markets.mp4

12.4 MB

7.6 Key Takeaways.mp4

6.5 MB

/.../Lesson 00 - Course Introduction/

Course Introduction.mp4

3.8 MB

/.../Lesson 01 - Introduction To Pay Per Click/

1.1 Introduction.mp4

9.3 MB

1.4 Advantages Of PPC.mp4

15.3 MB

1.6 Key Takeaways.mp4

12.5 MB

/.../Lesson 02 - Psychology Of Search/

2.1 Introduction.mp4

11.5 MB

2.2 The Search Process.mp4

22.9 MB

2.3 How Ads And Landing Pages.mp4

23.0 MB

2.5 Key Takeaways.mp4

12.3 MB

/.../Lesson 03 - Account Hierarchy/

3.1 Introduction.mp4

12.0 MB

3.2 Hierarchy Of A PPC Account.mp4

15.9 MB

3.3 Campaign Settings.mp4

18.3 MB

3.4 Structuring Of Ad Groups.mp4

22.7 MB

3.5 Key Takeaways.mp4

11.5 MB

/.../Lesson 04 - Search Ads And Keyword Targeting/

4.1 Introduction.mp4

41.6 MB

4.4 Key Takeaways.mp4

10.1 MB

/.../Lesson 06 - Reaching Target Audiences/

6.1 Introduction.mp4

10.4 MB

6.2 Who Is The Audience.mp4

9.8 MB

6.4 Reaching New Audience.mp4

13.7 MB

6.6 Key Takeaways.mp4

9.7 MB

/.../Lesson 07 - The Buying Funnel/

7.1 Introduction.mp4

9.7 MB

7.2 Overview Of The Buying Funnel.mp4

39.5 MB

7.5 Key Takeaways.mp4

10.9 MB

/.../Lesson 08 - The Paid Search Auction/

8.1 Introduction.mp4

39.2 MB

8.2 Functioning Of Ad Ranks.mp4

25.3 MB

8.4 Quality Score.mp4

33.3 MB

8.5 Key Takeaways.mp4

51.0 MB

/.../Lesson 4 - Creating The Message/

1.3 Objectives.mp4

1.1 MB

1.6 Microcopy.mp4

76.1 MB

/.../Lesson 6 - Why Design Matters/

1.1 Introduction.mp4

1.9 MB

1.3 Objectives.mp4

897.3 KB

/.../Lesson 1 - Introduction To Digital Analytics/

1.1 Introduction.mp4

6.9 MB

1.3 Objectives.mp4

5.6 MB

1.8 Key Takeaways.mp4

13.3 MB

/.../Lesson 10 - Reports And Dashboards/

1.1 Introduction.mp4

2.0 MB

1.11 Remove To Improve.mp4

4.4 MB

1.12 The Art Of Storytelling.mp4

33.4 MB

1.13 Key Takeaways.mp4

3.1 MB

1.2 What's In It For Me.mp4

2.0 MB

1.3 Objectives.mp4

2.3 MB

1.4 What Is A Dashboard.mp4

10.1 MB

1.6 Planning Your Dashboard.mp4

11.0 MB

1.7 Choice Of Visualization.mp4

5.5 MB

1.8 Gestalt Principle.mp4

2.1 MB

/.../Lesson 11 - The Digital Analytics Stack/

1.1 Introduction.mp4

3.0 MB

1.11 Key Takeaways.mp4

3.7 MB

1.2 What's In It For Me.mp4

3.0 MB

1.3 Objectives.mp4

2.4 MB

1.6 Qualitative Data.mp4

9.5 MB

1.8 Social Analytics.mp4

17.6 MB

/.../Lesson 2 - Organizational Maturity/

1.1 Introduction.mp4

1.9 MB

1.12 Case Study.mp4

7.9 MB

1.13 Key Takeaways.mp4

3.9 MB

1.2 What's In It For Me.mp4

4.0 MB

1.3 Objectives.mp4

3.6 MB

1.4 Why Maturity.mp4

4.0 MB

1.5 What Is A Maturity Model.mp4

9.0 MB

1.8 Objective And Scope.mp4

47.1 MB

1.9 Team And Expertise.mp4

24.4 MB

/.../Lesson 3 - Building Blocks/

1.1 Introduction.mp4

1.7 MB

1.10 Compound Metrics.mp4

1.8 MB

1.11 Key Takeaways.mp4

19.0 MB

1.2 What's In It For Me.mp4

4.4 MB

1.3 Objectives.mp4

1.8 MB

1.4 Dimensions And Metrics.mp4

6.3 MB

1.5 Audience Building Blocks.mp4

35.5 MB

1.6 Acquisition Building Blocks.mp4

8.7 MB

1.7 Behavioral Building Blocks.mp4

37.2 MB

1.8 Conversion Building Blocks.mp4

45.1 MB

1.9 Calculated Metrics.mp4

3.8 MB

/.../Lesson 5 - Key Performance Indicators/

1.1 Introduction.mp4

1.9 MB

1.10 Bounce Rate.mp4

9.4 MB

1.12 Measuring Engagement.mp4

24.7 MB

1.13 How Many KPIs.mp4

17.7 MB

1.14 Key Takeaways.mp4

8.9 MB

1.2 What's In It For Me.mp4

2.6 MB

1.3 Objectives.mp4

2.4 MB

1.4 The Starting Point.mp4

6.9 MB

1.6 The Ultimate KPIs.mp4

14.7 MB

/9 Digital Analytics/Lesson 6 - Segmentation/

1.1 Introduction.mp4

1.4 MB

1.2 What's In It For Me.mp4

2.7 MB

1.3 Objectives.mp4

6.8 MB

1.4 Why Use Segmentation.mp4

6.1 MB

1.5 Population N — Example.mp4

9.0 MB

1.6 Segmenting — RFM Approach.mp4

42.3 MB

1.7 Built-In And Custom Segments.mp4

70.2 MB

1.8 Segmentation — ABC.mp4

44.6 MB

1.9 Key Takeaways.mp4

1.9 MB

/.../Lesson 7 - The Analysis Process/

1.1 Introduction.mp4

1.8 MB

1.10 Control.mp4

976.8 KB

1.11 Analysis Process Examples.mp4

85.1 MB

1.12 Key Takeaways.mp4

3.1 MB

1.2 What's In It For Me.mp4

4.3 MB

1.3 Objectives.mp4

3.9 MB

1.4 Types Of Analytics.mp4

3.1 MB

1.6 Define.mp4

17.4 MB

1.7 Measure.mp4

43.4 MB

1.8 Analyze.mp4

57.7 MB

1.9 Improve.mp4

4.1 MB

/.../Lesson 8 - Marketing Management/

1.1 Introduction.mp4

1.7 MB

1.10 Attribution Models.mp4

59.4 MB

1.11 Offline Attribution.mp4

6.5 MB

1.12 Key Takeaways.mp4

13.6 MB

1.2 What's In It For Me.mp4

1.6 MB

1.3 Objectives.mp4

3.0 MB

1.4 What Is Campaign Tracking.mp4

38.2 MB

1.5 Components Of A Campaign.mp4

38.7 MB

1.6 The Impact Of Ad Blockers.mp4

41.6 MB

1.7 Paid Owned And Earned Media.mp4

27.3 MB

1.9 Assisted Conversions.mp4

3.9 MB

/.../Lesson 9 - Experimentation And Testing/

1.1 Introduction.mp4

1.4 MB

1.10 Key Takeaways.mp4

2.0 MB

1.2 What's In It For Me.mp4

3.2 MB

1.3 Objectives.mp4

2.9 MB

1.4 Benefits Of Testing.mp4

12.0 MB

1.5 Web Design 101.mp4

3.5 MB

1.6 Hypothesis Testing.mp4

2.4 MB

1.8 Multivariate Testing.mp4

7.1 MB

/.../Lesson 1 - Display Advertising The Digital Customer/

1.10 Searches.mp4

1.1 MB

1.11 Relevancy.mp4

1.7 MB

1.13 Thank You.mp4

118.5 KB

1.2 Introduction.mp4

140.4 KB

1.3 The Digital Consumer.mp4

591.7 KB

1.4 Accepted Fact #1.mp4

486.2 KB

1.5 Accepted Fact #2.mp4

386.1 KB

1.6 Search Marketing.mp4

689.5 KB

1.8 Online Ads.mp4

1.0 MB

1.9 Accepted Fact #3.mp4

1.1 MB

/.../Lesson 1 - Display Advertising Defining Display Advertising/

1.10 Pushdown Ads.mp4

899.7 KB

1.11 Interstitial Ads.mp4

418.6 KB

1.13 IAB.mp4

997.2 KB

1.14 Thank You.mp4

195.6 KB

1.2 Introduction.mp4

128.3 KB

1.4 Text Ads.mp4

819.7 KB

1.6 Billboard Ads.mp4

888.7 KB

1.7 Sidekick Ads.mp4

625.3 KB

1.8 Filmstrip Ads.mp4

631.4 KB

1.9 Medium Rectangle Ads.mp4

627.8 KB

/.../Lesson 1 - Display Advertising Targeting Display Advertising/

1.10 Addressable Targeting.mp4

1.3 MB

1.11 Privacy Vs Relevance.mp4

871.8 KB

1.2 Introduction.mp4

121.1 KB

1.3 Targeting.mp4

711.7 KB

1.4 Relevancy.mp4

918.6 KB

1.5 Contextual Advertising.mp4

3.2 MB

1.6 Intent Of User.mp4

2.4 MB

1.7 Retargeting.mp4

1.6 MB

1.8 Two Types Of Display Ads.mp4

1.0 MB

1.9 Behavioral Targeting.mp4

1.5 MB

/.../Lesson 1 - Display Advertising How To Track Cookies/

1.2 Introduction.mp4

290.7 KB

1.3 How Data Is Developed.mp4

2.4 MB

1.4 Types Of Cookies.mp4

1.5 MB

1.5 How It Works.mp4

2.1 MB

1.6 What Happens Next.mp4

2.7 MB

1.7 The Funnel.mp4

865.6 KB

1.8 Retargeting.mp4

2.5 MB

1.9 Thank You.mp4

343.7 KB

/.../Lesson 1 - Display Advertising Ad Creative/

1.10 What We've Learned.mp4

1.2 MB

1.11 Thank You.mp4

167.9 KB

1.2 Introduction.mp4

220.5 KB

1.3 Levels Of Advertising.mp4

2.4 MB

1.4 Relevency Review.mp4

626.3 KB

1.5 Retargeting.mp4

1.8 MB

1.6 Behavioral Targeting.mp4

790.9 KB

1.7 DMP.mp4

1.2 MB

1.8 Addressability.mp4

1.5 MB

1.9 Ad Optimization.mp4

1.2 MB

/.../Lesson 1 - Display Advertising The Players/

1.10 Ad Exchanges.mp4

5.9 MB

1.11 DSP.mp4

4.4 MB

1.12 Browsing Behavior.mp4

4.4 MB

1.13 Thank You.mp4

901.3 KB

1.2 Introduction.mp4

1.4 MB

1.3 The Players, Advertisers, And Publishers.mp4

3.3 MB

1.4 Ads On Your Site.mp4

3.9 MB

1.5 Ads Example.mp4

4.6 MB

1.6 Behavior And Ads.mp4

2.9 MB

1.7 Relationships Between Technology.mp4

6.5 MB

1.8 Agencies.mp4

8.7 MB

1.9 Ad Networks.mp4

6.3 MB

/.../Lesson 1 - Display Advertising How It All Works/

1.2 Introduction.mp4

269.7 KB

1.3 Ad Networks.mp4

362.6 KB

1.4 Ad Exchanges.mp4

745.9 KB

1.5 Demand Side Platform.mp4

2.1 MB

1.6 Some Different Views.mp4

2.5 MB

1.7 Advantages.mp4

2.7 MB

/.../Lesson 1 - Display Advertising Follow The Money/

1.2 Introduction.mp4

120.1 KB

1.3 Follow The Money.mp4

764.5 KB

1.4 CPM.mp4

1.2 MB

1.5 Cost Per Click.mp4

906.1 KB

1.6 Cost Per Sale.mp4

1.6 MB

1.7 Using CPA Model.mp4

1.9 MB

1.8 Dynamic Cost Per Mille.mp4

3.6 MB

1.9 Conclusion.mp4

357.0 KB

/

Main Pdf.pdf

90.3 KB

ProcrackTeam.com.url

0.1 KB

Torrent Info.txt

0.3 KB

 

Total files 825


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